Strategic marketing: creating competitive advantage
Gespeichert in:
| Hauptverfasser: | , , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Oxford
Oxford University Press
[2022]
|
| Ausgabe: | Fourth edition |
| Schlagworte: | |
| Beschreibung: | XXIX, 568 Seiten Illustrationen, Diagramme |
| ISBN: | 9780198856764 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV048300377 | ||
| 003 | DE-604 | ||
| 005 | 20221128 | ||
| 007 | t | ||
| 008 | 220627s2022 a||| |||| 00||| eng d | ||
| 020 | |a 9780198856764 |9 978-0-19-885676-4 | ||
| 035 | |a (OCoLC)1337402605 | ||
| 035 | |a (DE-599)BVBBV048300377 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-N2 |a DE-1050 |a DE-188 |a DE-862 |a DE-898 | ||
| 082 | 0 | |a 658.802 |2 23 | |
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| 100 | 1 | |a West, Douglas S. |d 1953- |e Verfasser |0 (DE-588)170141047 |4 aut | |
| 245 | 1 | 0 | |a Strategic marketing |b creating competitive advantage |c Douglas West ; John Ford ; Essam Ibrahim ; Matteo Montecchi |
| 250 | |a Fourth edition | ||
| 264 | 1 | |a Oxford |b Oxford University Press |c [2022] | |
| 300 | |a XXIX, 568 Seiten |b Illustrationen, Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Strategisches Management |0 (DE-588)4124261-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
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| 689 | 0 | 1 | |a Strategisches Management |0 (DE-588)4124261-0 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Ford, John B. |d 1949- |e Verfasser |0 (DE-588)13425161X |4 aut | |
| 700 | 1 | |a Ibrahim, Essam |e Verfasser |0 (DE-588)127298348X |4 aut | |
| 700 | 1 | |a Montecchi, Matteo |e Verfasser |0 (DE-588)1272985237 |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-033680173 | ||
Datensatz im Suchindex
| DE-BY-862_location | 2000 |
|---|---|
| DE-BY-FWS_call_number | 2000/QP 612 W517(4) |
| DE-BY-FWS_katkey | 1010540 |
| DE-BY-FWS_media_number | 083000523429 |
| _version_ | 1806177121929789440 |
| adam_txt | |
| any_adam_object | |
| any_adam_object_boolean | |
| author | West, Douglas S. 1953- Ford, John B. 1949- Ibrahim, Essam Montecchi, Matteo |
| author_GND | (DE-588)170141047 (DE-588)13425161X (DE-588)127298348X (DE-588)1272985237 |
| author_facet | West, Douglas S. 1953- Ford, John B. 1949- Ibrahim, Essam Montecchi, Matteo |
| author_role | aut aut aut aut |
| author_sort | West, Douglas S. 1953- |
| author_variant | d s w ds dsw j b f jb jbf e i ei m m mm |
| building | Verbundindex |
| bvnumber | BV048300377 |
| classification_rvk | QP 612 |
| ctrlnum | (OCoLC)1337402605 (DE-599)BVBBV048300377 |
| dewey-full | 658.802 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.802 |
| dewey-search | 658.802 |
| dewey-sort | 3658.802 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | Fourth edition |
| format | Book |
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| genre | (DE-588)4123623-3 Lehrbuch gnd-content |
| genre_facet | Lehrbuch |
| id | DE-604.BV048300377 |
| illustrated | Illustrated |
| index_date | 2024-07-03T20:06:23Z |
| indexdate | 2024-08-01T11:32:10Z |
| institution | BVB |
| isbn | 9780198856764 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-033680173 |
| oclc_num | 1337402605 |
| open_access_boolean | |
| owner | DE-N2 DE-1050 DE-188 DE-862 DE-BY-FWS DE-898 DE-BY-UBR |
| owner_facet | DE-N2 DE-1050 DE-188 DE-862 DE-BY-FWS DE-898 DE-BY-UBR |
| physical | XXIX, 568 Seiten Illustrationen, Diagramme |
| publishDate | 2022 |
| publishDateSearch | 2022 |
| publishDateSort | 2022 |
| publisher | Oxford University Press |
| record_format | marc |
| spellingShingle | West, Douglas S. 1953- Ford, John B. 1949- Ibrahim, Essam Montecchi, Matteo Strategic marketing creating competitive advantage Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4124261-0 (DE-588)4037589-4 (DE-588)4123623-3 |
| title | Strategic marketing creating competitive advantage |
| title_auth | Strategic marketing creating competitive advantage |
| title_exact_search | Strategic marketing creating competitive advantage |
| title_exact_search_txtP | Strategic marketing creating competitive advantage |
| title_full | Strategic marketing creating competitive advantage Douglas West ; John Ford ; Essam Ibrahim ; Matteo Montecchi |
| title_fullStr | Strategic marketing creating competitive advantage Douglas West ; John Ford ; Essam Ibrahim ; Matteo Montecchi |
| title_full_unstemmed | Strategic marketing creating competitive advantage Douglas West ; John Ford ; Essam Ibrahim ; Matteo Montecchi |
| title_short | Strategic marketing |
| title_sort | strategic marketing creating competitive advantage |
| title_sub | creating competitive advantage |
| topic | Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Strategisches Management Marketing Lehrbuch |
| work_keys_str_mv | AT westdouglass strategicmarketingcreatingcompetitiveadvantage AT fordjohnb strategicmarketingcreatingcompetitiveadvantage AT ibrahimessam strategicmarketingcreatingcompetitiveadvantage AT montecchimatteo strategicmarketingcreatingcompetitiveadvantage |
Schweinfurt Zentralbibliothek Lesesaal
| Signatur: |
2000 QP 612 W517(4) |
|---|---|
| Exemplar 1 | ausleihbar Verfügbar Bestellen |