Cinematic Storytelling as a Marketing Strategy at Gucci: the Creation of a Transmedia Storyworld in Luxury Fashion
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Abschlussarbeit Buch |
| Sprache: | English |
| Veröffentlicht: |
Potsdam
2023
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| Schlagworte: | |
| Beschreibung: | 113 Seiten Abbildungen |
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| title | Cinematic Storytelling as a Marketing Strategy at Gucci the Creation of a Transmedia Storyworld in Luxury Fashion |
| title_auth | Cinematic Storytelling as a Marketing Strategy at Gucci the Creation of a Transmedia Storyworld in Luxury Fashion |
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| title_short | Cinematic Storytelling as a Marketing Strategy at Gucci |
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| title_sub | the Creation of a Transmedia Storyworld in Luxury Fashion |
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