Marketing communications: fame, influencers and agility
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Harlow, England ; London
Pearson
2023
|
| Edition: | Ninth edition |
| Subjects: | |
| Physical Description: | xxvii, 628 Seiten Illustrationen, Diagramme |
| ISBN: | 9781292400327 |
Staff View
MARC
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| 245 | 1 | 0 | |a Marketing communications |b fame, influencers and agility |c Chris Fill and Sarah Turnbull |
| 250 | |a Ninth edition | ||
| 259 | |a 9 | ||
| 264 | 1 | |a Harlow, England ; London |b Pearson |c 2023 | |
| 300 | |a xxvii, 628 Seiten |b Illustrationen, Diagramme | ||
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Record in the Search Index
| DE-BY-862_location | 2000 |
|---|---|
| DE-BY-FWS_call_number | 2000/QP 600 F484(9) |
| DE-BY-FWS_katkey | 1037594 |
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| author | Fill, Chris 1953- Turnbull, Sarah |
| author_GND | (DE-588)17306549X (DE-588)1136152067 |
| author_facet | Fill, Chris 1953- Turnbull, Sarah |
| author_role | aut aut |
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| callnumber-sort | HF 45415.123 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)1345509141 (DE-599)BVBBV048825253 |
| dewey-full | 658.8 658.8/02 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 658.8/02 |
| dewey-search | 658.8 658.8/02 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | Ninth edition |
| format | Book |
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| genre_facet | Lehrbuch |
| id | DE-604.BV048825253 |
| illustrated | Illustrated |
| index_date | 2024-07-03T21:34:16Z |
| indexdate | 2025-02-20T06:44:59Z |
| institution | BVB |
| isbn | 9781292400327 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034090911 |
| oclc_num | 1345509141 |
| open_access_boolean | |
| owner | DE-1102 DE-1043 DE-898 DE-BY-UBR DE-1050 DE-521 DE-862 DE-BY-FWS DE-N2 |
| owner_facet | DE-1102 DE-1043 DE-898 DE-BY-UBR DE-1050 DE-521 DE-862 DE-BY-FWS DE-N2 |
| physical | xxvii, 628 Seiten Illustrationen, Diagramme |
| publishDate | 2023 |
| publishDateSearch | 2023 |
| publishDateSort | 2023 |
| publisher | Pearson |
| record_format | marc |
| spellingShingle | Fill, Chris 1953- Turnbull, Sarah Marketing communications fame, influencers and agility Kommunikationsstrategie (DE-588)4201794-4 gnd Marketing (DE-588)4037589-4 gnd Unternehmen (DE-588)4061963-1 gnd Kommunikationsmodell (DE-588)4140666-7 gnd Marktkommunikation (DE-588)4131075-5 gnd |
| subject_GND | (DE-588)4201794-4 (DE-588)4037589-4 (DE-588)4061963-1 (DE-588)4140666-7 (DE-588)4131075-5 (DE-588)4123623-3 |
| title | Marketing communications fame, influencers and agility |
| title_auth | Marketing communications fame, influencers and agility |
| title_exact_search | Marketing communications fame, influencers and agility |
| title_exact_search_txtP | Marketing communications fame, influencers and agility |
| title_full | Marketing communications fame, influencers and agility Chris Fill and Sarah Turnbull |
| title_fullStr | Marketing communications fame, influencers and agility Chris Fill and Sarah Turnbull |
| title_full_unstemmed | Marketing communications fame, influencers and agility Chris Fill and Sarah Turnbull |
| title_short | Marketing communications |
| title_sort | marketing communications fame influencers and agility |
| title_sub | fame, influencers and agility |
| topic | Kommunikationsstrategie (DE-588)4201794-4 gnd Marketing (DE-588)4037589-4 gnd Unternehmen (DE-588)4061963-1 gnd Kommunikationsmodell (DE-588)4140666-7 gnd Marktkommunikation (DE-588)4131075-5 gnd |
| topic_facet | Kommunikationsstrategie Marketing Unternehmen Kommunikationsmodell Marktkommunikation Lehrbuch |
| work_keys_str_mv | AT fillchris marketingcommunicationsfameinfluencersandagility AT turnbullsarah marketingcommunicationsfameinfluencersandagility |
THWS Schweinfurt Zentralbibliothek Lesesaal
| Call Number: |
2000 QP 600 F484(9) |
|---|---|
| Copy 1 | ausleihbar Available Place a Hold |