Big Data Analytics: Digital Marketing and Decision-Making
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Milton
Auerbach Publishers, Incorporated
2022
|
| Schlagworte: | |
| Online-Zugang: | DE-2070s |
| Beschreibung: | 1 Online-Ressource (263 Seiten) |
| ISBN: | 9781000755619 |
Internformat
MARC
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| 100 | 1 | |a Chaudhary, Kiran |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Big Data Analytics |b Digital Marketing and Decision-Making |
| 264 | 1 | |a Milton |b Auerbach Publishers, Incorporated |c 2022 | |
| 264 | 4 | |c ©2023 | |
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| 505 | 8 | |a Cover -- Half Title -- Title Page -- Copyright Page -- Contents -- List of Figures -- List of Tables -- Preface -- About the Editors -- Contributors -- Chapter 1: Marketing Mode and Survival of the Entrepreneurial Activities of Nascent Entrepreneurs -- Chapter 2: The Responsibility of Big Data Analytics in Organization Decision-Making -- Chapter 3: Decision-Making Model for Medical Diagnosis Based on Some New Interval Neutrosophic Hamacher Power Choquet Integral Operators -- Chapter 4: Prediction of Marketing by the Consumer Analytics -- Chapter 5: Web Analytics for Digital Marketing -- Chapter 6: Smart Retailing: A Novel Approach for Retailing Business -- Chapter 7: Leveraging Web Analytics for Optimizing Digital Marketing Strategies -- Chapter 8: Smart Retailing in Digital Business -- Chapter 9: Business Analytics and Performance Management in India -- Chapter 10: Parameterized Fuzzy Measures Decision-Making Model Based on Preference Leveled Evaluation Functions for Best Signal Detection in Smart Antenna -- Index | |
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Datensatz im Suchindex
| _version_ | 1805069577022865408 |
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| adam_text | |
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| author | Chaudhary, Kiran |
| author_facet | Chaudhary, Kiran |
| author_role | aut |
| author_sort | Chaudhary, Kiran |
| author_variant | k c kc |
| building | Verbundindex |
| bvnumber | BV048523736 |
| classification_rvk | QP 650 |
| collection | ZDB-30-PQE |
| contents | Cover -- Half Title -- Title Page -- Copyright Page -- Contents -- List of Figures -- List of Tables -- Preface -- About the Editors -- Contributors -- Chapter 1: Marketing Mode and Survival of the Entrepreneurial Activities of Nascent Entrepreneurs -- Chapter 2: The Responsibility of Big Data Analytics in Organization Decision-Making -- Chapter 3: Decision-Making Model for Medical Diagnosis Based on Some New Interval Neutrosophic Hamacher Power Choquet Integral Operators -- Chapter 4: Prediction of Marketing by the Consumer Analytics -- Chapter 5: Web Analytics for Digital Marketing -- Chapter 6: Smart Retailing: A Novel Approach for Retailing Business -- Chapter 7: Leveraging Web Analytics for Optimizing Digital Marketing Strategies -- Chapter 8: Smart Retailing in Digital Business -- Chapter 9: Business Analytics and Performance Management in India -- Chapter 10: Parameterized Fuzzy Measures Decision-Making Model Based on Preference Leveled Evaluation Functions for Best Signal Detection in Smart Antenna -- Index |
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| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| index_date | 2024-07-03T20:50:26Z |
| indexdate | 2024-07-20T04:08:14Z |
| institution | BVB |
| isbn | 9781000755619 |
| language | English |
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| spellingShingle | Chaudhary, Kiran Big Data Analytics Digital Marketing and Decision-Making Cover -- Half Title -- Title Page -- Copyright Page -- Contents -- List of Figures -- List of Tables -- Preface -- About the Editors -- Contributors -- Chapter 1: Marketing Mode and Survival of the Entrepreneurial Activities of Nascent Entrepreneurs -- Chapter 2: The Responsibility of Big Data Analytics in Organization Decision-Making -- Chapter 3: Decision-Making Model for Medical Diagnosis Based on Some New Interval Neutrosophic Hamacher Power Choquet Integral Operators -- Chapter 4: Prediction of Marketing by the Consumer Analytics -- Chapter 5: Web Analytics for Digital Marketing -- Chapter 6: Smart Retailing: A Novel Approach for Retailing Business -- Chapter 7: Leveraging Web Analytics for Optimizing Digital Marketing Strategies -- Chapter 8: Smart Retailing in Digital Business -- Chapter 9: Business Analytics and Performance Management in India -- Chapter 10: Parameterized Fuzzy Measures Decision-Making Model Based on Preference Leveled Evaluation Functions for Best Signal Detection in Smart Antenna -- Index Online-Marketing (DE-588)7706419-7 gnd Entscheidungsfindung (DE-588)4113446-1 gnd Big Data (DE-588)4802620-7 gnd |
| subject_GND | (DE-588)7706419-7 (DE-588)4113446-1 (DE-588)4802620-7 (DE-588)4143413-4 |
| title | Big Data Analytics Digital Marketing and Decision-Making |
| title_auth | Big Data Analytics Digital Marketing and Decision-Making |
| title_exact_search | Big Data Analytics Digital Marketing and Decision-Making |
| title_exact_search_txtP | Big Data Analytics Digital Marketing and Decision-Making |
| title_full | Big Data Analytics Digital Marketing and Decision-Making |
| title_fullStr | Big Data Analytics Digital Marketing and Decision-Making |
| title_full_unstemmed | Big Data Analytics Digital Marketing and Decision-Making |
| title_short | Big Data Analytics |
| title_sort | big data analytics digital marketing and decision making |
| title_sub | Digital Marketing and Decision-Making |
| topic | Online-Marketing (DE-588)7706419-7 gnd Entscheidungsfindung (DE-588)4113446-1 gnd Big Data (DE-588)4802620-7 gnd |
| topic_facet | Online-Marketing Entscheidungsfindung Big Data Aufsatzsammlung |
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