Making radio and podcasts: a practical guide to working in today's radio and audio industries
Making Radio and Podcasts is a practical guide for anyone who wants to learn how to make good programs in the digital era. It examines the key roles in audio and podcasting: announcing, presenting, research, copywriting, producing, marketing and promotions. It also outlines what is involved in creat...
Gespeichert in:
Weitere Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
London ; New York
Focal Press, Taylor & Francis Group
2022
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Ausgabe: | 4th edition |
Schlagworte: | |
Zusammenfassung: | Making Radio and Podcasts is a practical guide for anyone who wants to learn how to make good programs in the digital era. It examines the key roles in audio and podcasting: announcing, presenting, research, copywriting, producing, marketing and promotions. It also outlines what is involved in creating different types of programs: news and current affairs, music, talkback, comedy and WC features, as well as legal and regulatory constraints.With contributions from industry experts, the fully updated fourth edition is global in focus and reflects the impact of podcasts and digital radio, including multi-platform delivery, listener databases, social media and online marketing. It also examines how radio stations have reinvented their business models to accommodate the rapid changes in communications and listener expectations.This is the ideal text for undergraduate and postgraduate students taking courses on radio, audio and podcasting, media production and digital media, with broader appeal to professionals and practitioners in the audio industries |
Beschreibung: | List of Contributors, Preface, 1. History of Radio, 2. The Future of Radio Internationally, 3. Making Podcasts, 4. Broadcast Laws and Regulations, 5. The Studio, 6. Radio Announcing, 7. Presentation, 8. Interviewing, 9. Researching and Producing, 10. Talkback, Steve Ahern, 11. Copywriting, 12. Audio Production, 13. News, 14. Audience Research and Promotions, 15. Radio Sales, 16. Programming, 17. Features and Comedy, 18. Transmission, Glossary |
Beschreibung: | xviii, 319 Seiten Illustrationen |
ISBN: | 9781032020709 9781032020723 |
Internformat
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520 | |a Making Radio and Podcasts is a practical guide for anyone who wants to learn how to make good programs in the digital era. It examines the key roles in audio and podcasting: announcing, presenting, research, copywriting, producing, marketing and promotions. It also outlines what is involved in creating different types of programs: news and current affairs, music, talkback, comedy and WC features, as well as legal and regulatory constraints.With contributions from industry experts, the fully updated fourth edition is global in focus and reflects the impact of podcasts and digital radio, including multi-platform delivery, listener databases, social media and online marketing. It also examines how radio stations have reinvented their business models to accommodate the rapid changes in communications and listener expectations.This is the ideal text for undergraduate and postgraduate students taking courses on radio, audio and podcasting, media production and digital media, with broader appeal to professionals and practitioners in the audio industries | ||
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Datensatz im Suchindex
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adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author2 | Ahern, Steve |
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spelling | Making radio and podcasts a practical guide to working in today's radio and audio industries edited by Steve Ahern, OAM 4th edition London ; New York Focal Press, Taylor & Francis Group 2022 xviii, 319 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier List of Contributors, Preface, 1. History of Radio, 2. The Future of Radio Internationally, 3. Making Podcasts, 4. Broadcast Laws and Regulations, 5. The Studio, 6. Radio Announcing, 7. Presentation, 8. Interviewing, 9. Researching and Producing, 10. Talkback, Steve Ahern, 11. Copywriting, 12. Audio Production, 13. News, 14. Audience Research and Promotions, 15. Radio Sales, 16. Programming, 17. Features and Comedy, 18. Transmission, Glossary Making Radio and Podcasts is a practical guide for anyone who wants to learn how to make good programs in the digital era. It examines the key roles in audio and podcasting: announcing, presenting, research, copywriting, producing, marketing and promotions. It also outlines what is involved in creating different types of programs: news and current affairs, music, talkback, comedy and WC features, as well as legal and regulatory constraints.With contributions from industry experts, the fully updated fourth edition is global in focus and reflects the impact of podcasts and digital radio, including multi-platform delivery, listener databases, social media and online marketing. It also examines how radio stations have reinvented their business models to accommodate the rapid changes in communications and listener expectations.This is the ideal text for undergraduate and postgraduate students taking courses on radio, audio and podcasting, media production and digital media, with broader appeal to professionals and practitioners in the audio industries Podcast (DE-588)7527248-9 gnd rswk-swf Hörfunk (DE-588)4025408-2 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Hörfunk (DE-588)4025408-2 s Podcast (DE-588)7527248-9 s DE-604 Ahern, Steve edt Erscheint auch als Online-Ausgabe 978-1-003-18173-6 |
spellingShingle | Making radio and podcasts a practical guide to working in today's radio and audio industries Podcast (DE-588)7527248-9 gnd Hörfunk (DE-588)4025408-2 gnd |
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title | Making radio and podcasts a practical guide to working in today's radio and audio industries |
title_auth | Making radio and podcasts a practical guide to working in today's radio and audio industries |
title_exact_search | Making radio and podcasts a practical guide to working in today's radio and audio industries |
title_exact_search_txtP | Making radio and podcasts a practical guide to working in today's radio and audio industries |
title_full | Making radio and podcasts a practical guide to working in today's radio and audio industries edited by Steve Ahern, OAM |
title_fullStr | Making radio and podcasts a practical guide to working in today's radio and audio industries edited by Steve Ahern, OAM |
title_full_unstemmed | Making radio and podcasts a practical guide to working in today's radio and audio industries edited by Steve Ahern, OAM |
title_short | Making radio and podcasts |
title_sort | making radio and podcasts a practical guide to working in today s radio and audio industries |
title_sub | a practical guide to working in today's radio and audio industries |
topic | Podcast (DE-588)7527248-9 gnd Hörfunk (DE-588)4025408-2 gnd |
topic_facet | Podcast Hörfunk Aufsatzsammlung |
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