The digital transformation of the fitness sector: a global perspective

CONTENTS: 1: The Challenges of Digital Transformation in the Fitness Industry in the World --- Part I: The European Industry 2: The Digitally Enabled UK Fitness Sector 3: The Spanish Fitness Industry and the Digital Transformation 4: Digital Transformation and Innovation in Portugal Fitness Centres...

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Weitere Verfasser: García-Fernández, Jerónimo (HerausgeberIn), Valcarce-Torrente, Manel (HerausgeberIn), Mohammadi, Sardar (HerausgeberIn), Gálvez-Ruiz, Pablo (HerausgeberIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Bingley, United Kingdom ; North America ; Japan ; India ; Malaysia ; China Emerald Publishing 2022
Ausgabe:First edition
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Zusammenfassung:CONTENTS: 1: The Challenges of Digital Transformation in the Fitness Industry in the World --- Part I: The European Industry 2: The Digitally Enabled UK Fitness Sector 3: The Spanish Fitness Industry and the Digital Transformation 4: Digital Transformation and Innovation in Portugal Fitness Centres 5: To Become Digital or Not The Case of Greece 6: Fitness and Digital Transformation in Turkey 7: Digital Transformation in the Fitness in Italy 8: Digital Fitness in Lithuanian Fitness Centres --- Part II: The North-South American Industry 9: The Digital Fitness Industry in the United States 10: The Digital Transformation in Mexico: The Case of the Fitness Industry 11: Digital Transformation Practices in the Brazilian Fitness Industry 12: Digitisation: Transformed or Disguised? The Digital Transformation in Argentina --- Part III: The Asia-Pacific Industry 13: The Indian Fitness Industry: Impact of Digitalisation 14: Digitalisation of the Fitness Industry in Australia: Disruption, Adoption and Opportunities 15: The Digital Transformation of Health and Fitness Clubs in Japan 16: The Digital Transformation in the Fitness Sector of China --- Part IV: The Africa and Middle East Industry 17: The Evolution of Digital Transformation in Saudi Arabias Fitness Industry 18: The Fitness Digital Transformation in Egypt 19: The Digital Transformation of the Fitness Sector in Kenya 20: Digital Transformation in Iranian Fitness Centres
Beschreibung:1 Online-Ressource (xvi, 191 Seiten)
ISBN:9781801178600
9781801178624
DOI:10.1108/9781801178600