Il codice De Silva: dietro le quinte del car design : behind the scenes of car design

How is the style of a car created? How does one get to the top of the "Design" division of a major car manufacturer, a sector that is continually under "friendly fire" from the entire management staff, including presidents and CEOs, because style lends itself to diverse interpret...

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Bibliographische Detailangaben
1. Verfasser: De' Silva, Walter 1951- (VerfasserIn, IllustratorIn)
Format: Buch
Sprache:Italian
English
Veröffentlicht: Modena Artioli Editore 1899 [2022]
Schlagworte:
Zusammenfassung:How is the style of a car created? How does one get to the top of the "Design" division of a major car manufacturer, a sector that is continually under "friendly fire" from the entire management staff, including presidents and CEOs, because style lends itself to diverse interpretations? These questions are answered by Walter De Silva, a designer of indisputable fame, with top-level experience in an impressive number of brands: Fiat, Alfa Romeo, Audi, Seat, Volkswagen, Skoda, Lamborghini, Bentley and Bugatti, as well as direct contacts in Ducati and Porsche. It’s a long story, told by De Silva himself in a brilliant and spontaneous way, and it gives the reader the impression that the author has been able to transfer his expertise in Design to paper, including feelings, pathos, moods and discontent, which characterized the genesis of the many cars that he designed
Beschreibung:257 Seiten Illustrationen
ISBN:9788877921956

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