Artificial intelligence for marketing management:
Gespeichert in:
| Weitere Verfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
London ; New York
Routledge
2023
|
| Schriftenreihe: | Routledge Studies in Marketing
|
| Schlagworte: | |
| Online-Zugang: | BTU01 FHN01 UBR01 Volltext |
| Beschreibung: | 1 Online-Ressource (xi, 205 Seiten) Diagramme |
| ISBN: | 9781003280392 |
| DOI: | 10.4324/9781003280392 |
Internformat
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Datensatz im Suchindex
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| doi_str_mv | 10.4324/9781003280392 |
| format | Electronic eBook |
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| index_date | 2024-07-03T21:10:12Z |
| indexdate | 2024-07-10T09:42:39Z |
| institution | BVB |
| isbn | 9781003280392 |
| language | English |
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| series2 | Routledge Studies in Marketing |
| spelling | Artificial intelligence for marketing management edited by Park Thaichon, Sara Quach London ; New York Routledge 2023 1 Online-Ressource (xi, 205 Seiten) Diagramme txt rdacontent c rdamedia cr rdacarrier Routledge Studies in Marketing Wirtschaftsethik (DE-588)4066439-9 gnd rswk-swf Kundenmanagement (DE-588)4236865-0 gnd rswk-swf Künstliche Intelligenz (DE-588)4033447-8 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Marketing (DE-588)4037589-4 s Marketingmanagement (DE-588)4168907-0 s Künstliche Intelligenz (DE-588)4033447-8 s Kundenmanagement (DE-588)4236865-0 s Wirtschaftsethik (DE-588)4066439-9 s DE-604 Thaichon, Park (DE-588)1120024676 edt Quach, Sara (DE-588)1063208114 edt Erscheint auch als Druck-Ausgabe, Hardcover 978-1-032-24848-6 Erscheint auch als Druck-Ausgabe, Paperback 978-1-032-24849-3 https://doi.org/10.4324/9781003280392 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Artificial intelligence for marketing management Wirtschaftsethik (DE-588)4066439-9 gnd Kundenmanagement (DE-588)4236865-0 gnd Künstliche Intelligenz (DE-588)4033447-8 gnd Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
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| title | Artificial intelligence for marketing management |
| title_auth | Artificial intelligence for marketing management |
| title_exact_search | Artificial intelligence for marketing management |
| title_exact_search_txtP | Artificial intelligence for marketing management |
| title_full | Artificial intelligence for marketing management edited by Park Thaichon, Sara Quach |
| title_fullStr | Artificial intelligence for marketing management edited by Park Thaichon, Sara Quach |
| title_full_unstemmed | Artificial intelligence for marketing management edited by Park Thaichon, Sara Quach |
| title_short | Artificial intelligence for marketing management |
| title_sort | artificial intelligence for marketing management |
| topic | Wirtschaftsethik (DE-588)4066439-9 gnd Kundenmanagement (DE-588)4236865-0 gnd Künstliche Intelligenz (DE-588)4033447-8 gnd Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Wirtschaftsethik Kundenmanagement Künstliche Intelligenz Marketing Marketingmanagement Aufsatzsammlung |
| url | https://doi.org/10.4324/9781003280392 |
| work_keys_str_mv | AT thaichonpark artificialintelligenceformarketingmanagement AT quachsara artificialintelligenceformarketingmanagement |