Contemporary issues in strategic marketing:
Gespeichert in:
Weitere Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Istanbul, Turkey
Istanbul University Press
July, 2020
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Schlagworte: | |
Online-Zugang: | Volltext Volltext |
Beschreibung: | 1 Online-Ressource |
ISBN: | 9786050707281 |
DOI: | 10.26650/B/SS05.2020.002 |
Internformat
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Datensatz im Suchindex
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adam_text | |
adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author2 | Şekerkaya, Ahmet |
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discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
doi_str_mv | 10.26650/B/SS05.2020.002 |
format | Electronic eBook |
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publisher | Istanbul University Press |
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spellingShingle | Contemporary issues in strategic marketing Marketing (DE-588)4037589-4 gnd Strategisches Management (DE-588)4124261-0 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4124261-0 (DE-588)4143413-4 |
title | Contemporary issues in strategic marketing |
title_auth | Contemporary issues in strategic marketing |
title_exact_search | Contemporary issues in strategic marketing |
title_exact_search_txtP | Contemporary issues in strategic marketing |
title_full | Contemporary issues in strategic marketing editor Ahmet Sekerkaya, Ph.D., Professor of Marketing, Istanbul University, School of Business, Marketing & Marketing Research Department |
title_fullStr | Contemporary issues in strategic marketing editor Ahmet Sekerkaya, Ph.D., Professor of Marketing, Istanbul University, School of Business, Marketing & Marketing Research Department |
title_full_unstemmed | Contemporary issues in strategic marketing editor Ahmet Sekerkaya, Ph.D., Professor of Marketing, Istanbul University, School of Business, Marketing & Marketing Research Department |
title_short | Contemporary issues in strategic marketing |
title_sort | contemporary issues in strategic marketing |
topic | Marketing (DE-588)4037589-4 gnd Strategisches Management (DE-588)4124261-0 gnd |
topic_facet | Marketing Strategisches Management Aufsatzsammlung |
url | https://doi.org/10.26650/B/SS05.2020.002 https://directory.doabooks.org/handle/20.500.12854/91674 |
work_keys_str_mv | AT sekerkayaahmet contemporaryissuesinstrategicmarketing |