The Marketing of World War II in the US, 1939-1946: A Business History of the US Government and the Media and Entertainment Industries
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Cham
Springer International Publishing AG
2020
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Schlagworte: | |
Online-Zugang: | HWR01 |
Beschreibung: | Description based on publisher supplied metadata and other sources |
Beschreibung: | 1 Online-Ressource (161 pages) |
ISBN: | 9783030395193 |
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505 | 8 | |a Intro -- Preface -- Acknowledgements -- Introduction -- Contents -- List of Tables -- 1 The US Confronts the Great Depression and World War II: 1929-1941 -- America and the Great Depression 1929-1939 -- The US Government and American Society: 1938-1941 -- Pearl Harbor: December 7, 1941 -- War on the Battlefield and the Homefront -- Issues of Concern in December 1941 and 1942 -- 2 Franklin D. Roosevelt's Domestic Policies, Executive Orders, and the Home Front During World War II -- Executive Orders and the Home Front -- The Pressing Need for Revenues -- The Creation of Domestic Policies and Agencies During World War II -- Executive Order 9066 -- Conclusion -- 3 The US Government and the Advertising, Radio, Newspaper, and Magazine Industries Confront the War -- The Advertising Industry Before World War II -- The Advertising Community Confronts World War II: Their World Was Turned Upside Down -- Rationing of Consumer Products -- The Advertising Council -- The Radio Industry: For the Duration -- Radio During the War -- The Impact of Radio's Code -- Radio and the War Effort -- Radio's Impact -- The Newspaper Industry: The Link that Connected People in a City or a Small Town -- The Basic Marketing and Economic Structure of Newspapers: 1939-1946 -- Number of Newspapers -- The Magazine Industry: America's Photographic Window to the War and the Home Front -- The Basic Marketing and Economic Structure of Magazines: 1939-1946 -- The Number of Magazines -- Newspapers and Magazines and the Code of Wartime Practices for the American Press and Radio -- The Home Front's Constant Concerns -- The Impact of Radio, Newspapers, and Magazines on the Home Front: A Study of a Small Town Bay Head, NJ During the War -- 4 The US Government and the Entertainment Industries Confront the War: Motion Pictures, Music, and Book Publishing | |
505 | 8 | |a The Motion Picture Industry: Early Development and the Creation of the Studio System -- Basic Business Model -- Lack of Copyright Protection -- Hollywood Censorship: The Hays Office and Joseph Breen -- The Years 1939-1941: Hollywood's "Golden Age" -- America Enters World War II -- The Government Information Manual for the Motion Picture Industry -- Hollywood's War Films: I'll Being Seeing You -- Those Who Served -- Other Movies Released During the War -- The Hollywood Canteen and Bond Drives: A Dreamland of Stars -- Conclusion -- The US Government and Music Confront the War -- The Music Industry's Basic Business Model -- The War, the Music Industry, and the Great American Songbook: "Blues in the Night" -- Music Entertainment and the US Military -- Conclusion -- The US Government and Book Publishers Confront the War -- Basic Business Model: Before and During the War -- During the War: Reading Habits Changed -- The War "Saved" the US Book Industry -- Entertainment in Bay Head During the War -- 5 The Impact of Wartime Cooperative Relationship Between the US Government and the Media and Entertainment Industries on American Society and Consumers -- Euphoria -- Americans Asked, "What Happened?" -- Marketing World War II -- America After the End of the War -- The Impact of the War on the US Economy -- Conclusion: The Media and Entertainment Industries Confront New Challenges -- Formats That Gained Market Share After the War -- Newtonian Physics and Radio, Newspapers, and Movies -- Bibliography -- Index | |
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Datensatz im Suchindex
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adam_txt | |
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author | Greco, Albert N. |
author_facet | Greco, Albert N. |
author_role | aut |
author_sort | Greco, Albert N. |
author_variant | a n g an ang |
building | Verbundindex |
bvnumber | BV048222849 |
classification_rvk | NQ 2720 |
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contents | Intro -- Preface -- Acknowledgements -- Introduction -- Contents -- List of Tables -- 1 The US Confronts the Great Depression and World War II: 1929-1941 -- America and the Great Depression 1929-1939 -- The US Government and American Society: 1938-1941 -- Pearl Harbor: December 7, 1941 -- War on the Battlefield and the Homefront -- Issues of Concern in December 1941 and 1942 -- 2 Franklin D. Roosevelt's Domestic Policies, Executive Orders, and the Home Front During World War II -- Executive Orders and the Home Front -- The Pressing Need for Revenues -- The Creation of Domestic Policies and Agencies During World War II -- Executive Order 9066 -- Conclusion -- 3 The US Government and the Advertising, Radio, Newspaper, and Magazine Industries Confront the War -- The Advertising Industry Before World War II -- The Advertising Community Confronts World War II: Their World Was Turned Upside Down -- Rationing of Consumer Products -- The Advertising Council -- The Radio Industry: For the Duration -- Radio During the War -- The Impact of Radio's Code -- Radio and the War Effort -- Radio's Impact -- The Newspaper Industry: The Link that Connected People in a City or a Small Town -- The Basic Marketing and Economic Structure of Newspapers: 1939-1946 -- Number of Newspapers -- The Magazine Industry: America's Photographic Window to the War and the Home Front -- The Basic Marketing and Economic Structure of Magazines: 1939-1946 -- The Number of Magazines -- Newspapers and Magazines and the Code of Wartime Practices for the American Press and Radio -- The Home Front's Constant Concerns -- The Impact of Radio, Newspapers, and Magazines on the Home Front: A Study of a Small Town Bay Head, NJ During the War -- 4 The US Government and the Entertainment Industries Confront the War: Motion Pictures, Music, and Book Publishing The Motion Picture Industry: Early Development and the Creation of the Studio System -- Basic Business Model -- Lack of Copyright Protection -- Hollywood Censorship: The Hays Office and Joseph Breen -- The Years 1939-1941: Hollywood's "Golden Age" -- America Enters World War II -- The Government Information Manual for the Motion Picture Industry -- Hollywood's War Films: I'll Being Seeing You -- Those Who Served -- Other Movies Released During the War -- The Hollywood Canteen and Bond Drives: A Dreamland of Stars -- Conclusion -- The US Government and Music Confront the War -- The Music Industry's Basic Business Model -- The War, the Music Industry, and the Great American Songbook: "Blues in the Night" -- Music Entertainment and the US Military -- Conclusion -- The US Government and Book Publishers Confront the War -- Basic Business Model: Before and During the War -- During the War: Reading Habits Changed -- The War "Saved" the US Book Industry -- Entertainment in Bay Head During the War -- 5 The Impact of Wartime Cooperative Relationship Between the US Government and the Media and Entertainment Industries on American Society and Consumers -- Euphoria -- Americans Asked, "What Happened?" -- Marketing World War II -- America After the End of the War -- The Impact of the War on the US Economy -- Conclusion: The Media and Entertainment Industries Confront New Challenges -- Formats That Gained Market Share After the War -- Newtonian Physics and Radio, Newspapers, and Movies -- Bibliography -- Index |
ctrlnum | (ZDB-30-PQE)EBC6226702 (ZDB-30-PAD)EBC6226702 (ZDB-89-EBL)EBL6226702 (OCoLC)1184028995 (DE-599)BVBBV048222849 |
dewey-full | 070.44994053 |
dewey-hundreds | 000 - Computer science, information, general works |
dewey-ones | 070 - Documentary, educational, news media; journalism |
dewey-raw | 070.44994053 |
dewey-search | 070.44994053 |
dewey-sort | 270.44994053 |
dewey-tens | 070 - Documentary, educational, news media; journalism |
discipline | Allgemeines Geschichte |
discipline_str_mv | Allgemeines Geschichte |
era | Geschichte 1939-1946 gnd |
era_facet | Geschichte 1939-1946 |
format | Electronic eBook |
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illustrated | Not Illustrated |
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isbn | 9783030395193 |
language | English |
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publisher | Springer International Publishing AG |
record_format | marc |
spelling | Greco, Albert N. Verfasser aut The Marketing of World War II in the US, 1939-1946 A Business History of the US Government and the Media and Entertainment Industries Cham Springer International Publishing AG 2020 ©2020 1 Online-Ressource (161 pages) txt rdacontent c rdamedia cr rdacarrier Description based on publisher supplied metadata and other sources Intro -- Preface -- Acknowledgements -- Introduction -- Contents -- List of Tables -- 1 The US Confronts the Great Depression and World War II: 1929-1941 -- America and the Great Depression 1929-1939 -- The US Government and American Society: 1938-1941 -- Pearl Harbor: December 7, 1941 -- War on the Battlefield and the Homefront -- Issues of Concern in December 1941 and 1942 -- 2 Franklin D. Roosevelt's Domestic Policies, Executive Orders, and the Home Front During World War II -- Executive Orders and the Home Front -- The Pressing Need for Revenues -- The Creation of Domestic Policies and Agencies During World War II -- Executive Order 9066 -- Conclusion -- 3 The US Government and the Advertising, Radio, Newspaper, and Magazine Industries Confront the War -- The Advertising Industry Before World War II -- The Advertising Community Confronts World War II: Their World Was Turned Upside Down -- Rationing of Consumer Products -- The Advertising Council -- The Radio Industry: For the Duration -- Radio During the War -- The Impact of Radio's Code -- Radio and the War Effort -- Radio's Impact -- The Newspaper Industry: The Link that Connected People in a City or a Small Town -- The Basic Marketing and Economic Structure of Newspapers: 1939-1946 -- Number of Newspapers -- The Magazine Industry: America's Photographic Window to the War and the Home Front -- The Basic Marketing and Economic Structure of Magazines: 1939-1946 -- The Number of Magazines -- Newspapers and Magazines and the Code of Wartime Practices for the American Press and Radio -- The Home Front's Constant Concerns -- The Impact of Radio, Newspapers, and Magazines on the Home Front: A Study of a Small Town Bay Head, NJ During the War -- 4 The US Government and the Entertainment Industries Confront the War: Motion Pictures, Music, and Book Publishing The Motion Picture Industry: Early Development and the Creation of the Studio System -- Basic Business Model -- Lack of Copyright Protection -- Hollywood Censorship: The Hays Office and Joseph Breen -- The Years 1939-1941: Hollywood's "Golden Age" -- America Enters World War II -- The Government Information Manual for the Motion Picture Industry -- Hollywood's War Films: I'll Being Seeing You -- Those Who Served -- Other Movies Released During the War -- The Hollywood Canteen and Bond Drives: A Dreamland of Stars -- Conclusion -- The US Government and Music Confront the War -- The Music Industry's Basic Business Model -- The War, the Music Industry, and the Great American Songbook: "Blues in the Night" -- Music Entertainment and the US Military -- Conclusion -- The US Government and Book Publishers Confront the War -- Basic Business Model: Before and During the War -- During the War: Reading Habits Changed -- The War "Saved" the US Book Industry -- Entertainment in Bay Head During the War -- 5 The Impact of Wartime Cooperative Relationship Between the US Government and the Media and Entertainment Industries on American Society and Consumers -- Euphoria -- Americans Asked, "What Happened?" -- Marketing World War II -- America After the End of the War -- The Impact of the War on the US Economy -- Conclusion: The Media and Entertainment Industries Confront New Challenges -- Formats That Gained Market Share After the War -- Newtonian Physics and Radio, Newspapers, and Movies -- Bibliography -- Index USA Government (DE-588)2027858-5 gnd rswk-swf Geschichte 1939-1946 gnd rswk-swf World War, 1939-1945-Press coverage-United States Marketing (DE-588)4037589-4 gnd rswk-swf Zweiter Weltkrieg (DE-588)4079167-1 gnd rswk-swf Medienwirtschaft (DE-588)4129410-5 gnd rswk-swf Unterhaltungsindustrie (DE-588)4186999-0 gnd rswk-swf USA Government (DE-588)2027858-5 b Marketing (DE-588)4037589-4 s Zweiter Weltkrieg (DE-588)4079167-1 s Medienwirtschaft (DE-588)4129410-5 s Unterhaltungsindustrie (DE-588)4186999-0 s Geschichte 1939-1946 z DE-604 Erscheint auch als Druck-Ausgabe Greco, Albert N. The Marketing of World War II in the US, 1939-1946 Cham : Springer International Publishing AG,c2020 9783030395186 |
spellingShingle | Greco, Albert N. The Marketing of World War II in the US, 1939-1946 A Business History of the US Government and the Media and Entertainment Industries Intro -- Preface -- Acknowledgements -- Introduction -- Contents -- List of Tables -- 1 The US Confronts the Great Depression and World War II: 1929-1941 -- America and the Great Depression 1929-1939 -- The US Government and American Society: 1938-1941 -- Pearl Harbor: December 7, 1941 -- War on the Battlefield and the Homefront -- Issues of Concern in December 1941 and 1942 -- 2 Franklin D. Roosevelt's Domestic Policies, Executive Orders, and the Home Front During World War II -- Executive Orders and the Home Front -- The Pressing Need for Revenues -- The Creation of Domestic Policies and Agencies During World War II -- Executive Order 9066 -- Conclusion -- 3 The US Government and the Advertising, Radio, Newspaper, and Magazine Industries Confront the War -- The Advertising Industry Before World War II -- The Advertising Community Confronts World War II: Their World Was Turned Upside Down -- Rationing of Consumer Products -- The Advertising Council -- The Radio Industry: For the Duration -- Radio During the War -- The Impact of Radio's Code -- Radio and the War Effort -- Radio's Impact -- The Newspaper Industry: The Link that Connected People in a City or a Small Town -- The Basic Marketing and Economic Structure of Newspapers: 1939-1946 -- Number of Newspapers -- The Magazine Industry: America's Photographic Window to the War and the Home Front -- The Basic Marketing and Economic Structure of Magazines: 1939-1946 -- The Number of Magazines -- Newspapers and Magazines and the Code of Wartime Practices for the American Press and Radio -- The Home Front's Constant Concerns -- The Impact of Radio, Newspapers, and Magazines on the Home Front: A Study of a Small Town Bay Head, NJ During the War -- 4 The US Government and the Entertainment Industries Confront the War: Motion Pictures, Music, and Book Publishing The Motion Picture Industry: Early Development and the Creation of the Studio System -- Basic Business Model -- Lack of Copyright Protection -- Hollywood Censorship: The Hays Office and Joseph Breen -- The Years 1939-1941: Hollywood's "Golden Age" -- America Enters World War II -- The Government Information Manual for the Motion Picture Industry -- Hollywood's War Films: I'll Being Seeing You -- Those Who Served -- Other Movies Released During the War -- The Hollywood Canteen and Bond Drives: A Dreamland of Stars -- Conclusion -- The US Government and Music Confront the War -- The Music Industry's Basic Business Model -- The War, the Music Industry, and the Great American Songbook: "Blues in the Night" -- Music Entertainment and the US Military -- Conclusion -- The US Government and Book Publishers Confront the War -- Basic Business Model: Before and During the War -- During the War: Reading Habits Changed -- The War "Saved" the US Book Industry -- Entertainment in Bay Head During the War -- 5 The Impact of Wartime Cooperative Relationship Between the US Government and the Media and Entertainment Industries on American Society and Consumers -- Euphoria -- Americans Asked, "What Happened?" -- Marketing World War II -- America After the End of the War -- The Impact of the War on the US Economy -- Conclusion: The Media and Entertainment Industries Confront New Challenges -- Formats That Gained Market Share After the War -- Newtonian Physics and Radio, Newspapers, and Movies -- Bibliography -- Index USA Government (DE-588)2027858-5 gnd World War, 1939-1945-Press coverage-United States Marketing (DE-588)4037589-4 gnd Zweiter Weltkrieg (DE-588)4079167-1 gnd Medienwirtschaft (DE-588)4129410-5 gnd Unterhaltungsindustrie (DE-588)4186999-0 gnd |
subject_GND | (DE-588)2027858-5 (DE-588)4037589-4 (DE-588)4079167-1 (DE-588)4129410-5 (DE-588)4186999-0 |
title | The Marketing of World War II in the US, 1939-1946 A Business History of the US Government and the Media and Entertainment Industries |
title_auth | The Marketing of World War II in the US, 1939-1946 A Business History of the US Government and the Media and Entertainment Industries |
title_exact_search | The Marketing of World War II in the US, 1939-1946 A Business History of the US Government and the Media and Entertainment Industries |
title_exact_search_txtP | The Marketing of World War II in the US, 1939-1946 A Business History of the US Government and the Media and Entertainment Industries |
title_full | The Marketing of World War II in the US, 1939-1946 A Business History of the US Government and the Media and Entertainment Industries |
title_fullStr | The Marketing of World War II in the US, 1939-1946 A Business History of the US Government and the Media and Entertainment Industries |
title_full_unstemmed | The Marketing of World War II in the US, 1939-1946 A Business History of the US Government and the Media and Entertainment Industries |
title_short | The Marketing of World War II in the US, 1939-1946 |
title_sort | the marketing of world war ii in the us 1939 1946 a business history of the us government and the media and entertainment industries |
title_sub | A Business History of the US Government and the Media and Entertainment Industries |
topic | USA Government (DE-588)2027858-5 gnd World War, 1939-1945-Press coverage-United States Marketing (DE-588)4037589-4 gnd Zweiter Weltkrieg (DE-588)4079167-1 gnd Medienwirtschaft (DE-588)4129410-5 gnd Unterhaltungsindustrie (DE-588)4186999-0 gnd |
topic_facet | USA Government World War, 1939-1945-Press coverage-United States Marketing Zweiter Weltkrieg Medienwirtschaft Unterhaltungsindustrie |
work_keys_str_mv | AT grecoalbertn themarketingofworldwariiintheus19391946abusinesshistoryoftheusgovernmentandthemediaandentertainmentindustries |