The invisible economy of consumer engagement: uncovering, defining and optimizing the ocean of trade promotion and channel incentives money that drives consumer engagement
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Marble Falls, TX
HPM TradeScope Press
[2021]
|
| Schlagworte: | |
| Beschreibung: | Untertitel auf dem Cover: uncovering, defining and optimizing the ocean of trade promotion and channel incentives money driving consumer engagement globally |
| Beschreibung: | xviii, 271 Seiten Illustrationen, Diagramme |
| ISBN: | 9781737787914 |
Internformat
MARC
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| 100 | 1 | |a Hand, Robert L. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a The invisible economy of consumer engagement |b uncovering, defining and optimizing the ocean of trade promotion and channel incentives money that drives consumer engagement |c Robert L. Hand, Jr. |
| 264 | 1 | |a Marble Falls, TX |b HPM TradeScope Press |c [2021] | |
| 264 | 4 | |c © 2021 | |
| 300 | |a xviii, 271 Seiten |b Illustrationen, Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Untertitel auf dem Cover: uncovering, defining and optimizing the ocean of trade promotion and channel incentives money driving consumer engagement globally | ||
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Datensatz im Suchindex
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| bvnumber | BV047837291 |
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| ctrlnum | (OCoLC)1310257046 (DE-599)BVBBV047837291 |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
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| id | DE-604.BV047837291 |
| illustrated | Illustrated |
| index_date | 2024-07-03T19:10:51Z |
| indexdate | 2024-07-10T09:22:42Z |
| institution | BVB |
| isbn | 9781737787914 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-033220449 |
| oclc_num | 1310257046 |
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| physical | xviii, 271 Seiten Illustrationen, Diagramme |
| publishDate | 2021 |
| publishDateSearch | 2021 |
| publishDateSort | 2021 |
| publisher | HPM TradeScope Press |
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| spelling | Hand, Robert L. Verfasser aut The invisible economy of consumer engagement uncovering, defining and optimizing the ocean of trade promotion and channel incentives money that drives consumer engagement Robert L. Hand, Jr. Marble Falls, TX HPM TradeScope Press [2021] © 2021 xviii, 271 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Untertitel auf dem Cover: uncovering, defining and optimizing the ocean of trade promotion and channel incentives money driving consumer engagement globally Künstliche Intelligenz (DE-588)4033447-8 gnd rswk-swf Prognose (DE-588)4047390-9 gnd rswk-swf Return on Investment (DE-588)4049628-4 gnd rswk-swf Konsumgüterwerbung (DE-588)4500382-8 gnd rswk-swf Konsumgüterwerbung (DE-588)4500382-8 s Return on Investment (DE-588)4049628-4 s Künstliche Intelligenz (DE-588)4033447-8 s Prognose (DE-588)4047390-9 s DE-604 Erscheint auch als Online-Ausgabe 978-1-73778-79-2-1 Erscheint auch als Druck-Ausgabe, Hardcover 978-1-73778-79-0-7 |
| spellingShingle | Hand, Robert L. The invisible economy of consumer engagement uncovering, defining and optimizing the ocean of trade promotion and channel incentives money that drives consumer engagement Künstliche Intelligenz (DE-588)4033447-8 gnd Prognose (DE-588)4047390-9 gnd Return on Investment (DE-588)4049628-4 gnd Konsumgüterwerbung (DE-588)4500382-8 gnd |
| subject_GND | (DE-588)4033447-8 (DE-588)4047390-9 (DE-588)4049628-4 (DE-588)4500382-8 |
| title | The invisible economy of consumer engagement uncovering, defining and optimizing the ocean of trade promotion and channel incentives money that drives consumer engagement |
| title_auth | The invisible economy of consumer engagement uncovering, defining and optimizing the ocean of trade promotion and channel incentives money that drives consumer engagement |
| title_exact_search | The invisible economy of consumer engagement uncovering, defining and optimizing the ocean of trade promotion and channel incentives money that drives consumer engagement |
| title_exact_search_txtP | The invisible economy of consumer engagement uncovering, defining and optimizing the ocean of trade promotion and channel incentives money that drives consumer engagement |
| title_full | The invisible economy of consumer engagement uncovering, defining and optimizing the ocean of trade promotion and channel incentives money that drives consumer engagement Robert L. Hand, Jr. |
| title_fullStr | The invisible economy of consumer engagement uncovering, defining and optimizing the ocean of trade promotion and channel incentives money that drives consumer engagement Robert L. Hand, Jr. |
| title_full_unstemmed | The invisible economy of consumer engagement uncovering, defining and optimizing the ocean of trade promotion and channel incentives money that drives consumer engagement Robert L. Hand, Jr. |
| title_short | The invisible economy of consumer engagement |
| title_sort | the invisible economy of consumer engagement uncovering defining and optimizing the ocean of trade promotion and channel incentives money that drives consumer engagement |
| title_sub | uncovering, defining and optimizing the ocean of trade promotion and channel incentives money that drives consumer engagement |
| topic | Künstliche Intelligenz (DE-588)4033447-8 gnd Prognose (DE-588)4047390-9 gnd Return on Investment (DE-588)4049628-4 gnd Konsumgüterwerbung (DE-588)4500382-8 gnd |
| topic_facet | Künstliche Intelligenz Prognose Return on Investment Konsumgüterwerbung |
| work_keys_str_mv | AT handrobertl theinvisibleeconomyofconsumerengagementuncoveringdefiningandoptimizingtheoceanoftradepromotionandchannelincentivesmoneythatdrivesconsumerengagement |