The Modern Customer – the PHANTOM: Customers on the Run: How Sales must Respond to Radically New Buying Behavior
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| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Wiesbaden
Springer Fachmedien Wiesbaden
2023
Wiesbaden Springer |
| Edition: | 1st ed. 2023 |
| Subjects: | |
| Online Access: | DE-1102 DE-858 DE-Aug4 DE-M347 DE-92 DE-898 DE-859 DE-863 DE-862 DE-19 DE-355 DE-703 DE-20 DE-706 DE-824 DE-739 Volltext |
| Physical Description: | 1 Online-Ressource (XXIII, 259 p. 38 illus., 34 illus. in color) |
| ISBN: | 9783658391966 |
| DOI: | 10.1007/978-3-658-39196-6 |
Staff View
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| author | Rainsberger, Livia |
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| discipline | Psychologie Wirtschaftswissenschaften |
| discipline_str_mv | Psychologie Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-3-658-39196-6 |
| edition | 1st ed. 2023 |
| format | Electronic eBook |
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| isbn | 9783658391966 |
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| spellingShingle | Rainsberger, Livia The Modern Customer – the PHANTOM Customers on the Run: How Sales must Respond to Radically New Buying Behavior Sales and Distribution Marketing Consumer Behavior Sales management Consumer behavior |
| title | The Modern Customer – the PHANTOM Customers on the Run: How Sales must Respond to Radically New Buying Behavior |
| title_auth | The Modern Customer – the PHANTOM Customers on the Run: How Sales must Respond to Radically New Buying Behavior |
| title_exact_search | The Modern Customer – the PHANTOM Customers on the Run: How Sales must Respond to Radically New Buying Behavior |
| title_exact_search_txtP | The Modern Customer – the PHANTOM Customers on the Run: How Sales must Respond to Radically New Buying Behavior |
| title_full | The Modern Customer – the PHANTOM Customers on the Run: How Sales must Respond to Radically New Buying Behavior by Livia Rainsberger |
| title_fullStr | The Modern Customer – the PHANTOM Customers on the Run: How Sales must Respond to Radically New Buying Behavior by Livia Rainsberger |
| title_full_unstemmed | The Modern Customer – the PHANTOM Customers on the Run: How Sales must Respond to Radically New Buying Behavior by Livia Rainsberger |
| title_short | The Modern Customer – the PHANTOM |
| title_sort | the modern customer the phantom customers on the run how sales must respond to radically new buying behavior |
| title_sub | Customers on the Run: How Sales must Respond to Radically New Buying Behavior |
| topic | Sales and Distribution Marketing Consumer Behavior Sales management Consumer behavior |
| topic_facet | Sales and Distribution Marketing Consumer Behavior Sales management Consumer behavior |
| url | https://doi.org/10.1007/978-3-658-39196-6 |
| work_keys_str_mv | AT rainsbergerlivia themoderncustomerthephantomcustomersontherunhowsalesmustrespondtoradicallynewbuyingbehavior |