Intro -- Copyright -- Title -- Contents -- Introduction to digital user experience design -- Part 1: Methods and approaches -- 1.1 Design methods -- The waterfall approach -- Collaborative approaches -- Design sprints -- The framework for innovation -- 1.2 Digital design methods -- The waterfall app...

Ausführliche Beschreibung

Bibliographische Detailangaben

1. Verfasser:	Wells, Mark (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	London Laurence King Publishing 2023
Ausgabe:	1st ed.
Schlagworte:	Software Benutzeroberfläche Gestaltung Benutzererlebnis Electronic books
Online-Zugang:	UDKA1 Volltext
Zusammenfassung:	Intro -- Copyright -- Title -- Contents -- Introduction to digital user experience design -- Part 1: Methods and approaches -- 1.1 Design methods -- The waterfall approach -- Collaborative approaches -- Design sprints -- The framework for innovation -- 1.2 Digital design methods -- The waterfall approach in the digital space -- The agile mindset -- The incremental model -- The scrum process -- Design systems -- Case study 1: Design systems -- 1.3 Understanding the client -- What a client really means -- Writing a brief -- Delivering a briefing -- Case study 2: The client and design relationship -- 1.4 Multiplatform space -- Physical interactive spaces and immersive environments -- Different platforms, same experience -- Same platforms, different experience -- Part 1 summary -- Part 2: Knowing your audience -- 2.1 Data collection -- Quantitative and qualitative data -- User interviews -- Interview activities -- Where to conduct interviews -- 2.2 Data analysis -- Affinity mapping -- 2.3 Presenting data visually -- Structuring data with LATCH -- Types of visualizations -- Storytelling with data -- Case study 3: Communicating data -- 2.4 Understanding the user -- Personas -- Storytelling -- Journey maps -- Empathy maps -- 2.5 User testing -- A/B testing -- Beta testing -- Tips for successful testing sessions -- Part 2 summary -- Case study 4: User testing -- Part 3: Refining your product -- 3.1 Designing a digital interface -- Elements and principles of visual design -- Elements of design -- Principles of design -- Gestalt principles -- Skeuomorphic and flat design -- Cognitive friction -- Intuitive design -- One design, many devices -- Beyond the flat screen -- Case study 5: Embracing the digital medium -- 3.2 Structuring content -- Validity of content -- Attention span and readability -- Search engine optimization.
Beschreibung:	Description based on publisher supplied metadata and other sources
Beschreibung:	1 Online-Ressource (218 Seiten)
ISBN:	9781529420272