Kotler, P., Pförtsch, W. A., Sponholz, U., & Haas, M. (2023). H2H Marketing: Case Studies on Human-to-Human Marketing. Springer.
Chicago Style (17th ed.) CitationKotler, Philip, Waldemar A. Pförtsch, Uwe Sponholz, and Maximilian Haas. H2H Marketing: Case Studies on Human-to-Human Marketing. Cham: Springer, 2023.
MLA (9th ed.) CitationKotler, Philip, et al. H2H Marketing: Case Studies on Human-to-Human Marketing. Springer, 2023.
Warning: These citations may not always be 100% accurate.