The reality of virtuality: harness the power of virtual reality to connect with consumers
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Berlin ; Boston
De Gruyter
[2023]
|
| Schriftenreihe: | Business & economics
|
| Schlagworte: | |
| Beschreibung: | IX, 159 Seiten Illustrationen 24 cm x 17 cm |
| ISBN: | 9783110992700 3110992701 |
Internformat
MARC
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| 015 | |a 23,N04 |2 dnb | ||
| 020 | |a 9783110992700 |c pbk: EUR 39.95 (DE) (freier Preis), EUR 39.95 (AT) (freier Preis) |9 978-3-11-099270-0 | ||
| 020 | |a 3110992701 |9 3-11-099270-1 | ||
| 024 | 3 | |a 9783110992700 | |
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| 044 | |a gw |c XA-DE-BE | ||
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| 100 | 1 | |a Cowan, Kirsten |e Verfasser |0 (DE-588)128968278X |4 aut | |
| 245 | 1 | 0 | |a The reality of virtuality |b harness the power of virtual reality to connect with consumers |c Kirsten Cowan, Seth Ketron, Alena Kostyk |
| 264 | 1 | |a Berlin ; Boston |b De Gruyter |c [2023] | |
| 264 | 4 | |c © 2023 | |
| 300 | |a IX, 159 Seiten |b Illustrationen |c 24 cm x 17 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
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| 650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
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| 650 | 0 | 7 | |a Virtuelle Realität |0 (DE-588)4399931-1 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Virtuelle Realität |0 (DE-588)4399931-1 |D s |
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| 689 | 0 | 2 | |a Marketingmanagement |0 (DE-588)4168907-0 |D s |
| 689 | 0 | |5 DE-604 | |
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| 700 | 1 | |a Ketron, Seth |e Verfasser |0 (DE-588)1289682941 |4 aut | |
| 700 | 1 | |a Kostyk, Alena |e Verfasser |0 (DE-588)1289683026 |4 aut | |
| 710 | 2 | |a Walter de Gruyter GmbH & Co. KG |0 (DE-588)10095502-2 |4 pbl | |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe, PDF |z 978-3-11-098056-1 |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe, EPUB |z 978-3-11-098059-2 |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-034181672 | |
Datensatz im Suchindex
| _version_ | 1817794169371885568 |
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| author | Cowan, Kirsten Ketron, Seth Kostyk, Alena |
| author_GND | (DE-588)128968278X (DE-588)1289682941 (DE-588)1289683026 |
| author_facet | Cowan, Kirsten Ketron, Seth Kostyk, Alena |
| author_role | aut aut aut |
| author_sort | Cowan, Kirsten |
| author_variant | k c kc s k sk a k ak |
| building | Verbundindex |
| bvnumber | BV048917565 |
| ctrlnum | (OCoLC)1379399723 (DE-599)DNB1278472916 |
| format | Book |
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| id | DE-604.BV048917565 |
| illustrated | Illustrated |
| index_date | 2024-07-03T21:55:02Z |
| indexdate | 2024-12-07T15:00:11Z |
| institution | BVB |
| institution_GND | (DE-588)10095502-2 |
| isbn | 9783110992700 3110992701 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034181672 |
| oclc_num | 1379399723 |
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| owner_facet | DE-706 DE-634 DE-1102 |
| physical | IX, 159 Seiten Illustrationen 24 cm x 17 cm |
| publishDate | 2023 |
| publishDateSearch | 2023 |
| publishDateSort | 2023 |
| publisher | De Gruyter |
| record_format | marc |
| series2 | Business & economics |
| spelling | Cowan, Kirsten Verfasser (DE-588)128968278X aut The reality of virtuality harness the power of virtual reality to connect with consumers Kirsten Cowan, Seth Ketron, Alena Kostyk Berlin ; Boston De Gruyter [2023] © 2023 IX, 159 Seiten Illustrationen 24 cm x 17 cm txt rdacontent n rdamedia nc rdacarrier Business & economics Online-Marketing (DE-588)7706419-7 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Virtuelle Realität (DE-588)4399931-1 gnd rswk-swf Virtuelle Realität (DE-588)4399931-1 s Marketingstrategie (DE-588)4120697-6 s Marketingmanagement (DE-588)4168907-0 s DE-604 Online-Marketing (DE-588)7706419-7 s Ketron, Seth Verfasser (DE-588)1289682941 aut Kostyk, Alena Verfasser (DE-588)1289683026 aut Walter de Gruyter GmbH & Co. KG (DE-588)10095502-2 pbl Erscheint auch als Online-Ausgabe, PDF 978-3-11-098056-1 Erscheint auch als Online-Ausgabe, EPUB 978-3-11-098059-2 |
| spellingShingle | Cowan, Kirsten Ketron, Seth Kostyk, Alena The reality of virtuality harness the power of virtual reality to connect with consumers Online-Marketing (DE-588)7706419-7 gnd Marketingmanagement (DE-588)4168907-0 gnd Marketingstrategie (DE-588)4120697-6 gnd Virtuelle Realität (DE-588)4399931-1 gnd |
| subject_GND | (DE-588)7706419-7 (DE-588)4168907-0 (DE-588)4120697-6 (DE-588)4399931-1 |
| title | The reality of virtuality harness the power of virtual reality to connect with consumers |
| title_auth | The reality of virtuality harness the power of virtual reality to connect with consumers |
| title_exact_search | The reality of virtuality harness the power of virtual reality to connect with consumers |
| title_exact_search_txtP | The reality of virtuality harness the power of virtual reality to connect with consumers |
| title_full | The reality of virtuality harness the power of virtual reality to connect with consumers Kirsten Cowan, Seth Ketron, Alena Kostyk |
| title_fullStr | The reality of virtuality harness the power of virtual reality to connect with consumers Kirsten Cowan, Seth Ketron, Alena Kostyk |
| title_full_unstemmed | The reality of virtuality harness the power of virtual reality to connect with consumers Kirsten Cowan, Seth Ketron, Alena Kostyk |
| title_short | The reality of virtuality |
| title_sort | the reality of virtuality harness the power of virtual reality to connect with consumers |
| title_sub | harness the power of virtual reality to connect with consumers |
| topic | Online-Marketing (DE-588)7706419-7 gnd Marketingmanagement (DE-588)4168907-0 gnd Marketingstrategie (DE-588)4120697-6 gnd Virtuelle Realität (DE-588)4399931-1 gnd |
| topic_facet | Online-Marketing Marketingmanagement Marketingstrategie Virtuelle Realität |
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