Philippine digital cultures: brokerage dynamics on YouTube

Amid the proliferation of a range of new and ubiquitous online platforms, YouTube, a video-based platform, remains a key driver in the democratisation of creative, playful, vernacular, intimate, as well as political expressions. As a critical node of contemporary communication and digital cultures,...

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Bibliographic Details
Main Authors: Soriano, Cheryll Ruth R. 1977- (Author), Cabalquinto, Earvin Charles ca. 20./21. Jh (Author)
Format: Electronic eBook
Language:English
Published: Amsterdam Amsterdam University Press 2023
Series:Asian visual cultures
Subjects:
Online Access:BSB01
UBG01
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Summary:Amid the proliferation of a range of new and ubiquitous online platforms, YouTube, a video-based platform, remains a key driver in the democratisation of creative, playful, vernacular, intimate, as well as political expressions. As a critical node of contemporary communication and digital cultures, its steady uptake and appropriation in a social media-savvy nation such as the Philippines requires a critical examination of its role in the continued reconstruction of identities, communities, and broader social institutions. This book closely analyses the diverse content and practices of amateur Filipino YouTubers, exposing and problematising the dynamics of brokering the contested aspirational logics of beauty and selfhood, interracial relationships, world-class labour, and progressive governance in a digital sphere
Item Description:Previously issued in print: 2022. - Includes bibliographical references and index
Physical Description:1 Online-Ressource (240 Seiten) Illustrationen
ISBN:9789048552443
DOI:10.1017/9789048552443

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