Social marketing and advertising in the age of Social Media:
Saved in:
| Other Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Cheltenham
Edward Elgar Publishing
2022
|
| Series: | New horizons in marketing series
|
| Subjects: | |
| Item Description: | Literaturangaben |
| Physical Description: | xii, 180 Seiten Illustrationen |
| ISBN: | 9781803927435 9781786434661 |
Staff View
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| illustrated | Illustrated |
| index_date | 2024-07-03T20:55:09Z |
| indexdate | 2024-07-10T09:40:59Z |
| institution | BVB |
| isbn | 9781803927435 9781786434661 |
| language | English |
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| publishDate | 2022 |
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| publisher | Edward Elgar Publishing |
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| series2 | New horizons in marketing series |
| spelling | Social marketing and advertising in the age of Social Media edited by Lukas Parker, Linda Brennan Cheltenham Edward Elgar Publishing 2022 xii, 180 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier New horizons in marketing series Literaturangaben Werbung (DE-588)4065541-6 gnd rswk-swf Online-Marketing (DE-588)7706419-7 gnd rswk-swf Soziale Software (DE-588)7550143-0 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Online-Marketing (DE-588)7706419-7 s Werbung (DE-588)4065541-6 s Soziale Software (DE-588)7550143-0 s DE-604 Parker, Lukas 1977- (DE-588)1131901495 edt Brennan, Linda (DE-588)113190107X edt 9781786434678 |
| spellingShingle | Social marketing and advertising in the age of Social Media Werbung (DE-588)4065541-6 gnd Online-Marketing (DE-588)7706419-7 gnd Soziale Software (DE-588)7550143-0 gnd |
| subject_GND | (DE-588)4065541-6 (DE-588)7706419-7 (DE-588)7550143-0 (DE-588)4143413-4 |
| title | Social marketing and advertising in the age of Social Media |
| title_auth | Social marketing and advertising in the age of Social Media |
| title_exact_search | Social marketing and advertising in the age of Social Media |
| title_exact_search_txtP | Social marketing and advertising in the age of Social Media |
| title_full | Social marketing and advertising in the age of Social Media edited by Lukas Parker, Linda Brennan |
| title_fullStr | Social marketing and advertising in the age of Social Media edited by Lukas Parker, Linda Brennan |
| title_full_unstemmed | Social marketing and advertising in the age of Social Media edited by Lukas Parker, Linda Brennan |
| title_short | Social marketing and advertising in the age of Social Media |
| title_sort | social marketing and advertising in the age of social media |
| topic | Werbung (DE-588)4065541-6 gnd Online-Marketing (DE-588)7706419-7 gnd Soziale Software (DE-588)7550143-0 gnd |
| topic_facet | Werbung Online-Marketing Soziale Software Aufsatzsammlung |
| work_keys_str_mv | AT parkerlukas socialmarketingandadvertisingintheageofsocialmedia AT brennanlinda socialmarketingandadvertisingintheageofsocialmedia |