Experiential marketing: integrated theory & strategic application
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Los Angeles
Sage
[2022]
|
| Subjects: | |
| Item Description: | Literaturangaben |
| Physical Description: | x, 212 Seiten Diagramme |
| ISBN: | 9781529742183 |
Staff View
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Record in the Search Index
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| author | Leahy, Rose Fenton, Pio Barry, Holly |
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| illustrated | Not Illustrated |
| index_date | 2024-07-03T19:37:45Z |
| indexdate | 2024-11-21T11:05:28Z |
| institution | BVB |
| isbn | 9781529742183 |
| language | English |
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| physical | x, 212 Seiten Diagramme |
| publishDate | 2022 |
| publishDateSearch | 2022 |
| publishDateSort | 2022 |
| publisher | Sage |
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| spelling | Leahy, Rose Verfasser (DE-588)1252808429 aut Experiential marketing integrated theory & strategic application Rose Leahy, Pio Fenton & Holly Barry Los Angeles Sage [2022] x, 212 Seiten Diagramme txt rdacontent n rdamedia nc rdacarrier Literaturangaben Erlebnismarketing (DE-588)4318118-1 gnd rswk-swf Erlebnismarketing (DE-588)4318118-1 s DE-604 Fenton, Pio Verfasser (DE-588)1252809085 aut Barry, Holly Verfasser (DE-588)1252809948 aut |
| spellingShingle | Leahy, Rose Fenton, Pio Barry, Holly Experiential marketing integrated theory & strategic application Erlebnismarketing (DE-588)4318118-1 gnd |
| subject_GND | (DE-588)4318118-1 |
| title | Experiential marketing integrated theory & strategic application |
| title_auth | Experiential marketing integrated theory & strategic application |
| title_exact_search | Experiential marketing integrated theory & strategic application |
| title_exact_search_txtP | Experiential marketing integrated theory & strategic application |
| title_full | Experiential marketing integrated theory & strategic application Rose Leahy, Pio Fenton & Holly Barry |
| title_fullStr | Experiential marketing integrated theory & strategic application Rose Leahy, Pio Fenton & Holly Barry |
| title_full_unstemmed | Experiential marketing integrated theory & strategic application Rose Leahy, Pio Fenton & Holly Barry |
| title_short | Experiential marketing |
| title_sort | experiential marketing integrated theory strategic application |
| title_sub | integrated theory & strategic application |
| topic | Erlebnismarketing (DE-588)4318118-1 gnd |
| topic_facet | Erlebnismarketing |
| work_keys_str_mv | AT leahyrose experientialmarketingintegratedtheorystrategicapplication AT fentonpio experientialmarketingintegratedtheorystrategicapplication AT barryholly experientialmarketingintegratedtheorystrategicapplication |