Fashion on the Red Carpet: A History of the Oscars, Fashion and Globalisation
Offers the first scholarly study of the Oscars red carpet as a media phenomenonUnravels the political actions of institutions and individuals that put Hollywood Designers and stars under the limelight during the interwar yearsEstablishes the business models proposed by Hollywood as precursors of the...
Gespeichert in:
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Edinburgh
Edinburgh University Press
[2022]
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| Schriftenreihe: | Film and Fashions : FIFA
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| Schlagworte: | |
| Online-Zugang: | DE-1043 DE-1046 DE-858 DE-Aug4 DE-92 DE-898 DE-859 DE-860 DE-473 DE-739 Volltext |
| Zusammenfassung: | Offers the first scholarly study of the Oscars red carpet as a media phenomenonUnravels the political actions of institutions and individuals that put Hollywood Designers and stars under the limelight during the interwar yearsEstablishes the business models proposed by Hollywood as precursors of the contemporary branding, licensing, and endorsement strategies used by fashion conglomeratesTraces the historical transformation of the Academy Awards ceremony from a private banquet into one of the most popular events in global media cultureFollows the changes in the fashion and film industries that impacted the dynamics of fashion at the OscarsDescribes the public relations strategies that set fashion to the forefront in Oscars' historyCritically addresses the contemporary impact of celebrity cultureThe Academy Awards' red-carpet is the most prominent fashion show in media culture. Fashion on the Red Carpet investigates the historical liaison between Hollywood and fashion institutions, to describe how public relations campaigns and the media articulate fashion discourses around the Oscars. The power-shift towards television, the emergence of celebrity culture, the post-war reactivation of transatlantic trade, the growth of fashion journalism, and the increasing circulation of designer names in the media, are converging factors leading to the institutionalisation of the red-carpet as a fashion event in its own right.Departing from archival sources, and tracing discourses of fashion, stardom, and celebrity surrounding Hollywood and the Oscars, this fascinating book explains how the red-carpet became a marquee for the endorsement of high-end fashion brands |
| Beschreibung: | Description based on online resource; title from PDF title page (publisher's Web site, viewed 29. Mrz 2022) |
| Beschreibung: | 1 Online-Ressource (272 Seiten) Illustrationen |
| ISBN: | 9781474461825 |
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| author | Lundén, Elizabeth Castaldo |
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| dewey-ones | 391 - Costume and personal appearance |
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| discipline | Sozial-/Kulturanthropologie / Empirische Kulturwissenschaft |
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| index_date | 2024-07-03T19:33:44Z |
| indexdate | 2024-07-31T00:44:58Z |
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| spelling | Lundén, Elizabeth Castaldo Verfasser aut Fashion on the Red Carpet A History of the Oscars, Fashion and Globalisation Elizabeth Castaldo Lundén Edinburgh Edinburgh University Press [2022] © 2021 1 Online-Ressource (272 Seiten) Illustrationen txt rdacontent c rdamedia cr rdacarrier Film and Fashions : FIFA Description based on online resource; title from PDF title page (publisher's Web site, viewed 29. Mrz 2022) Offers the first scholarly study of the Oscars red carpet as a media phenomenonUnravels the political actions of institutions and individuals that put Hollywood Designers and stars under the limelight during the interwar yearsEstablishes the business models proposed by Hollywood as precursors of the contemporary branding, licensing, and endorsement strategies used by fashion conglomeratesTraces the historical transformation of the Academy Awards ceremony from a private banquet into one of the most popular events in global media cultureFollows the changes in the fashion and film industries that impacted the dynamics of fashion at the OscarsDescribes the public relations strategies that set fashion to the forefront in Oscars' historyCritically addresses the contemporary impact of celebrity cultureThe Academy Awards' red-carpet is the most prominent fashion show in media culture. Fashion on the Red Carpet investigates the historical liaison between Hollywood and fashion institutions, to describe how public relations campaigns and the media articulate fashion discourses around the Oscars. The power-shift towards television, the emergence of celebrity culture, the post-war reactivation of transatlantic trade, the growth of fashion journalism, and the increasing circulation of designer names in the media, are converging factors leading to the institutionalisation of the red-carpet as a fashion event in its own right.Departing from archival sources, and tracing discourses of fashion, stardom, and celebrity surrounding Hollywood and the Oscars, this fascinating book explains how the red-carpet became a marquee for the endorsement of high-end fashion brands Film, Media & Cultural Studies DESIGN / Fashion & Accessories bisacsh Academy Awards (Motion pictures) Fashion United States Motion picture actors and actresses Clothing https://www.degruyter.com/isbn/9781474461825 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Lundén, Elizabeth Castaldo Fashion on the Red Carpet A History of the Oscars, Fashion and Globalisation Film, Media & Cultural Studies DESIGN / Fashion & Accessories bisacsh Academy Awards (Motion pictures) Fashion United States Motion picture actors and actresses Clothing |
| title | Fashion on the Red Carpet A History of the Oscars, Fashion and Globalisation |
| title_auth | Fashion on the Red Carpet A History of the Oscars, Fashion and Globalisation |
| title_exact_search | Fashion on the Red Carpet A History of the Oscars, Fashion and Globalisation |
| title_exact_search_txtP | Fashion on the Red Carpet A History of the Oscars, Fashion and Globalisation |
| title_full | Fashion on the Red Carpet A History of the Oscars, Fashion and Globalisation Elizabeth Castaldo Lundén |
| title_fullStr | Fashion on the Red Carpet A History of the Oscars, Fashion and Globalisation Elizabeth Castaldo Lundén |
| title_full_unstemmed | Fashion on the Red Carpet A History of the Oscars, Fashion and Globalisation Elizabeth Castaldo Lundén |
| title_short | Fashion on the Red Carpet |
| title_sort | fashion on the red carpet a history of the oscars fashion and globalisation |
| title_sub | A History of the Oscars, Fashion and Globalisation |
| topic | Film, Media & Cultural Studies DESIGN / Fashion & Accessories bisacsh Academy Awards (Motion pictures) Fashion United States Motion picture actors and actresses Clothing |
| topic_facet | Film, Media & Cultural Studies DESIGN / Fashion & Accessories Academy Awards (Motion pictures) Fashion United States Motion picture actors and actresses Clothing |
| url | https://www.degruyter.com/isbn/9781474461825 |
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