Discourse, Communication and the Enterprise: Where Business Meets Discourse
This volume presents research studies that investigate various aspects of corporate communication from the viewpoint of language and discourse, giving special attention to emerging issues and recent developments in times of rapid sociotechnical evolutions. The studies included here are diverse in th...
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1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Newcastle-upon-Tyne
Cambridge Scholars Publisher
2018
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Schlagworte: | |
Online-Zugang: | HWR01 |
Zusammenfassung: | This volume presents research studies that investigate various aspects of corporate communication from the viewpoint of language and discourse, giving special attention to emerging issues and recent developments in times of rapid sociotechnical evolutions. The studies included here are diverse in their outlook, analytical procedures, and objects of enquiry, spanning across various areas of corporate communication, both external and internal, such as corporate image and reputation management, various forms of corporate behaviour, branding at different levels including employer branding, recruiting, and consumer reviews. Similarly diversified are the settings, genres and media analysed, from face-to-face interaction to communication through the press, from traditional websites to social networking sites. All the studies presented in this volume are set in a discourse-analytical framework and share the ultimate purpose of providing new insights into the evolution of communication and discourse practices in the corporate environment, taking account of the most important issues that have attracted researchers' interest and are still open to debate |
Beschreibung: | Description based on publisher supplied metadata and other sources |
Beschreibung: | 1 Online-Ressource (480 Seiten) |
ISBN: | 9781527527409 |
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505 | 8 | |a Intro -- Table of Contents -- List of Figures -- List of Tables -- Contributors -- Chapter One -- Part I. Business Communication on the Web -- Chapter Two -- Chapter Three -- Chapter Four -- Chapter Five -- Chapter Six -- Chapter Seven -- Part II. Corporate Reports and CSR -- Chapter Eight -- Chapter Nine -- Chapter Ten -- Chapter Eleven -- Chapter Twelve -- Chapter Thirteen -- Part III. Representation and Discursive Construction in Corporate Communication -- Chapter Fourteen -- Chapter Fifteen -- Chapter Sixteen -- Chapter Seventeen -- Chapter Eighteen -- Chapter Nineteen -- Chapter Twenty -- Chapter Twenty-One | |
520 | |a This volume presents research studies that investigate various aspects of corporate communication from the viewpoint of language and discourse, giving special attention to emerging issues and recent developments in times of rapid sociotechnical evolutions. The studies included here are diverse in their outlook, analytical procedures, and objects of enquiry, spanning across various areas of corporate communication, both external and internal, such as corporate image and reputation management, various forms of corporate behaviour, branding at different levels including employer branding, recruiting, and consumer reviews. Similarly diversified are the settings, genres and media analysed, from face-to-face interaction to communication through the press, from traditional websites to social networking sites. All the studies presented in this volume are set in a discourse-analytical framework and share the ultimate purpose of providing new insights into the evolution of communication and discourse practices in the corporate environment, taking account of the most important issues that have attracted researchers' interest and are still open to debate | ||
650 | 4 | |a Business communication.. | |
650 | 4 | |a Discourse analysis | |
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Datensatz im Suchindex
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author | Garzone, Giuliana Elena |
author_facet | Garzone, Giuliana Elena |
author_role | aut |
author_sort | Garzone, Giuliana Elena |
author_variant | g e g ge geg |
building | Verbundindex |
bvnumber | BV047697811 |
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contents | Intro -- Table of Contents -- List of Figures -- List of Tables -- Contributors -- Chapter One -- Part I. Business Communication on the Web -- Chapter Two -- Chapter Three -- Chapter Four -- Chapter Five -- Chapter Six -- Chapter Seven -- Part II. Corporate Reports and CSR -- Chapter Eight -- Chapter Nine -- Chapter Ten -- Chapter Eleven -- Chapter Twelve -- Chapter Thirteen -- Part III. Representation and Discursive Construction in Corporate Communication -- Chapter Fourteen -- Chapter Fifteen -- Chapter Sixteen -- Chapter Seventeen -- Chapter Eighteen -- Chapter Nineteen -- Chapter Twenty -- Chapter Twenty-One |
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dewey-full | 658.45 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.45 |
dewey-search | 658.45 |
dewey-sort | 3658.45 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
format | Electronic eBook |
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spelling | Garzone, Giuliana Elena Verfasser aut Discourse, Communication and the Enterprise Where Business Meets Discourse Newcastle-upon-Tyne Cambridge Scholars Publisher 2018 ©2019 1 Online-Ressource (480 Seiten) txt rdacontent c rdamedia cr rdacarrier Description based on publisher supplied metadata and other sources Intro -- Table of Contents -- List of Figures -- List of Tables -- Contributors -- Chapter One -- Part I. Business Communication on the Web -- Chapter Two -- Chapter Three -- Chapter Four -- Chapter Five -- Chapter Six -- Chapter Seven -- Part II. Corporate Reports and CSR -- Chapter Eight -- Chapter Nine -- Chapter Ten -- Chapter Eleven -- Chapter Twelve -- Chapter Thirteen -- Part III. Representation and Discursive Construction in Corporate Communication -- Chapter Fourteen -- Chapter Fifteen -- Chapter Sixteen -- Chapter Seventeen -- Chapter Eighteen -- Chapter Nineteen -- Chapter Twenty -- Chapter Twenty-One This volume presents research studies that investigate various aspects of corporate communication from the viewpoint of language and discourse, giving special attention to emerging issues and recent developments in times of rapid sociotechnical evolutions. The studies included here are diverse in their outlook, analytical procedures, and objects of enquiry, spanning across various areas of corporate communication, both external and internal, such as corporate image and reputation management, various forms of corporate behaviour, branding at different levels including employer branding, recruiting, and consumer reviews. Similarly diversified are the settings, genres and media analysed, from face-to-face interaction to communication through the press, from traditional websites to social networking sites. All the studies presented in this volume are set in a discourse-analytical framework and share the ultimate purpose of providing new insights into the evolution of communication and discourse practices in the corporate environment, taking account of the most important issues that have attracted researchers' interest and are still open to debate Business communication.. Discourse analysis Giordano, Walter Sonstige oth Erscheint auch als Druck-Ausgabe Garzone, Giuliana Elena Discourse, Communication and the Enterprise Newcastle-upon-Tyne : Cambridge Scholars Publisher,c2018 |
spellingShingle | Garzone, Giuliana Elena Discourse, Communication and the Enterprise Where Business Meets Discourse Intro -- Table of Contents -- List of Figures -- List of Tables -- Contributors -- Chapter One -- Part I. Business Communication on the Web -- Chapter Two -- Chapter Three -- Chapter Four -- Chapter Five -- Chapter Six -- Chapter Seven -- Part II. Corporate Reports and CSR -- Chapter Eight -- Chapter Nine -- Chapter Ten -- Chapter Eleven -- Chapter Twelve -- Chapter Thirteen -- Part III. Representation and Discursive Construction in Corporate Communication -- Chapter Fourteen -- Chapter Fifteen -- Chapter Sixteen -- Chapter Seventeen -- Chapter Eighteen -- Chapter Nineteen -- Chapter Twenty -- Chapter Twenty-One Business communication.. Discourse analysis |
title | Discourse, Communication and the Enterprise Where Business Meets Discourse |
title_auth | Discourse, Communication and the Enterprise Where Business Meets Discourse |
title_exact_search | Discourse, Communication and the Enterprise Where Business Meets Discourse |
title_exact_search_txtP | Discourse, Communication and the Enterprise Where Business Meets Discourse |
title_full | Discourse, Communication and the Enterprise Where Business Meets Discourse |
title_fullStr | Discourse, Communication and the Enterprise Where Business Meets Discourse |
title_full_unstemmed | Discourse, Communication and the Enterprise Where Business Meets Discourse |
title_short | Discourse, Communication and the Enterprise |
title_sort | discourse communication and the enterprise where business meets discourse |
title_sub | Where Business Meets Discourse |
topic | Business communication.. Discourse analysis |
topic_facet | Business communication.. Discourse analysis |
work_keys_str_mv | AT garzonegiulianaelena discoursecommunicationandtheenterprisewherebusinessmeetsdiscourse AT giordanowalter discoursecommunicationandtheenterprisewherebusinessmeetsdiscourse |