Handbook of research methods for marketing management:
Gespeichert in:
Weitere Verfasser: | , , |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Cheltenham, UK ; Northampton, MA, USA
Edward Elgar Publishing
2023
|
Ausgabe: | Paperback edition |
Schriftenreihe: | Handbooks of research methods in management
|
Schlagworte: | |
Beschreibung: | Originally published: 2021 |
Beschreibung: | viii, 382 Seiten Illustrationen, Diagramme 24 cm |
ISBN: | 9781035315499 9781788976947 |
Internformat
MARC
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020 | |a 9781788976947 |c cased |9 978-1-78897-694-7 | ||
035 | |a (OCoLC)1377539157 | ||
035 | |a (DE-599)BVBBV049009266 | ||
040 | |a DE-604 |b ger |e rda | ||
041 | 0 | |a eng | |
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084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
084 | |a QP 611 |0 (DE-625)141908: |2 rvk | ||
245 | 1 | 0 | |a Handbook of research methods for marketing management |c edited by Robin Nunkoo, Viraiyan Teeroovengadum, Christian M. Ringle |
250 | |a Paperback edition | ||
264 | 1 | |a Cheltenham, UK ; Northampton, MA, USA |b Edward Elgar Publishing |c 2023 | |
300 | |a viii, 382 Seiten |b Illustrationen, Diagramme |c 24 cm | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a Handbooks of research methods in management | |
500 | |a Originally published: 2021 | ||
650 | 4 | |a Marketing / Management | |
650 | 4 | |a Marketing / Management / Research | |
650 | 0 | 7 | |a Marketingforschung |0 (DE-588)4200055-5 |2 gnd |9 rswk-swf |
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700 | 1 | |a Nunkoo, Robin |0 (DE-588)1060212242 |4 edt | |
700 | 1 | |a Teeroovengadum, Viraiyan |4 edt | |
700 | 1 | |a Ringle, Christian M. |d 1974- |0 (DE-588)122291557 |4 edt | |
776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-1-78897-695-4 |
943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-034272358 |
Datensatz im Suchindex
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adam_text | |
adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author2 | Nunkoo, Robin Teeroovengadum, Viraiyan Ringle, Christian M. 1974- |
author2_role | edt edt edt |
author2_variant | r n rn v t vt c m r cm cmr |
author_GND | (DE-588)1060212242 (DE-588)122291557 |
author_facet | Nunkoo, Robin Teeroovengadum, Viraiyan Ringle, Christian M. 1974- |
building | Verbundindex |
bvnumber | BV049009266 |
classification_rvk | QP 600 QP 611 |
ctrlnum | (OCoLC)1377539157 (DE-599)BVBBV049009266 |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
edition | Paperback edition |
format | Book |
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illustrated | Illustrated |
index_date | 2024-07-03T22:11:07Z |
indexdate | 2025-01-17T11:01:03Z |
institution | BVB |
isbn | 9781035315499 9781788976947 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034272358 |
oclc_num | 1377539157 |
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physical | viii, 382 Seiten Illustrationen, Diagramme 24 cm |
publishDate | 2023 |
publishDateSearch | 2023 |
publishDateSort | 2023 |
publisher | Edward Elgar Publishing |
record_format | marc |
series2 | Handbooks of research methods in management |
spelling | Handbook of research methods for marketing management edited by Robin Nunkoo, Viraiyan Teeroovengadum, Christian M. Ringle Paperback edition Cheltenham, UK ; Northampton, MA, USA Edward Elgar Publishing 2023 viii, 382 Seiten Illustrationen, Diagramme 24 cm txt rdacontent n rdamedia nc rdacarrier Handbooks of research methods in management Originally published: 2021 Marketing / Management Marketing / Management / Research Marketingforschung (DE-588)4200055-5 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Marketingmanagement (DE-588)4168907-0 s Marktforschung (DE-588)4037630-8 s Marketingforschung (DE-588)4200055-5 s DE-604 Nunkoo, Robin (DE-588)1060212242 edt Teeroovengadum, Viraiyan edt Ringle, Christian M. 1974- (DE-588)122291557 edt Erscheint auch als Online-Ausgabe 978-1-78897-695-4 |
spellingShingle | Handbook of research methods for marketing management Marketing / Management Marketing / Management / Research Marketingforschung (DE-588)4200055-5 gnd Marketingmanagement (DE-588)4168907-0 gnd Marktforschung (DE-588)4037630-8 gnd |
subject_GND | (DE-588)4200055-5 (DE-588)4168907-0 (DE-588)4037630-8 (DE-588)4143413-4 |
title | Handbook of research methods for marketing management |
title_auth | Handbook of research methods for marketing management |
title_exact_search | Handbook of research methods for marketing management |
title_exact_search_txtP | Handbook of research methods for marketing management |
title_full | Handbook of research methods for marketing management edited by Robin Nunkoo, Viraiyan Teeroovengadum, Christian M. Ringle |
title_fullStr | Handbook of research methods for marketing management edited by Robin Nunkoo, Viraiyan Teeroovengadum, Christian M. Ringle |
title_full_unstemmed | Handbook of research methods for marketing management edited by Robin Nunkoo, Viraiyan Teeroovengadum, Christian M. Ringle |
title_short | Handbook of research methods for marketing management |
title_sort | handbook of research methods for marketing management |
topic | Marketing / Management Marketing / Management / Research Marketingforschung (DE-588)4200055-5 gnd Marketingmanagement (DE-588)4168907-0 gnd Marktforschung (DE-588)4037630-8 gnd |
topic_facet | Marketing / Management Marketing / Management / Research Marketingforschung Marketingmanagement Marktforschung Aufsatzsammlung |
work_keys_str_mv | AT nunkoorobin handbookofresearchmethodsformarketingmanagement AT teeroovengadumviraiyan handbookofresearchmethodsformarketingmanagement AT ringlechristianm handbookofresearchmethodsformarketingmanagement |