Making radio and podcasts: a practical guide to working in today's radio and audio industries

Making Radio and Podcasts is a practical guide for anyone who wants to learn how to make good programs in the digital era. It examines the key roles in audio and podcasting: announcing, presenting, research, copywriting, producing, marketing and promotions. It also outlines what is involved in creat...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Weitere Verfasser: Ahern, Steve (HerausgeberIn)
Format: Buch
Sprache:English
Veröffentlicht: London ; New York Focal Press, Taylor & Francis Group 2022
Ausgabe:4th edition
Schlagworte:
Zusammenfassung:Making Radio and Podcasts is a practical guide for anyone who wants to learn how to make good programs in the digital era. It examines the key roles in audio and podcasting: announcing, presenting, research, copywriting, producing, marketing and promotions. It also outlines what is involved in creating different types of programs: news and current affairs, music, talkback, comedy and WC features, as well as legal and regulatory constraints.With contributions from industry experts, the fully updated fourth edition is global in focus and reflects the impact of podcasts and digital radio, including multi-platform delivery, listener databases, social media and online marketing. It also examines how radio stations have reinvented their business models to accommodate the rapid changes in communications and listener expectations.This is the ideal text for undergraduate and postgraduate students taking courses on radio, audio and podcasting, media production and digital media, with broader appeal to professionals and practitioners in the audio industries
Beschreibung:List of Contributors, Preface, 1. History of Radio, 2. The Future of Radio Internationally, 3. Making Podcasts, 4. Broadcast Laws and Regulations, 5. The Studio, 6. Radio Announcing, 7. Presentation, 8. Interviewing, 9. Researching and Producing, 10. Talkback, Steve Ahern, 11. Copywriting, 12. Audio Production, 13. News, 14. Audience Research and Promotions, 15. Radio Sales, 16. Programming, 17. Features and Comedy, 18. Transmission, Glossary
Beschreibung:xviii, 319 Seiten Illustrationen
ISBN:9781032020709
9781032020723

Es ist kein Print-Exemplar vorhanden.

Fernleihe Bestellen Achtung: Nicht im THWS-Bestand!