Strategic science communication: a guide to setting the right objectives for more effective public engagement

"In this guidebook, the authors encapsulate their practical expertise in ten evidence-based principles of strategic science communication. All scientific communication is goal-oriented, and they discuss the importance of recognizing the right goals and then employing strategic and tactical comm...

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Bibliographic Details
Main Author: Besley, John C. 1976- (Author)
Format: Electronic eBook
Language:English
Published: Baltimore Johns Hopkins University Press [2022]
Subjects:
Online Access:DE-1102
DE-384
Summary:"In this guidebook, the authors encapsulate their practical expertise in ten evidence-based principles of strategic science communication. All scientific communication is goal-oriented, and they discuss the importance of recognizing the right goals and then employing strategic and tactical communication in order to achieve them"--
Physical Description:1 Online-Ressource (333 Seiten) Illustrationen, Diagramme
ISBN:9781421444215

There is no print copy available.

Interlibrary loan Place Request Caution: Not in THWS collection!