Essentials of services marketing:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Harlow, England [und 23 weitere]
Pearson
[2023]
|
| Ausgabe: | 4th edition |
| Schlagworte: | |
| Online-Zugang: | TUBA1 Volltext |
| Beschreibung: | 1 Online-Ressource (649 Seiten) Illustrationen, Diagramme |
| ISBN: | 9781292425160 |
Internformat
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Datensatz im Suchindex
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| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | 4th edition |
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| indexdate | 2024-07-10T09:35:58Z |
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| isbn | 9781292425160 |
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| spelling | Wirtz, Jochen Verfasser (DE-588)14257144X aut Essentials of services marketing Jochen Wirtz Services marketing 4th edition Harlow, England [und 23 weitere] Pearson [2023] © 2023 1 Online-Ressource (649 Seiten) Illustrationen, Diagramme txt rdacontent c rdamedia cr rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Dienstleistung (DE-588)4012178-1 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Dienstleistung (DE-588)4012178-1 s Marketing (DE-588)4037589-4 s DE-604 Erscheint auch als Druck-Ausgabe 978-1-292-42519-1 https://elibrary.pearson.de/book/99.150005/9781292425160 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Wirtz, Jochen Essentials of services marketing Marketing (DE-588)4037589-4 gnd Dienstleistung (DE-588)4012178-1 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4012178-1 (DE-588)4123623-3 |
| title | Essentials of services marketing |
| title_alt | Services marketing |
| title_auth | Essentials of services marketing |
| title_exact_search | Essentials of services marketing |
| title_exact_search_txtP | Essentials of services marketing |
| title_full | Essentials of services marketing Jochen Wirtz |
| title_fullStr | Essentials of services marketing Jochen Wirtz |
| title_full_unstemmed | Essentials of services marketing Jochen Wirtz |
| title_short | Essentials of services marketing |
| title_sort | essentials of services marketing |
| topic | Marketing (DE-588)4037589-4 gnd Dienstleistung (DE-588)4012178-1 gnd |
| topic_facet | Marketing Dienstleistung Lehrbuch |
| url | https://elibrary.pearson.de/book/99.150005/9781292425160 |
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