Strategic management: strategists at work
"Focusing on the practicalities of developing business strategy, this textbook provides an intuitive approach to developing a strategic plan. The authors share what they have learned through two decades of strategy work with a myriad of organisations, presenting theory and delivering key insigh...
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London
Bloomsbury Academic
2023
|
| Ausgabe: | Second edition |
| Schlagworte: | |
| Zusammenfassung: | "Focusing on the practicalities of developing business strategy, this textbook provides an intuitive approach to developing a strategic plan. The authors share what they have learned through two decades of strategy work with a myriad of organisations, presenting theory and delivering key insights into the strategist's role. This is the second edition of the text. The authors demonstrate their unique Strategy Cycle approach, which combines strategic logic (in the form of detailed plans) with the aesthetic, creative and interpretive process of bringing a strategy to life by storytelling. They examine familiar planning tools to identify where value truly lies, while introducing new ideas and methods, culminating in a simple and succinct 10-component strategy"-- |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | xii, 248 Seiten Diagramme |
| ISBN: | 9781350347595 9781350347588 |
Internformat
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Datensatz im Suchindex
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| callnumber-subject | HD - Industries, Land Use, Labor |
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| ctrlnum | (OCoLC)1385295267 (DE-599)KXP1819959902 |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
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| id | DE-604.BV049000438 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T22:09:18Z |
| indexdate | 2024-07-10T09:52:27Z |
| institution | BVB |
| isbn | 9781350347595 9781350347588 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034263619 |
| oclc_num | 1385295267 |
| open_access_boolean | |
| owner | DE-1050 |
| owner_facet | DE-1050 |
| physical | xii, 248 Seiten Diagramme |
| publishDate | 2023 |
| publishDateSearch | 2023 |
| publishDateSort | 2023 |
| publisher | Bloomsbury Academic |
| record_format | marc |
| spelling | MacIntosh, Robert Verfasser (DE-588)134022408 aut Strategic management strategists at work Robert MacIntosh, Donald MacLean and Craig Robinson Second edition London Bloomsbury Academic 2023 xii, 248 Seiten Diagramme txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index "Focusing on the practicalities of developing business strategy, this textbook provides an intuitive approach to developing a strategic plan. The authors share what they have learned through two decades of strategy work with a myriad of organisations, presenting theory and delivering key insights into the strategist's role. This is the second edition of the text. The authors demonstrate their unique Strategy Cycle approach, which combines strategic logic (in the form of detailed plans) with the aesthetic, creative and interpretive process of bringing a strategy to life by storytelling. They examine familiar planning tools to identify where value truly lies, while introducing new ideas and methods, culminating in a simple and succinct 10-component strategy"-- Strategisches Management (DE-588)4124261-0 gnd rswk-swf Strategic planning Business planning Strategisches Management (DE-588)4124261-0 s DE-604 MacLean, Donald Verfasser (DE-588)142334030 aut Robinson, Craig Verfasser aut epub 9781350347601 pdf 9781350347618 Erscheint auch als Online-Ausgabe MacIntosh, Robert Strategic management Second edition London : Bloomsbury Academic, 2023 9781350347601 |
| spellingShingle | MacIntosh, Robert MacLean, Donald Robinson, Craig Strategic management strategists at work Strategisches Management (DE-588)4124261-0 gnd |
| subject_GND | (DE-588)4124261-0 |
| title | Strategic management strategists at work |
| title_auth | Strategic management strategists at work |
| title_exact_search | Strategic management strategists at work |
| title_exact_search_txtP | Strategic management strategists at work |
| title_full | Strategic management strategists at work Robert MacIntosh, Donald MacLean and Craig Robinson |
| title_fullStr | Strategic management strategists at work Robert MacIntosh, Donald MacLean and Craig Robinson |
| title_full_unstemmed | Strategic management strategists at work Robert MacIntosh, Donald MacLean and Craig Robinson |
| title_short | Strategic management |
| title_sort | strategic management strategists at work |
| title_sub | strategists at work |
| topic | Strategisches Management (DE-588)4124261-0 gnd |
| topic_facet | Strategisches Management |
| work_keys_str_mv | AT macintoshrobert strategicmanagementstrategistsatwork AT macleandonald strategicmanagementstrategistsatwork AT robinsoncraig strategicmanagementstrategistsatwork |