Marketing Communications and Brand Development in Emerging Markets, Volume II: Insights for a Changing World
Gespeichert in:
| Weitere Verfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cham
Palgrave Macmillan
2022
Cham Springer International Publishing |
| Schriftenreihe: | Palgrave Studies of Marketing in Emerging Economies
|
| Schlagworte: | |
| Beschreibung: | XIX, 312 Seiten Illustrationen |
| ISBN: | 9783030955830 |
| ISSN: | 2730-5562 |
Internformat
MARC
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| 245 | 1 | 0 | |a Marketing Communications and Brand Development in Emerging Markets, Volume II |b Insights for a Changing World |c edited by Ogechi Adeola, Robert E. Hinson, A. M. Sakkthivel |
| 264 | 1 | |a Cham |b Palgrave Macmillan |c 2022 | |
| 264 | 1 | |a Cham |b Springer International Publishing | |
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| 650 | 4 | |a Digital Marketing | |
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a International economic integration | |
| 650 | 4 | |a Globalization | |
| 650 | 4 | |a Telemarketing | |
| 650 | 4 | |a Internet marketing | |
| 650 | 0 | 7 | |a Emerging Market |0 (DE-588)4398432-0 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
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| building | Verbundindex |
| bvnumber | BV049095402 |
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| ctrlnum | (OCoLC)1401214623 (DE-599)BVBBV049095402 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| format | Book |
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| illustrated | Illustrated |
| index_date | 2024-07-03T22:31:00Z |
| indexdate | 2024-12-10T09:01:08Z |
| institution | BVB |
| isbn | 9783030955830 |
| issn | 2730-5562 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034357034 |
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| owner_facet | DE-523 |
| physical | XIX, 312 Seiten Illustrationen |
| publishDate | 2022 |
| publishDateSearch | 2022 |
| publishDateSort | 2022 |
| publisher | Palgrave Macmillan Springer International Publishing |
| record_format | marc |
| series2 | Palgrave Studies of Marketing in Emerging Economies |
| spelling | Marketing Communications and Brand Development in Emerging Markets, Volume II Insights for a Changing World edited by Ogechi Adeola, Robert E. Hinson, A. M. Sakkthivel Cham Palgrave Macmillan 2022 Cham Springer International Publishing XIX, 312 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Palgrave Studies of Marketing in Emerging Economies 2730-5562 Marketing Emerging Markets and Globalization Digital Marketing International economic integration Globalization Telemarketing Internet marketing Emerging Market (DE-588)4398432-0 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Emerging Market (DE-588)4398432-0 s Marketingstrategie (DE-588)4120697-6 s DE-604 Adeola, Ogechi (DE-588)1235690571 edt Hinson, Robert (DE-588)1121307914 edt Sakkthivel, A. M. (DE-588)1261764994 edt Erscheint auch als Druck-Ausgabe 978-3-030-95580-9 Erscheint auch als Druck-Ausgabe 978-3-030-95582-3 Erscheint auch als Online-Ausgabe 978-3-030-95581-6 |
| spellingShingle | Marketing Communications and Brand Development in Emerging Markets, Volume II Insights for a Changing World Marketing Emerging Markets and Globalization Digital Marketing International economic integration Globalization Telemarketing Internet marketing Emerging Market (DE-588)4398432-0 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| subject_GND | (DE-588)4398432-0 (DE-588)4120697-6 (DE-588)4143413-4 |
| title | Marketing Communications and Brand Development in Emerging Markets, Volume II Insights for a Changing World |
| title_auth | Marketing Communications and Brand Development in Emerging Markets, Volume II Insights for a Changing World |
| title_exact_search | Marketing Communications and Brand Development in Emerging Markets, Volume II Insights for a Changing World |
| title_exact_search_txtP | Marketing Communications and Brand Development in Emerging Markets, Volume II Insights for a Changing World |
| title_full | Marketing Communications and Brand Development in Emerging Markets, Volume II Insights for a Changing World edited by Ogechi Adeola, Robert E. Hinson, A. M. Sakkthivel |
| title_fullStr | Marketing Communications and Brand Development in Emerging Markets, Volume II Insights for a Changing World edited by Ogechi Adeola, Robert E. Hinson, A. M. Sakkthivel |
| title_full_unstemmed | Marketing Communications and Brand Development in Emerging Markets, Volume II Insights for a Changing World edited by Ogechi Adeola, Robert E. Hinson, A. M. Sakkthivel |
| title_short | Marketing Communications and Brand Development in Emerging Markets, Volume II |
| title_sort | marketing communications and brand development in emerging markets volume ii insights for a changing world |
| title_sub | Insights for a Changing World |
| topic | Marketing Emerging Markets and Globalization Digital Marketing International economic integration Globalization Telemarketing Internet marketing Emerging Market (DE-588)4398432-0 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| topic_facet | Marketing Emerging Markets and Globalization Digital Marketing International economic integration Globalization Telemarketing Internet marketing Emerging Market Marketingstrategie Aufsatzsammlung |
| work_keys_str_mv | AT adeolaogechi marketingcommunicationsandbranddevelopmentinemergingmarketsvolumeiiinsightsforachangingworld AT hinsonrobert marketingcommunicationsandbranddevelopmentinemergingmarketsvolumeiiinsightsforachangingworld AT sakkthivelam marketingcommunicationsandbranddevelopmentinemergingmarketsvolumeiiinsightsforachangingworld |