Stanning Najib: Fanning a Personality Cult in Malaysian Politics
The concept of fandom, which contributes to the construction of fan fiction, provides fresh insights into the seemingly inexplicable and irrational popularity of disgraced political celebrities. Political fandom provides the critical framework for contextualizing the continuing popularity of politic...
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Format: | Elektronisch E-Book |
Sprache: | English |
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Singapore
ISEAS Publishing
[2022]
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Online-Zugang: | FAW01 FAB01 FCO01 FHA01 FKE01 FLA01 UPA01 UBG01 Volltext |
Zusammenfassung: | The concept of fandom, which contributes to the construction of fan fiction, provides fresh insights into the seemingly inexplicable and irrational popularity of disgraced political celebrities. Political fandom provides the critical framework for contextualizing the continuing popularity of political social media influencers such as Najib Razak within an environment of populist politics. Political fandom comprises fans and anti-fans, each of whom is capable of critical reasoning regardless of conclusions drawn. The presence of anti-fans of an influential figure speaks not to the waning of popularity, but rather, the continuing relevance of that figure within socio-political spaces. Malaysia's political fandom does not subscribe to well-defined morality when it comes to celebrity politicians. The fans appear more tolerant of the amorality of said politicians than they would be of themselves, their circle, and their peers. Among the Malay-speaking and especially the more rural constituents, the way politicians portray their stance on Islam and address the bread-and-butter issues of their constituents appear to be more important than the politicians' personal ethics. Najib Razak's various sources of social capital, derived from his political lineage, his contributions during his time as Malaysia's Prime Minister, and his ability to brand himself as a social media influencer, made him appear a potent political force despite being the first former Prime Minister to be convicted of corruption. Najib Razak has been adept at spinning social media trends to his advantage and in connecting with the mundane lives and hardships of ordinary citizens. Through his social media postings, he was able to inspire both fans and anti-fans to produce fan fiction around him in the form of images and texts which he could selectively interact with, and even use as content for his "crusade" on behalf of his supporters as an opposition MP, or as distractions from controversies associated with him. Although Najib Razak is the main focus here, a comparative analysis of Anwar Ibrahim, as a rival politician, is provided to demonstrate how Najib constructed his social media persona in ways savvier than his political opponents |
Beschreibung: | Description based on online resource; title from PDF title page (publisher's Web site, viewed 28. Mrz 2023) |
Beschreibung: | 1 Online-Ressource (40 pages) |
ISBN: | 9789815011982 |
DOI: | 10.1355/9789815011982 |
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520 | |a The concept of fandom, which contributes to the construction of fan fiction, provides fresh insights into the seemingly inexplicable and irrational popularity of disgraced political celebrities. Political fandom provides the critical framework for contextualizing the continuing popularity of political social media influencers such as Najib Razak within an environment of populist politics. Political fandom comprises fans and anti-fans, each of whom is capable of critical reasoning regardless of conclusions drawn. The presence of anti-fans of an influential figure speaks not to the waning of popularity, but rather, the continuing relevance of that figure within socio-political spaces. Malaysia's political fandom does not subscribe to well-defined morality when it comes to celebrity politicians. The fans appear more tolerant of the amorality of said politicians than they would be of themselves, their circle, and their peers. | ||
520 | |a Among the Malay-speaking and especially the more rural constituents, the way politicians portray their stance on Islam and address the bread-and-butter issues of their constituents appear to be more important than the politicians' personal ethics. Najib Razak's various sources of social capital, derived from his political lineage, his contributions during his time as Malaysia's Prime Minister, and his ability to brand himself as a social media influencer, made him appear a potent political force despite being the first former Prime Minister to be convicted of corruption. Najib Razak has been adept at spinning social media trends to his advantage and in connecting with the mundane lives and hardships of ordinary citizens. | ||
520 | |a Through his social media postings, he was able to inspire both fans and anti-fans to produce fan fiction around him in the form of images and texts which he could selectively interact with, and even use as content for his "crusade" on behalf of his supporters as an opposition MP, or as distractions from controversies associated with him. Although Najib Razak is the main focus here, a comparative analysis of Anwar Ibrahim, as a rival politician, is provided to demonstrate how Najib constructed his social media persona in ways savvier than his political opponents | ||
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isbn | 9789815011982 |
language | English |
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spelling | Lee, Ai Ling Clarissa Verfasser aut Stanning Najib Fanning a Personality Cult in Malaysian Politics Ai Ling Clarissa Lee, Amirul Adli Rosli Singapore ISEAS Publishing [2022] © 2022 1 Online-Ressource (40 pages) txt rdacontent c rdamedia cr rdacarrier Description based on online resource; title from PDF title page (publisher's Web site, viewed 28. Mrz 2023) The concept of fandom, which contributes to the construction of fan fiction, provides fresh insights into the seemingly inexplicable and irrational popularity of disgraced political celebrities. Political fandom provides the critical framework for contextualizing the continuing popularity of political social media influencers such as Najib Razak within an environment of populist politics. Political fandom comprises fans and anti-fans, each of whom is capable of critical reasoning regardless of conclusions drawn. The presence of anti-fans of an influential figure speaks not to the waning of popularity, but rather, the continuing relevance of that figure within socio-political spaces. Malaysia's political fandom does not subscribe to well-defined morality when it comes to celebrity politicians. The fans appear more tolerant of the amorality of said politicians than they would be of themselves, their circle, and their peers. Among the Malay-speaking and especially the more rural constituents, the way politicians portray their stance on Islam and address the bread-and-butter issues of their constituents appear to be more important than the politicians' personal ethics. Najib Razak's various sources of social capital, derived from his political lineage, his contributions during his time as Malaysia's Prime Minister, and his ability to brand himself as a social media influencer, made him appear a potent political force despite being the first former Prime Minister to be convicted of corruption. Najib Razak has been adept at spinning social media trends to his advantage and in connecting with the mundane lives and hardships of ordinary citizens. Through his social media postings, he was able to inspire both fans and anti-fans to produce fan fiction around him in the form of images and texts which he could selectively interact with, and even use as content for his "crusade" on behalf of his supporters as an opposition MP, or as distractions from controversies associated with him. Although Najib Razak is the main focus here, a comparative analysis of Anwar Ibrahim, as a rival politician, is provided to demonstrate how Najib constructed his social media persona in ways savvier than his political opponents In English POLITICAL SCIENCE / Political Process / Campaigns & Elections bisacsh Personality Political aspects Malaysia Self-presentation in mass media Social media Political aspects Malaysia Ling Lee, Clarissa Ai Sonstige oth Rosli, Amirul Adli Sonstige oth https://doi.org/10.1355/9789815011982 Verlag URL des Erstveröffentlichers Volltext |
spellingShingle | Lee, Ai Ling Clarissa Stanning Najib Fanning a Personality Cult in Malaysian Politics POLITICAL SCIENCE / Political Process / Campaigns & Elections bisacsh Personality Political aspects Malaysia Self-presentation in mass media Social media Political aspects Malaysia |
title | Stanning Najib Fanning a Personality Cult in Malaysian Politics |
title_auth | Stanning Najib Fanning a Personality Cult in Malaysian Politics |
title_exact_search | Stanning Najib Fanning a Personality Cult in Malaysian Politics |
title_exact_search_txtP | Stanning Najib Fanning a Personality Cult in Malaysian Politics |
title_full | Stanning Najib Fanning a Personality Cult in Malaysian Politics Ai Ling Clarissa Lee, Amirul Adli Rosli |
title_fullStr | Stanning Najib Fanning a Personality Cult in Malaysian Politics Ai Ling Clarissa Lee, Amirul Adli Rosli |
title_full_unstemmed | Stanning Najib Fanning a Personality Cult in Malaysian Politics Ai Ling Clarissa Lee, Amirul Adli Rosli |
title_short | Stanning Najib |
title_sort | stanning najib fanning a personality cult in malaysian politics |
title_sub | Fanning a Personality Cult in Malaysian Politics |
topic | POLITICAL SCIENCE / Political Process / Campaigns & Elections bisacsh Personality Political aspects Malaysia Self-presentation in mass media Social media Political aspects Malaysia |
topic_facet | POLITICAL SCIENCE / Political Process / Campaigns & Elections Personality Political aspects Malaysia Self-presentation in mass media Social media Political aspects Malaysia |
url | https://doi.org/10.1355/9789815011982 |
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