Consumer behaviour: applications in marketing
Gespeichert in:
| Hauptverfasser: | , , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Los Angeles
Sage
2022
|
| Ausgabe: | Fourth edition |
| Schlagworte: | |
| Beschreibung: | XII, 357 Seiten Illustrationen, Diagramme |
| ISBN: | 9781529730838 |
Internformat
MARC
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| 245 | 1 | 0 | |a Consumer behaviour |b applications in marketing |c Robert East, Jaywant Singh, Malcolm Wright, Marc Vanhuele |
| 250 | |a Fourth edition | ||
| 264 | 1 | |a Los Angeles |b Sage |c 2022 | |
| 300 | |a XII, 357 Seiten |b Illustrationen, Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
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| 700 | 1 | |a Singh, Jaywant |e Verfasser |0 (DE-588)1178484483 |4 aut | |
| 700 | 1 | |a Wright, Malcolm |d 1963- |e Verfasser |0 (DE-588)1036384829 |4 aut | |
| 700 | 1 | |a Vanhuele, Marc |e Verfasser |0 (DE-588)17052566X |4 aut | |
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Datensatz im Suchindex
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| author | East, Robert 1940- Singh, Jaywant Wright, Malcolm 1963- Vanhuele, Marc |
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| author_facet | East, Robert 1940- Singh, Jaywant Wright, Malcolm 1963- Vanhuele, Marc |
| author_role | aut aut aut aut |
| author_sort | East, Robert 1940- |
| author_variant | r e re j s js m w mw m v mv |
| building | Verbundindex |
| bvnumber | BV047828497 |
| classification_rvk | QW 300 |
| ctrlnum | (OCoLC)1296299091 (DE-599)BVBBV047828497 |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | Fourth edition |
| format | Book |
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| id | DE-604.BV047828497 |
| illustrated | Illustrated |
| index_date | 2024-07-03T19:08:40Z |
| indexdate | 2024-10-08T10:00:42Z |
| institution | BVB |
| isbn | 9781529730838 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-033211782 |
| oclc_num | 1296299091 |
| open_access_boolean | |
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| owner_facet | DE-1050 DE-945 DE-898 DE-BY-UBR DE-1043 DE-N2 |
| physical | XII, 357 Seiten Illustrationen, Diagramme |
| publishDate | 2022 |
| publishDateSearch | 2022 |
| publishDateSort | 2022 |
| publisher | Sage |
| record_format | marc |
| spelling | East, Robert 1940- Verfasser (DE-588)135666384 aut Consumer behaviour applications in marketing Robert East, Jaywant Singh, Malcolm Wright, Marc Vanhuele Fourth edition Los Angeles Sage 2022 XII, 357 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Werbepsychologie (DE-588)4140889-5 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 s Marketing (DE-588)4037589-4 s Werbepsychologie (DE-588)4140889-5 s DE-604 Singh, Jaywant Verfasser (DE-588)1178484483 aut Wright, Malcolm 1963- Verfasser (DE-588)1036384829 aut Vanhuele, Marc Verfasser (DE-588)17052566X aut Erscheint auch als Druck-Ausgabe 978-1-5297-3084-5 |
| spellingShingle | East, Robert 1940- Singh, Jaywant Wright, Malcolm 1963- Vanhuele, Marc Consumer behaviour applications in marketing Werbepsychologie (DE-588)4140889-5 gnd Marketing (DE-588)4037589-4 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)4140889-5 (DE-588)4037589-4 (DE-588)4062644-1 |
| title | Consumer behaviour applications in marketing |
| title_auth | Consumer behaviour applications in marketing |
| title_exact_search | Consumer behaviour applications in marketing |
| title_exact_search_txtP | Consumer behaviour applications in marketing |
| title_full | Consumer behaviour applications in marketing Robert East, Jaywant Singh, Malcolm Wright, Marc Vanhuele |
| title_fullStr | Consumer behaviour applications in marketing Robert East, Jaywant Singh, Malcolm Wright, Marc Vanhuele |
| title_full_unstemmed | Consumer behaviour applications in marketing Robert East, Jaywant Singh, Malcolm Wright, Marc Vanhuele |
| title_short | Consumer behaviour |
| title_sort | consumer behaviour applications in marketing |
| title_sub | applications in marketing |
| topic | Werbepsychologie (DE-588)4140889-5 gnd Marketing (DE-588)4037589-4 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Werbepsychologie Marketing Verbraucherverhalten |
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