Innovation and commercialisation in the biopharmaceutical industry: creating and capturing value

pt. 1. Firms, networks and business models -- pt. 2. The rise of biotechnology : new foundations for biopharmaceuticals -- pt. 3. Responding to the new knowledge base : diverse business models -- pt. 4. Four case studies -- pt. 5. Value creation and capture : implications

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Bibliographische Detailangaben
1. Verfasser: Rasmussen, Bruce (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Cheltenham, U.K Edward Elgar Pub 2010
Schriftenreihe:Edward Elgar E-Book Archive
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Volltext
Zusammenfassung:pt. 1. Firms, networks and business models -- pt. 2. The rise of biotechnology : new foundations for biopharmaceuticals -- pt. 3. Responding to the new knowledge base : diverse business models -- pt. 4. Four case studies -- pt. 5. Value creation and capture : implications
This path-breaking book addresses the ongoing implications for traditional pharmaceutical companies and biopharmaceutical start-ups of the realignment of the industry knowledge-base. The theoretical approach draws on the modern theory of the firm and related ideas in order to better define the concept of the business model, which is employed to guide the case studies and empirical analysis in the book
Beschreibung:Includes bibliographical references (p. 290-311) and index
Beschreibung:1 Online-Ressource (vii, 326 Seiten) ill
ISBN:9781849805513
DOI:10.4337/9781849805513