Technological innovation: generating economic results

We are pleased to present this 2nd edition of Technological Innovation, originally published in 2008. Profiting from technological innovation is a key strategic challenge in technology-intensive industries because it requires not only scientific and engineering expertise, but also an understanding o...

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Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Bingley, U.K. Emerald 2016
Ausgabe:2nd ed
Schriftenreihe:Advances in the study of entrepreneurship, innovation and economic growth v. 26
Schlagworte:
Online-Zugang:DE-634
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URL des Erstveröffentlichers
Zusammenfassung:We are pleased to present this 2nd edition of Technological Innovation, originally published in 2008. Profiting from technological innovation is a key strategic challenge in technology-intensive industries because it requires not only scientific and engineering expertise, but also an understanding of how business and legal factors facilitate commercialization. This volume presents a multidisciplinary view of issues in technology commercialization and entrepreneurship. Chapters cover commercializing inventions in the context of the legal system and the complementary assets needed; the benefits and liabilities associated with multidisciplinary commercialization teams, including a basic guide to patents and designs; elements of strategy, including industry analysis and strategy, marketing strategy, and alliances; and finally, the financial issues in commercialization
Beschreibung:1 Online-Ressource (xviii, 413 Seiten)
ISBN:9781786352378

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