Strategic Islamic Marketing: A Roadmap for Engaging Muslim Consumers
Gespeichert in:
| Weitere Verfasser: | , , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Cham
Springer
2022
Cham Springer International Publishing |
| Schriftenreihe: | Contributions to Management Science
|
| Schlagworte: | |
| Online-Zugang: | BFB01 BTU01 FAB01 FAW01 FHA01 FHI01 FHM01 FHN01 FHO01 FHR01 FKE01 FLA01 FNU01 FRO01 FWS01 FWS02 HTW01 HWR01 TUM01 UBG01 UBM01 UBT01 UBW01 UBY01 UEI01 UPA01 Volltext |
| Beschreibung: | 1 Online-Ressource (VI, 280 Seiten) 27 Illustrationen |
| ISBN: | 9783030981600 |
| ISSN: | 2197-716X |
| DOI: | 10.1007/978-3-030-98160-0 |
Internformat
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Datensatz im Suchindex
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| building | Verbundindex |
| bvnumber | BV048307198 |
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| collection | ZDB-2-BUM |
| ctrlnum | (ZDB-2-BUM)9783030981600 (OCoLC)1335399573 (DE-599)BVBBV048307198 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-3-030-98160-0 |
| format | Electronic eBook |
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| genre | (DE-588)4143413-4 Aufsatzsammlung gnd-content |
| genre_facet | Aufsatzsammlung |
| id | DE-604.BV048307198 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T20:08:30Z |
| indexdate | 2024-08-01T10:53:48Z |
| institution | BVB |
| isbn | 9783030981600 |
| issn | 2197-716X |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-033686873 |
| oclc_num | 1335399573 |
| open_access_boolean | |
| owner | DE-860 DE-91 DE-BY-TUM DE-19 DE-BY-UBM DE-83 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-188 DE-523 DE-1049 DE-859 DE-473 DE-BY-UBG DE-863 DE-BY-FWS DE-20 DE-1051 DE-862 DE-BY-FWS DE-92 DE-824 DE-2070s DE-522 DE-M347 DE-573 DE-703 DE-706 DE-739 DE-634 DE-11 |
| owner_facet | DE-860 DE-91 DE-BY-TUM DE-19 DE-BY-UBM DE-83 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-188 DE-523 DE-1049 DE-859 DE-473 DE-BY-UBG DE-863 DE-BY-FWS DE-20 DE-1051 DE-862 DE-BY-FWS DE-92 DE-824 DE-2070s DE-522 DE-M347 DE-573 DE-703 DE-706 DE-739 DE-634 DE-11 |
| physical | 1 Online-Ressource (VI, 280 Seiten) 27 Illustrationen |
| psigel | ZDB-2-BUM ZDB-2-BUM_2022 |
| publishDate | 2022 |
| publishDateSearch | 2022 |
| publishDateSort | 2022 |
| publisher | Springer Springer International Publishing |
| record_format | marc |
| series2 | Contributions to Management Science |
| spellingShingle | Strategic Islamic Marketing A Roadmap for Engaging Muslim Consumers Marketing Social Scientific Studies of Islam International Business Islam and the social sciences Islamic sociology International business enterprises Muslim (DE-588)4040921-1 gnd Marketing (DE-588)4037589-4 gnd Strategisches Management (DE-588)4124261-0 gnd Halal (DE-588)4802709-1 gnd Verbraucher (DE-588)4062632-5 gnd Produkt (DE-588)4139399-5 gnd |
| subject_GND | (DE-588)4040921-1 (DE-588)4037589-4 (DE-588)4124261-0 (DE-588)4802709-1 (DE-588)4062632-5 (DE-588)4139399-5 (DE-588)4143413-4 |
| title | Strategic Islamic Marketing A Roadmap for Engaging Muslim Consumers |
| title_auth | Strategic Islamic Marketing A Roadmap for Engaging Muslim Consumers |
| title_exact_search | Strategic Islamic Marketing A Roadmap for Engaging Muslim Consumers |
| title_exact_search_txtP | Strategic Islamic Marketing A Roadmap for Engaging Muslim Consumers |
| title_full | Strategic Islamic Marketing A Roadmap for Engaging Muslim Consumers edited by Baker Ahmad Alserhan, Veland Ramadani, Jusuf Zeqiri, Léo-Paul Dana |
| title_fullStr | Strategic Islamic Marketing A Roadmap for Engaging Muslim Consumers edited by Baker Ahmad Alserhan, Veland Ramadani, Jusuf Zeqiri, Léo-Paul Dana |
| title_full_unstemmed | Strategic Islamic Marketing A Roadmap for Engaging Muslim Consumers edited by Baker Ahmad Alserhan, Veland Ramadani, Jusuf Zeqiri, Léo-Paul Dana |
| title_short | Strategic Islamic Marketing |
| title_sort | strategic islamic marketing a roadmap for engaging muslim consumers |
| title_sub | A Roadmap for Engaging Muslim Consumers |
| topic | Marketing Social Scientific Studies of Islam International Business Islam and the social sciences Islamic sociology International business enterprises Muslim (DE-588)4040921-1 gnd Marketing (DE-588)4037589-4 gnd Strategisches Management (DE-588)4124261-0 gnd Halal (DE-588)4802709-1 gnd Verbraucher (DE-588)4062632-5 gnd Produkt (DE-588)4139399-5 gnd |
| topic_facet | Marketing Social Scientific Studies of Islam International Business Islam and the social sciences Islamic sociology International business enterprises Muslim Strategisches Management Halal Verbraucher Produkt Aufsatzsammlung |
| url | https://doi.org/10.1007/978-3-030-98160-0 |
| work_keys_str_mv | AT alserhanbakerahmad strategicislamicmarketingaroadmapforengagingmuslimconsumers AT ramadaniveland strategicislamicmarketingaroadmapforengagingmuslimconsumers AT zeqirijusuf strategicislamicmarketingaroadmapforengagingmuslimconsumers AT danaleopaul strategicislamicmarketingaroadmapforengagingmuslimconsumers |