Holdings: Contemporary issues in strategic marketing

Contemporary issues in strategic marketing:

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Bibliographic Details
Other Authors:	Şekerkaya, Ahmet (Editor)
Format:	Electronic eBook
Language:	English
Published:	Istanbul, Turkey Istanbul University Press July, 2020
Subjects:	Marketing Strategisches Management Marketing / (DE-627)091376297 / (DE-2867)12766-3 Marketingmanagement / (DE-627)091376319 / (DE-2867)12770-5 Aufsatzsammlung
Online Access:	Volltext Volltext
Physical Description:	1 Online-Ressource
ISBN:	9786050707281
DOI:	10.26650/B/SS05.2020.002

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spellingShingle	Contemporary issues in strategic marketing Marketing (DE-588)4037589-4 gnd Strategisches Management (DE-588)4124261-0 gnd
subject_GND	(DE-588)4037589-4 (DE-588)4124261-0 (DE-588)4143413-4
title	Contemporary issues in strategic marketing
title_auth	Contemporary issues in strategic marketing
title_exact_search	Contemporary issues in strategic marketing
title_exact_search_txtP	Contemporary issues in strategic marketing
title_full	Contemporary issues in strategic marketing editor Ahmet Sekerkaya, Ph.D., Professor of Marketing, Istanbul University, School of Business, Marketing & Marketing Research Department
title_fullStr	Contemporary issues in strategic marketing editor Ahmet Sekerkaya, Ph.D., Professor of Marketing, Istanbul University, School of Business, Marketing & Marketing Research Department
title_full_unstemmed	Contemporary issues in strategic marketing editor Ahmet Sekerkaya, Ph.D., Professor of Marketing, Istanbul University, School of Business, Marketing & Marketing Research Department
title_short	Contemporary issues in strategic marketing
title_sort	contemporary issues in strategic marketing
topic	Marketing (DE-588)4037589-4 gnd Strategisches Management (DE-588)4124261-0 gnd
topic_facet	Marketing Strategisches Management Aufsatzsammlung
url	https://doi.org/10.26650/B/SS05.2020.002 https://directory.doabooks.org/handle/20.500.12854/91674
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