Marketing Communications and Brand Development in Emerging Economies, Volume I: contemporary and future perspectives
Gespeichert in:
| Weitere Verfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cham
palgrave macmillan
[2022]
Cham Springer International Publishing |
| Schriftenreihe: | Palgrave studies of marketing in emerging economies
|
| Schlagworte: | |
| Beschreibung: | XXV, 311 Seiten Illustrationen |
| ISBN: | 9783030886806 |
| ISSN: | 2730-5562 |
Internformat
MARC
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| 245 | 1 | 0 | |a Marketing Communications and Brand Development in Emerging Economies, Volume I |b contemporary and future perspectives |c Ogechi Adeola, Robert E. Hinson, A M Sakkthivel (editors) |
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| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
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| illustrated | Illustrated |
| index_date | 2024-07-03T22:31:00Z |
| indexdate | 2024-12-10T09:01:08Z |
| institution | BVB |
| isbn | 9783030886806 |
| issn | 2730-5562 |
| language | English |
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| publishDate | 2022 |
| publishDateSearch | 2022 |
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| publisher | palgrave macmillan Springer International Publishing |
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| series2 | Palgrave studies of marketing in emerging economies |
| spelling | Marketing Communications and Brand Development in Emerging Economies, Volume I contemporary and future perspectives Ogechi Adeola, Robert E. Hinson, A M Sakkthivel (editors) Cham palgrave macmillan [2022] Cham Springer International Publishing XXV, 311 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Palgrave studies of marketing in emerging economies 2730-5562 Marketing Emerging Markets and Globalization International economic integration Globalization Emerging Market (DE-588)4398432-0 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Emerging Market (DE-588)4398432-0 s Marketingstrategie (DE-588)4120697-6 s DE-604 Adeola, Ogechi (DE-588)1235690571 edt Hinson, Robert (DE-588)1121307914 edt Sakkthivel, A. M. (DE-588)1261764994 edt Erscheint auch als Druck-Ausgabe 978-3-030-88677-6 Erscheint auch als Druck-Ausgabe 978-3-030-88679-0 Erscheint auch als Online-Ausgabe 978-3-030-88678-3 |
| spellingShingle | Marketing Communications and Brand Development in Emerging Economies, Volume I contemporary and future perspectives Marketing Emerging Markets and Globalization International economic integration Globalization Emerging Market (DE-588)4398432-0 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| subject_GND | (DE-588)4398432-0 (DE-588)4120697-6 (DE-588)4143413-4 |
| title | Marketing Communications and Brand Development in Emerging Economies, Volume I contemporary and future perspectives |
| title_auth | Marketing Communications and Brand Development in Emerging Economies, Volume I contemporary and future perspectives |
| title_exact_search | Marketing Communications and Brand Development in Emerging Economies, Volume I contemporary and future perspectives |
| title_exact_search_txtP | Marketing Communications and Brand Development in Emerging Economies, Volume I contemporary and future perspectives |
| title_full | Marketing Communications and Brand Development in Emerging Economies, Volume I contemporary and future perspectives Ogechi Adeola, Robert E. Hinson, A M Sakkthivel (editors) |
| title_fullStr | Marketing Communications and Brand Development in Emerging Economies, Volume I contemporary and future perspectives Ogechi Adeola, Robert E. Hinson, A M Sakkthivel (editors) |
| title_full_unstemmed | Marketing Communications and Brand Development in Emerging Economies, Volume I contemporary and future perspectives Ogechi Adeola, Robert E. Hinson, A M Sakkthivel (editors) |
| title_short | Marketing Communications and Brand Development in Emerging Economies, Volume I |
| title_sort | marketing communications and brand development in emerging economies volume i contemporary and future perspectives |
| title_sub | contemporary and future perspectives |
| topic | Marketing Emerging Markets and Globalization International economic integration Globalization Emerging Market (DE-588)4398432-0 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| topic_facet | Marketing Emerging Markets and Globalization International economic integration Globalization Emerging Market Marketingstrategie Aufsatzsammlung |
| work_keys_str_mv | AT adeolaogechi marketingcommunicationsandbranddevelopmentinemergingeconomiesvolumeicontemporaryandfutureperspectives AT hinsonrobert marketingcommunicationsandbranddevelopmentinemergingeconomiesvolumeicontemporaryandfutureperspectives AT sakkthivelam marketingcommunicationsandbranddevelopmentinemergingeconomiesvolumeicontemporaryandfutureperspectives |