Trademark Dilution: The Protection of Reputed Trademarks Beyond Likelihood of Confusion
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Chicago
Austin Macauley Publishers
2022
|
| Schlagworte: | |
| Online-Zugang: | HWR01 |
| Beschreibung: | 1 Online-Ressource (230 Seiten) |
| ISBN: | 9781528987370 |
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| 505 | 8 | |a Intro -- Title Page -- About the Author -- Dedication -- Copyright information © -- Basic Definitions -- Abbreviations -- Introduction -- Chapter 1 -- The Evolution of Trademark Law -- 1.1 The Traditional Functions of Trademarks -- 1.2 Important Developments in Trademark Law -- 1.2.1 The Informational Role of Trademarks -- 1.2.2 Trans-Border Reputation -- 1.2.3 The Property Nature of Reputation -- 1.2.4 Brand Loyalty -- 1.3 Freedom of Competition Considerations -- 1.4 Freedom of Speech Considerations -- 1.5 Concluding Observations -- The Roots, Essence and Definition of Dilution -- 2.1 Introduction -- 2.2 Historic Overview -- 2.2.1 The Paris Convention (1883) -- 2.2.2 The Judicial Roots of Dilution -- 2.2.3 The Theoretical Roots of Dilution -- 2.3 The Trips Agreement (1994) -- 2.4 Comparison Between the Paris Convention and the TRIPS Agreement -- 2.5 Dilution and Neighbouring Legal Rights -- 2.5.1 Dilution and Tort Law -- 2.5.2 Dilution and Unfair Competition -- 2.5.3 Dilution and Unjust Enrichment -- 2.5.4 Dilution and Passing Off -- 2.5.5 Dilution and Moral Rights -- 2.5.6 Dilution and Publicity Rights -- 2.5.7 Conclusions -- 2.6 The Economic Definition of Dilution -- 2.7 Criticism Towards Dilution -- 2.8 Justifications in Favour of Dilution -- 2.9 Conclusions, Distinctions and Claims -- 2.9.1 The Rationale of Protection from Dilution -- 2.9.2 Dilution and Likelihood of Confusion -- 2.9.3 Protectable Trademarks -- 2.9.4 Concluding Remarks -- Dilution in the EU and US -- 3.1 Dilution in the EU -- 3.1.1 Historic Overview -- 3.1.2 First Council Directive 89/104/EEC -- 3.1.3 Important Decisions of the ECJ and CJEU -- 3.1.4 Member States National Laws -- 3.1.5 The EU Trademark Law Reformed Directive 2015 -- 3.1.6 Scope of Protection under EU Law -- 3.1.7 Due Cause -- 3.2 Dilution in the US -- 3.2.1 Historic Overview | |
| 505 | 8 | |a 3.2.2 The Federal Trademark Dilution Act, 1995 (FTDA) -- 3.2.3 The Supreme Court Decision in Victoria's Secret -- 3.2.5 Blurring -- 3.2.6 Tarnishing -- 3.2.7 Exclusions from Liability -- 3.3 Comparison between EU, US and TRIPS Anti-Dilution Frameworks -- Other Approaches towards Dilution -- 4.1 Preface -- 4.2 Jurisdictions with a Wide Approach to Dilution -- 4.2.1 England and Wales -- 4.2.2. India -- 4.2.3 Israel -- 4.3 Jurisdictions Limiting Dilution to Famous Trademarks -- 4.3.1 Australia -- 4.3.2 Canada -- 4.3.3 Singapore -- 4.3.4 South Africa -- 4.4 Dilution Within the Cyber Sphere -- 4.5 Conclusions, Distinctions and Claims -- 4.5.1 The Different Perceptions of Dilution -- 4.5.2 Categories of Dilution -- 4.5.3 Exclusions from Liability -- 4.5.4 Concluding Remarks -- Classification of Reputed Trademarks -- 5.1 The Proposed Classification -- 5.2 Fanciful Famous Trademarks -- 5.3 Arbitrary Famous Trademarks -- 5.4 Weak Famous Trademarks -- 5.4.1 Preface -- 5.4.2 Famous Designs, Get-Ups and Patterns -- 5.4.3 Famous Geographical Terms and Indications -- 5.4.4 Famous Colour Trademarks -- 5.4.5 Famous Surnames Used as Trademarks -- 5.4.6 Famous Trademarks That Have Become Generic -- 5.5 Famous National Trademarks -- 5.6 Niche-Reputed Trademarks -- 5.7 Trademarks with a Basic Reputation -- 5.8 Supporting Case Studies -- 5.8.1. Adidas -- 5.8.2 Apple -- 5.8.3 Coca Cola -- 5.8.4 McDonald's -- 5.8.5 Microsoft -- 5.9 Conclusions, Distinctions and Claims -- 5.9.1 The Wide Protection of Strong Famous Trademarks -- 5.9.2 The Narrow Protection of Weak Famous Trademarks -- 5.9.3 Clarifying Victoria's Secret, Intel and L'Oréal -- 5.9.4 Comparative Table -- 5.9.5 Statistical Analysis -- 5.9.6 Concluding Remarks -- Chapter 6 Conclusions and Proposals -- 6.1 Preface -- 6.2 The Proposed Scopes of Protection -- 6.3 The Proposed Method | |
| 505 | 8 | |a 6.4 Addressing Possible Obstacles -- 6.5 Concluding Remarks -- 6.6 Proposal for Action -- Annex 'A' -- Bibliography -- Annex 'B' -- Legal Decisions Worldwide -- Annex C -- Statistical Analysis | |
| 653 | 6 | |a Electronic books | |
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| contents | Intro -- Title Page -- About the Author -- Dedication -- Copyright information © -- Basic Definitions -- Abbreviations -- Introduction -- Chapter 1 -- The Evolution of Trademark Law -- 1.1 The Traditional Functions of Trademarks -- 1.2 Important Developments in Trademark Law -- 1.2.1 The Informational Role of Trademarks -- 1.2.2 Trans-Border Reputation -- 1.2.3 The Property Nature of Reputation -- 1.2.4 Brand Loyalty -- 1.3 Freedom of Competition Considerations -- 1.4 Freedom of Speech Considerations -- 1.5 Concluding Observations -- The Roots, Essence and Definition of Dilution -- 2.1 Introduction -- 2.2 Historic Overview -- 2.2.1 The Paris Convention (1883) -- 2.2.2 The Judicial Roots of Dilution -- 2.2.3 The Theoretical Roots of Dilution -- 2.3 The Trips Agreement (1994) -- 2.4 Comparison Between the Paris Convention and the TRIPS Agreement -- 2.5 Dilution and Neighbouring Legal Rights -- 2.5.1 Dilution and Tort Law -- 2.5.2 Dilution and Unfair Competition -- 2.5.3 Dilution and Unjust Enrichment -- 2.5.4 Dilution and Passing Off -- 2.5.5 Dilution and Moral Rights -- 2.5.6 Dilution and Publicity Rights -- 2.5.7 Conclusions -- 2.6 The Economic Definition of Dilution -- 2.7 Criticism Towards Dilution -- 2.8 Justifications in Favour of Dilution -- 2.9 Conclusions, Distinctions and Claims -- 2.9.1 The Rationale of Protection from Dilution -- 2.9.2 Dilution and Likelihood of Confusion -- 2.9.3 Protectable Trademarks -- 2.9.4 Concluding Remarks -- Dilution in the EU and US -- 3.1 Dilution in the EU -- 3.1.1 Historic Overview -- 3.1.2 First Council Directive 89/104/EEC -- 3.1.3 Important Decisions of the ECJ and CJEU -- 3.1.4 Member States National Laws -- 3.1.5 The EU Trademark Law Reformed Directive 2015 -- 3.1.6 Scope of Protection under EU Law -- 3.1.7 Due Cause -- 3.2 Dilution in the US -- 3.2.1 Historic Overview 3.2.2 The Federal Trademark Dilution Act, 1995 (FTDA) -- 3.2.3 The Supreme Court Decision in Victoria's Secret -- 3.2.5 Blurring -- 3.2.6 Tarnishing -- 3.2.7 Exclusions from Liability -- 3.3 Comparison between EU, US and TRIPS Anti-Dilution Frameworks -- Other Approaches towards Dilution -- 4.1 Preface -- 4.2 Jurisdictions with a Wide Approach to Dilution -- 4.2.1 England and Wales -- 4.2.2. India -- 4.2.3 Israel -- 4.3 Jurisdictions Limiting Dilution to Famous Trademarks -- 4.3.1 Australia -- 4.3.2 Canada -- 4.3.3 Singapore -- 4.3.4 South Africa -- 4.4 Dilution Within the Cyber Sphere -- 4.5 Conclusions, Distinctions and Claims -- 4.5.1 The Different Perceptions of Dilution -- 4.5.2 Categories of Dilution -- 4.5.3 Exclusions from Liability -- 4.5.4 Concluding Remarks -- Classification of Reputed Trademarks -- 5.1 The Proposed Classification -- 5.2 Fanciful Famous Trademarks -- 5.3 Arbitrary Famous Trademarks -- 5.4 Weak Famous Trademarks -- 5.4.1 Preface -- 5.4.2 Famous Designs, Get-Ups and Patterns -- 5.4.3 Famous Geographical Terms and Indications -- 5.4.4 Famous Colour Trademarks -- 5.4.5 Famous Surnames Used as Trademarks -- 5.4.6 Famous Trademarks That Have Become Generic -- 5.5 Famous National Trademarks -- 5.6 Niche-Reputed Trademarks -- 5.7 Trademarks with a Basic Reputation -- 5.8 Supporting Case Studies -- 5.8.1. Adidas -- 5.8.2 Apple -- 5.8.3 Coca Cola -- 5.8.4 McDonald's -- 5.8.5 Microsoft -- 5.9 Conclusions, Distinctions and Claims -- 5.9.1 The Wide Protection of Strong Famous Trademarks -- 5.9.2 The Narrow Protection of Weak Famous Trademarks -- 5.9.3 Clarifying Victoria's Secret, Intel and L'Oréal -- 5.9.4 Comparative Table -- 5.9.5 Statistical Analysis -- 5.9.6 Concluding Remarks -- Chapter 6 Conclusions and Proposals -- 6.1 Preface -- 6.2 The Proposed Scopes of Protection -- 6.3 The Proposed Method 6.4 Addressing Possible Obstacles -- 6.5 Concluding Remarks -- 6.6 Proposal for Action -- Annex 'A' -- Bibliography -- Annex 'B' -- Legal Decisions Worldwide -- Annex C -- Statistical Analysis |
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| illustrated | Not Illustrated |
| index_date | 2024-07-03T20:12:44Z |
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| institution | BVB |
| isbn | 9781528987370 |
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| record_format | marc |
| spelling | Friedman, Amir Verfasser aut Trademark Dilution The Protection of Reputed Trademarks Beyond Likelihood of Confusion Chicago Austin Macauley Publishers 2022 ©2022 1 Online-Ressource (230 Seiten) txt rdacontent c rdamedia cr rdacarrier Intro -- Title Page -- About the Author -- Dedication -- Copyright information © -- Basic Definitions -- Abbreviations -- Introduction -- Chapter 1 -- The Evolution of Trademark Law -- 1.1 The Traditional Functions of Trademarks -- 1.2 Important Developments in Trademark Law -- 1.2.1 The Informational Role of Trademarks -- 1.2.2 Trans-Border Reputation -- 1.2.3 The Property Nature of Reputation -- 1.2.4 Brand Loyalty -- 1.3 Freedom of Competition Considerations -- 1.4 Freedom of Speech Considerations -- 1.5 Concluding Observations -- The Roots, Essence and Definition of Dilution -- 2.1 Introduction -- 2.2 Historic Overview -- 2.2.1 The Paris Convention (1883) -- 2.2.2 The Judicial Roots of Dilution -- 2.2.3 The Theoretical Roots of Dilution -- 2.3 The Trips Agreement (1994) -- 2.4 Comparison Between the Paris Convention and the TRIPS Agreement -- 2.5 Dilution and Neighbouring Legal Rights -- 2.5.1 Dilution and Tort Law -- 2.5.2 Dilution and Unfair Competition -- 2.5.3 Dilution and Unjust Enrichment -- 2.5.4 Dilution and Passing Off -- 2.5.5 Dilution and Moral Rights -- 2.5.6 Dilution and Publicity Rights -- 2.5.7 Conclusions -- 2.6 The Economic Definition of Dilution -- 2.7 Criticism Towards Dilution -- 2.8 Justifications in Favour of Dilution -- 2.9 Conclusions, Distinctions and Claims -- 2.9.1 The Rationale of Protection from Dilution -- 2.9.2 Dilution and Likelihood of Confusion -- 2.9.3 Protectable Trademarks -- 2.9.4 Concluding Remarks -- Dilution in the EU and US -- 3.1 Dilution in the EU -- 3.1.1 Historic Overview -- 3.1.2 First Council Directive 89/104/EEC -- 3.1.3 Important Decisions of the ECJ and CJEU -- 3.1.4 Member States National Laws -- 3.1.5 The EU Trademark Law Reformed Directive 2015 -- 3.1.6 Scope of Protection under EU Law -- 3.1.7 Due Cause -- 3.2 Dilution in the US -- 3.2.1 Historic Overview 3.2.2 The Federal Trademark Dilution Act, 1995 (FTDA) -- 3.2.3 The Supreme Court Decision in Victoria's Secret -- 3.2.5 Blurring -- 3.2.6 Tarnishing -- 3.2.7 Exclusions from Liability -- 3.3 Comparison between EU, US and TRIPS Anti-Dilution Frameworks -- Other Approaches towards Dilution -- 4.1 Preface -- 4.2 Jurisdictions with a Wide Approach to Dilution -- 4.2.1 England and Wales -- 4.2.2. India -- 4.2.3 Israel -- 4.3 Jurisdictions Limiting Dilution to Famous Trademarks -- 4.3.1 Australia -- 4.3.2 Canada -- 4.3.3 Singapore -- 4.3.4 South Africa -- 4.4 Dilution Within the Cyber Sphere -- 4.5 Conclusions, Distinctions and Claims -- 4.5.1 The Different Perceptions of Dilution -- 4.5.2 Categories of Dilution -- 4.5.3 Exclusions from Liability -- 4.5.4 Concluding Remarks -- Classification of Reputed Trademarks -- 5.1 The Proposed Classification -- 5.2 Fanciful Famous Trademarks -- 5.3 Arbitrary Famous Trademarks -- 5.4 Weak Famous Trademarks -- 5.4.1 Preface -- 5.4.2 Famous Designs, Get-Ups and Patterns -- 5.4.3 Famous Geographical Terms and Indications -- 5.4.4 Famous Colour Trademarks -- 5.4.5 Famous Surnames Used as Trademarks -- 5.4.6 Famous Trademarks That Have Become Generic -- 5.5 Famous National Trademarks -- 5.6 Niche-Reputed Trademarks -- 5.7 Trademarks with a Basic Reputation -- 5.8 Supporting Case Studies -- 5.8.1. Adidas -- 5.8.2 Apple -- 5.8.3 Coca Cola -- 5.8.4 McDonald's -- 5.8.5 Microsoft -- 5.9 Conclusions, Distinctions and Claims -- 5.9.1 The Wide Protection of Strong Famous Trademarks -- 5.9.2 The Narrow Protection of Weak Famous Trademarks -- 5.9.3 Clarifying Victoria's Secret, Intel and L'Oréal -- 5.9.4 Comparative Table -- 5.9.5 Statistical Analysis -- 5.9.6 Concluding Remarks -- Chapter 6 Conclusions and Proposals -- 6.1 Preface -- 6.2 The Proposed Scopes of Protection -- 6.3 The Proposed Method 6.4 Addressing Possible Obstacles -- 6.5 Concluding Remarks -- 6.6 Proposal for Action -- Annex 'A' -- Bibliography -- Annex 'B' -- Legal Decisions Worldwide -- Annex C -- Statistical Analysis Electronic books Erscheint auch als Druck-Ausgabe Friedman, Amir Trademark Dilution Chicago : Austin Macauley Publishers,c2022 |
| spellingShingle | Friedman, Amir Trademark Dilution The Protection of Reputed Trademarks Beyond Likelihood of Confusion Intro -- Title Page -- About the Author -- Dedication -- Copyright information © -- Basic Definitions -- Abbreviations -- Introduction -- Chapter 1 -- The Evolution of Trademark Law -- 1.1 The Traditional Functions of Trademarks -- 1.2 Important Developments in Trademark Law -- 1.2.1 The Informational Role of Trademarks -- 1.2.2 Trans-Border Reputation -- 1.2.3 The Property Nature of Reputation -- 1.2.4 Brand Loyalty -- 1.3 Freedom of Competition Considerations -- 1.4 Freedom of Speech Considerations -- 1.5 Concluding Observations -- The Roots, Essence and Definition of Dilution -- 2.1 Introduction -- 2.2 Historic Overview -- 2.2.1 The Paris Convention (1883) -- 2.2.2 The Judicial Roots of Dilution -- 2.2.3 The Theoretical Roots of Dilution -- 2.3 The Trips Agreement (1994) -- 2.4 Comparison Between the Paris Convention and the TRIPS Agreement -- 2.5 Dilution and Neighbouring Legal Rights -- 2.5.1 Dilution and Tort Law -- 2.5.2 Dilution and Unfair Competition -- 2.5.3 Dilution and Unjust Enrichment -- 2.5.4 Dilution and Passing Off -- 2.5.5 Dilution and Moral Rights -- 2.5.6 Dilution and Publicity Rights -- 2.5.7 Conclusions -- 2.6 The Economic Definition of Dilution -- 2.7 Criticism Towards Dilution -- 2.8 Justifications in Favour of Dilution -- 2.9 Conclusions, Distinctions and Claims -- 2.9.1 The Rationale of Protection from Dilution -- 2.9.2 Dilution and Likelihood of Confusion -- 2.9.3 Protectable Trademarks -- 2.9.4 Concluding Remarks -- Dilution in the EU and US -- 3.1 Dilution in the EU -- 3.1.1 Historic Overview -- 3.1.2 First Council Directive 89/104/EEC -- 3.1.3 Important Decisions of the ECJ and CJEU -- 3.1.4 Member States National Laws -- 3.1.5 The EU Trademark Law Reformed Directive 2015 -- 3.1.6 Scope of Protection under EU Law -- 3.1.7 Due Cause -- 3.2 Dilution in the US -- 3.2.1 Historic Overview 3.2.2 The Federal Trademark Dilution Act, 1995 (FTDA) -- 3.2.3 The Supreme Court Decision in Victoria's Secret -- 3.2.5 Blurring -- 3.2.6 Tarnishing -- 3.2.7 Exclusions from Liability -- 3.3 Comparison between EU, US and TRIPS Anti-Dilution Frameworks -- Other Approaches towards Dilution -- 4.1 Preface -- 4.2 Jurisdictions with a Wide Approach to Dilution -- 4.2.1 England and Wales -- 4.2.2. India -- 4.2.3 Israel -- 4.3 Jurisdictions Limiting Dilution to Famous Trademarks -- 4.3.1 Australia -- 4.3.2 Canada -- 4.3.3 Singapore -- 4.3.4 South Africa -- 4.4 Dilution Within the Cyber Sphere -- 4.5 Conclusions, Distinctions and Claims -- 4.5.1 The Different Perceptions of Dilution -- 4.5.2 Categories of Dilution -- 4.5.3 Exclusions from Liability -- 4.5.4 Concluding Remarks -- Classification of Reputed Trademarks -- 5.1 The Proposed Classification -- 5.2 Fanciful Famous Trademarks -- 5.3 Arbitrary Famous Trademarks -- 5.4 Weak Famous Trademarks -- 5.4.1 Preface -- 5.4.2 Famous Designs, Get-Ups and Patterns -- 5.4.3 Famous Geographical Terms and Indications -- 5.4.4 Famous Colour Trademarks -- 5.4.5 Famous Surnames Used as Trademarks -- 5.4.6 Famous Trademarks That Have Become Generic -- 5.5 Famous National Trademarks -- 5.6 Niche-Reputed Trademarks -- 5.7 Trademarks with a Basic Reputation -- 5.8 Supporting Case Studies -- 5.8.1. Adidas -- 5.8.2 Apple -- 5.8.3 Coca Cola -- 5.8.4 McDonald's -- 5.8.5 Microsoft -- 5.9 Conclusions, Distinctions and Claims -- 5.9.1 The Wide Protection of Strong Famous Trademarks -- 5.9.2 The Narrow Protection of Weak Famous Trademarks -- 5.9.3 Clarifying Victoria's Secret, Intel and L'Oréal -- 5.9.4 Comparative Table -- 5.9.5 Statistical Analysis -- 5.9.6 Concluding Remarks -- Chapter 6 Conclusions and Proposals -- 6.1 Preface -- 6.2 The Proposed Scopes of Protection -- 6.3 The Proposed Method 6.4 Addressing Possible Obstacles -- 6.5 Concluding Remarks -- 6.6 Proposal for Action -- Annex 'A' -- Bibliography -- Annex 'B' -- Legal Decisions Worldwide -- Annex C -- Statistical Analysis |
| title | Trademark Dilution The Protection of Reputed Trademarks Beyond Likelihood of Confusion |
| title_auth | Trademark Dilution The Protection of Reputed Trademarks Beyond Likelihood of Confusion |
| title_exact_search | Trademark Dilution The Protection of Reputed Trademarks Beyond Likelihood of Confusion |
| title_exact_search_txtP | Trademark Dilution The Protection of Reputed Trademarks Beyond Likelihood of Confusion |
| title_full | Trademark Dilution The Protection of Reputed Trademarks Beyond Likelihood of Confusion |
| title_fullStr | Trademark Dilution The Protection of Reputed Trademarks Beyond Likelihood of Confusion |
| title_full_unstemmed | Trademark Dilution The Protection of Reputed Trademarks Beyond Likelihood of Confusion |
| title_short | Trademark Dilution |
| title_sort | trademark dilution the protection of reputed trademarks beyond likelihood of confusion |
| title_sub | The Protection of Reputed Trademarks Beyond Likelihood of Confusion |
| work_keys_str_mv | AT friedmanamir trademarkdilutiontheprotectionofreputedtrademarksbeyondlikelihoodofconfusion |