Advances in electronic marketing:
"This book addresses Internet marketing and the World Wide Web, and other electronic marketing tools such as geographic information systems, database marketing, and mobile advertising"--Provided by publisher
Saved in:
| Other Authors: | , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hershey, Pa
IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA)
c2005
|
| Subjects: | |
| Online Access: | DE-898 DE-706 DE-1050 DE-1049 DE-83 Volltext |
| Summary: | "This book addresses Internet marketing and the World Wide Web, and other electronic marketing tools such as geographic information systems, database marketing, and mobile advertising"--Provided by publisher |
| Item Description: | Includes bibliographical references and index. - Title from PDF t.p. (viewed on May 18, 2010) |
| Physical Description: | 1 Online-Ressource (electronic texts (xv, 318 p. ill.)) digital files |
| DOI: | 10.4018/978-1-59140-321-0 |
Staff View
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Record in the Search Index
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| id | DE-604.BV047945440 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T19:36:13Z |
| indexdate | 2024-08-23T01:08:47Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-033326870 |
| oclc_num | 1312686421 |
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| owner | DE-898 DE-BY-UBR DE-706 DE-1050 DE-1049 DE-83 |
| owner_facet | DE-898 DE-BY-UBR DE-706 DE-1050 DE-1049 DE-83 |
| physical | 1 Online-Ressource (electronic texts (xv, 318 p. ill.)) digital files |
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| publishDate | 2005 |
| publishDateSearch | 2005 |
| publishDateSort | 2005 |
| publisher | IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) |
| record_format | marc |
| spelling | Advances in electronic marketing [edited by] Irvine Clarke III, Theresa B. Flaherty Electronic marketing Hershey, Pa IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) c2005 1 Online-Ressource (electronic texts (xv, 318 p. ill.)) digital files txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index. - Title from PDF t.p. (viewed on May 18, 2010) "This book addresses Internet marketing and the World Wide Web, and other electronic marketing tools such as geographic information systems, database marketing, and mobile advertising"--Provided by publisher Internet marketing Internet advertising World Wide Web Clarke, Irvine 1961- ctb Flaherty, Theresa 1968- ctb https://doi.org/10.4018/978-1-59140-321-0 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Advances in electronic marketing Internet marketing Internet advertising World Wide Web |
| title | Advances in electronic marketing |
| title_alt | Electronic marketing |
| title_auth | Advances in electronic marketing |
| title_exact_search | Advances in electronic marketing |
| title_exact_search_txtP | Advances in electronic marketing |
| title_full | Advances in electronic marketing [edited by] Irvine Clarke III, Theresa B. Flaherty |
| title_fullStr | Advances in electronic marketing [edited by] Irvine Clarke III, Theresa B. Flaherty |
| title_full_unstemmed | Advances in electronic marketing [edited by] Irvine Clarke III, Theresa B. Flaherty |
| title_short | Advances in electronic marketing |
| title_sort | advances in electronic marketing |
| topic | Internet marketing Internet advertising World Wide Web |
| topic_facet | Internet marketing Internet advertising World Wide Web |
| url | https://doi.org/10.4018/978-1-59140-321-0 |
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