Effective use of social media in public health:
Gespeichert in:
| 1. Verfasser: | |
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| Weitere Verfasser: | , |
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London
Academic press
[2023]
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| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | xxxiii, 357 Seiten Illustrationen |
| ISBN: | 9780323956307 |
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Datensatz im Suchindex
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List of contributors About the contributors Foreword Preface Acknowledgments xvii xxix XXX i xxxiii Section I Introduction 1. Social media and types with their current applications in public health and healthcare Tung Sung Tseng and Gabrielle Gonzalez Social media Role of social media in public health COVID-19 and social media publications Social media and the dangers of misinformation Types of social media Social media and public health interventions Social media and social ecological model Social media and youth Ethical issues in social media Challenges and opportunities of social media Chapter summary Questions for discussion Websites to explore Key terms—definitions References 2. 3 4 7 8 9 11 13 14 15 16 18 18 19 19 20 Gender and age-specific use of social media Jody L. Vogelzang Introduction Social media growth and access Age-specific use ofsocial media Children Adolescence 23 23 24 24 26
Adults Vulnerability of adults in social media Older adults Older adult and social media during COVID The impact of gender on social media use Stereotypical access and use of social media Cisgender Chapter summary Discussion questions Definition of key terms Websites to explore References 28 29 30 31 32 32 33 37 37 37 38 39 Section II Social media use and mental health outcomes in diverse populations 3. Social media and young adults Bronwyn MacFarlane and Jason Kushner Social media and young adults Social media usage among young adults Empirical research concerns about social media use among young adults Key terms defined Mental health and counseling trends and issues Summary Questions for discussion Website to explore Pew Research Center Activity for the reader Key terms used in the chapter References Further reading 4. 45 46 46 48 49 58 59 59 59 59 59 60 63 Social media: utility versus addiction Ram Lakhan, Bidhu Sharma and Manoj Sharma Introduction Prevalence of social media use Social media during the COVID-19 pandemic The epigenetic effect is a future concern Addiction to social media The theoretical basis of social media addiction Summary Conclusion Questions 65 67 68 69 70 70 86 87 88
Definition of key terms Website to explore Substance Abuse and MentalHealth Services Administration Popular social networking websites/applications References 5. 88 91 91 91 91 Social media use among older adults and their challenges Ram Lakhan, Bidhu Sharma and Manoj Sharma Introduction Growing older population and its consequences Role of social support and social connectedness Social media Research-based evidence of benefits of social media usage among older adults Policy approaches to increase social connectedness Challenges associated with social media for older adults Social media literacy-related challenges among older adults Physical challenges related to social media use among older adults Financial challenges related to social media among older adults Psychological challenges associated with social media use among older adults Summary Conclusion Questions Definition of key terms Websites to explore References 6. 99 100 101 104 105 106 106 107 108 108 109 113 116 116 117 118 119 Social media, diversity, equity, and inclusion Tiffiny R. Jones and Sely-Ann Headley Johnson Identifying diversity, equity, and inclusion How does health equity, diversity, and inclusion affect mental health? Barriers to mental health service utilization Linking social media, mental health, and diversity equity and inclusion Implications for public health practice Chapter summary Definition of key terms Review or discussion questions Websites to explore References Further reading 125 127 128 134 135 136 138 138 139 139 142
Section III Social media and global exposure to research 7. Ethical, privacy, and confidentiality issues in the use and application of social media Amar Kanekar and Joseph Otundo Social media and its varied applications 145 Role of ethics in social media usage 146 Role of privacy in social media usage 148 Case study questions 153 Case study questions 154 Role of confidentiality in social media usage 155 Review of literature 157 Major ethical issues related to social media 157 Confidentiality 158 Can ethics and confidentiality Coexist? 158 Trust 158 Application of privacy and confidentiality in public health studies using social media 159 Chapter summary 161 Questions for discussion 162 Important terms defined 162 Websites to explore 163 Centers for Disease Control and Prevention, social media tools, guidelines, and best practices 163 Ethical dilemmas of social media and how to navigate them from Norwegian Business School 163 Internet safety rules while using social media for teens 163 Issues in ethics: ethical use of social media 163 Protecting student privacy on social media 164 Public health guide to social media 101 164 Social media research: public health versus privacy 164 Social media and web 2.0 policy: US Department of Commerce 164 Theme issue: social media, ethics, and COVID-19 misinformation 164 References 165 Further reading 167 8. Applications of social media research in quantitative and mixed methods research Rose Marie Ward, Mai-Ly N. Steers, Akanksha Das, Shannon Speed and Rachel B. Ceyer Introduction Applications of social media research Platform choice and
across platforms use Posting across multiple platforms Self vs. other generated content 169 170 170 170 171
Relationships with others Engagement (likes, comments, and reposting) Content (images, videos, and text) Reach (followers, friends of friends, viral, and influencers) Motivations for posting Change over time Experimental Real-time Self-report vs. actual content Social media use measures Challenges for quantitative and mixed methods research Future directions for quantitative and mixed methods social media research Conclusion Questions for discussion Websites to explore Facebook application using social network analysis Social network analysis—social circles of Facebook Definition of key terms References 9. 172 173 174 177 178 179 180 181 182 183 184 185 186 186 186 186 186 187 187 Applications of social media in qualitative research in diverse public health areas Geetanjali C. Achrekar and Kavita Batra Introduction Social media and qualitative research Methods/tools Applications of social media in diverse public health areas Application of social media by health care professionals Social media and public Social media and public health organizations Pitfalls of social media Guidelines for ethical use of social media in public health Conclusions and future directions Questions for discussion Websites to explore Key terms References Further reading 10. 193 194 196 198 199 201 203 205 206 208 208 208 209 210 215 Role of social media in research publicity and visibility Sely-Ann Headley Johnson and Tiffiny R. Jones Introduction Research dissemination patterns Novel publication metric trends 217 217 218
Using social media for health information 219 Social media as dissemination avenues 220 Visual abstracts 220 Challenges and advantages of disseminating research on social media 221 Effect of social media on health outcomes in spite of research findings 222 Linking health literacy and media literacy 223 Engaging policy makers through social media 224 Disseminating research on social media and the rise of enterprise social media 224 Implications for public health practice 225 Conclusions 226 Chapter summary 226 Definition of key terms 227 Review or discussion questions 227 Websites to explore 227 References 228 Further reading 230 Section IV Social media, public health communication, and pedagogy 11. Social media and policy campaigns Gayle Walter Introduction 233 Overview of social media in advocacy and policy change 234 Social media use by members of Congress 234 Benefits of using social media in policy development 238 Examples of use 239 Epidemiology and surveillance 239 Health promotion messaging 239 Public health policy 242 Public opinion 243 Social media influence in crises 245 The dialogic theory and engagement framework 245 Future directions 247 Conclusions 247 Questions 248 Websites to explore 248 Centers for Disease Control and Prevention—CDC social media tools, guidelines, and best practices 248 The Community Toolbox—using social media for digital advocacy 248 U.S. Department of Health and Human Services—social media policies 249
Definitions of key terms References Further reading 12. 249 249 251 Social media and Infodemiology—use of social media monitoring in emergency preparedness Kavita Batra, Ravi Batra and Manoj Sharma Introduction 254 Information Epidemiology or Infodemiology 254 Uses of Infodemiology on historical context 255 Research landscape of Infodemiology 255 The expanded framework of Infodemiology 256 Social media and the COVID-19 pandemic 257 Infodemic: A new front of challenge in the COVID-19 battle (mis vs. dis vs. mal) 257 Fake news triangle and meta-framework of fake news impact 259 COVID-19: A pandemic of publications 261 "Infodemic knowledge" and public health at risk 262 Social media: A double-edged sword 264 Efforts to combat "infodemic" 265 Strategies to flatten the "Infodemic curve" 266 Conclusions and future directions 267 Questions for discussion 268 Websites to explore and a list of credible sources 268 Key terms with definitions 269 References 270 Further reading 275 13. Social media, online learning, and its application in public health Janea Snyder Social media Health communication Health equity guiding principles for inclusive communication Skill building discussion questions activity Social marketing and public health Health promotion, prevention, and psychosocial health Chapter summary Chapter key terms Chapter review questions Websites to explore to learn more CDC social media tools, guidelines, and best practices Suggested activities to the readers CDC public health media library ΤΠ 280 281 283 283 284 288 288 289 289 289 289 289
Suggested activities to the readers Quality matters Suggested activities to the readers American public health association Suggested activities to the readers Texthelp Suggested activities to the readers References Further reading 289 289 290 290 290 290 290 290 292 Section V Social media in healthcare 14. Application of social media in designing and implementing effective healthcare programs Priyanka Saluja, Vishakha Grover, Suraj Arora, Kavita Batra and Jashanpreet Kaur Introduction 295 Role of social media in healthcare 296 Role of social media in health promotion 297 Role of social media in circulating health facts and ceasing the wrong information 299 Role of social media in research 301 Role of social media in professional development 301 Role of social media in improving doctor—patient communication and health services 301 Popular social media platforms for doctors 301 Benefits of using social media by healthcare professionals 303 Professional recommendations for using social media 305 Limitations and challenges 305 Conclusions 307 Chapter summary 308 Questions for discussion 308 Websites to explore and a list of credible sources 309 Definition of key terms 310 Health awareness 310 Health promotion 310 Infodemiology 311 Professional networking 311 Social media 311 Social media analytics 311 References 311
15 Role of social media in telemedicine Rasika Manori Jayasinghe and Ruwan Duminda Jayasinghe Telemedicine Social media Social media in healthcare Role of smartphones in using social media in health Use of social media in telemedicine Guidelines for social media usein telemedicine Use of social media by different specialties/branches in healthcare Different uses of social mediain healthcare mHealth and telemedicine Telemedicine, social media, and curriculum Telepharmacy Positive and negative points of using social media in telemedicine Recommendations for using social mediain telemedicine Summary Questions for discussion Websites to explore References Further reading 317 319 321 323 324 324 325 326 326 329 330 331 332 334 334 335 336 338 Section VI Epilogue 16 . Innovative uses of social media in public health and future applications Manoj Sharma The growing use of social media among public health and healthcare professionals The upward trend of the use of social media in public health research Social media and crowdsourcing Artificial intelligence and social media Rise in the use of social media in teaching, training, and workforce development of public health and healthcare professionals Increasing use of social media in disease surveillance Rising use of social media in public health campaigns and messaging Greater use of social media by local health departments 341 343 343 343 344 344 345 345
Social media surveillance in K-12 settings Counteracting threats from the use of social media Expanding the use of social media for health education and health promotion interventions Use of social media for equity and social justice Use of social media for quality assessment and safety of healthcare services Use of social media in policy change interventions Conclusion References Further reading Index 345 346 346 346 346 347 347 347 349 351 |
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