The art of excellent products: enchanting customers with premium brand experiences
Italian brands are known to create some of the most premium, sought-after products in the world. Learn to compete in the modern marketplace using the proven business principles that Italian brands have been employing for generations
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
[Nashville, Tennessee]
HarperCollins Leadership, an imprint of HarperCollins
[2022]
|
| Schlagworte: | |
| Zusammenfassung: | Italian brands are known to create some of the most premium, sought-after products in the world. Learn to compete in the modern marketplace using the proven business principles that Italian brands have been employing for generations |
| Beschreibung: | 184 Seiten 22 cm |
| ISBN: | 9781400225101 |
Internformat
MARC
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| 020 | |a 9781400225101 |9 978-1-4002-2510-1 | ||
| 035 | |a (OCoLC)1378492882 | ||
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| 264 | 1 | |a [Nashville, Tennessee] |b HarperCollins Leadership, an imprint of HarperCollins |c [2022] | |
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| 520 | 3 | |a Italian brands are known to create some of the most premium, sought-after products in the world. Learn to compete in the modern marketplace using the proven business principles that Italian brands have been employing for generations | |
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| 651 | 7 | |a Italien |0 (DE-588)4027833-5 |2 gnd |9 rswk-swf | |
| 653 | 0 | |a Product management | |
| 653 | 0 | |a Product management / Italy | |
| 653 | 0 | |a Quality of products | |
| 653 | 0 | |a Quality of products / Italy | |
| 653 | 0 | |a Brand name products | |
| 653 | 0 | |a Brand name products / Italy | |
| 653 | 0 | |a Branding (Marketing) | |
| 653 | 0 | |a Branding (Marketing) / Italy | |
| 653 | 0 | |a Produits de marque | |
| 653 | 0 | |a Produits commerciaux / Gestion | |
| 653 | 0 | |a Produits commerciaux / Italie / Gestion | |
| 653 | 0 | |a Qualité des produits | |
| 653 | 0 | |a Qualité des produits / Italie | |
| 653 | 0 | |a Produits de marque / Italie | |
| 653 | 0 | |a Stratégie de marque | |
| 653 | 0 | |a Stratégie de marque / Italie | |
| 653 | 0 | |a branding | |
| 653 | 0 | |a Quality of products | |
| 653 | 0 | |a Product management | |
| 653 | 0 | |a Branding (Marketing) | |
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Datensatz im Suchindex
| _version_ | 1820173143190274048 |
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| building | Verbundindex |
| bvnumber | BV048904796 |
| ctrlnum | (OCoLC)1378492882 (DE-599)BVBBV048904796 |
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| geographic | Italien (DE-588)4027833-5 gnd |
| geographic_facet | Italien |
| id | DE-604.BV048904796 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T21:51:54Z |
| indexdate | 2025-01-02T21:12:57Z |
| institution | BVB |
| isbn | 9781400225101 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034169094 |
| oclc_num | 1378492882 |
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| owner | DE-B170 |
| owner_facet | DE-B170 |
| physical | 184 Seiten 22 cm |
| publishDate | 2022 |
| publishDateSearch | 2022 |
| publishDateSort | 2022 |
| publisher | HarperCollins Leadership, an imprint of HarperCollins |
| record_format | marc |
| spelling | Illy, Riccardo 1955- Verfasser (DE-588)12884552X aut The art of excellent products enchanting customers with premium brand experiences Riccardo Illy [Nashville, Tennessee] HarperCollins Leadership, an imprint of HarperCollins [2022] 184 Seiten 22 cm txt rdacontent n rdamedia nc rdacarrier Italian brands are known to create some of the most premium, sought-after products in the world. Learn to compete in the modern marketplace using the proven business principles that Italian brands have been employing for generations Illy, Riccardo 1955- (DE-588)12884552X gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Premium-Marke (DE-588)4265284-4 gnd rswk-swf Italien (DE-588)4027833-5 gnd rswk-swf Product management Product management / Italy Quality of products Quality of products / Italy Brand name products Brand name products / Italy Branding (Marketing) Branding (Marketing) / Italy Produits de marque Produits commerciaux / Gestion Produits commerciaux / Italie / Gestion Qualité des produits Qualité des produits / Italie Produits de marque / Italie Stratégie de marque Stratégie de marque / Italie branding Italy Illy, Riccardo 1955- (DE-588)12884552X p Italien (DE-588)4027833-5 g Premium-Marke (DE-588)4265284-4 s Management (DE-588)4037278-9 s DE-604 Erscheint auch als Online-Ausgabe 978-1-4002-2511-8 |
| spellingShingle | Illy, Riccardo 1955- The art of excellent products enchanting customers with premium brand experiences Illy, Riccardo 1955- (DE-588)12884552X gnd Management (DE-588)4037278-9 gnd Premium-Marke (DE-588)4265284-4 gnd |
| subject_GND | (DE-588)12884552X (DE-588)4037278-9 (DE-588)4265284-4 (DE-588)4027833-5 |
| title | The art of excellent products enchanting customers with premium brand experiences |
| title_auth | The art of excellent products enchanting customers with premium brand experiences |
| title_exact_search | The art of excellent products enchanting customers with premium brand experiences |
| title_exact_search_txtP | The art of excellent products enchanting customers with premium brand experiences |
| title_full | The art of excellent products enchanting customers with premium brand experiences Riccardo Illy |
| title_fullStr | The art of excellent products enchanting customers with premium brand experiences Riccardo Illy |
| title_full_unstemmed | The art of excellent products enchanting customers with premium brand experiences Riccardo Illy |
| title_short | The art of excellent products |
| title_sort | the art of excellent products enchanting customers with premium brand experiences |
| title_sub | enchanting customers with premium brand experiences |
| topic | Illy, Riccardo 1955- (DE-588)12884552X gnd Management (DE-588)4037278-9 gnd Premium-Marke (DE-588)4265284-4 gnd |
| topic_facet | Illy, Riccardo 1955- Management Premium-Marke Italien |
| work_keys_str_mv | AT illyriccardo theartofexcellentproductsenchantingcustomerswithpremiumbrandexperiences |