Managing tourism expansion in the Soca Valley (Slovenia):
The Soca Valley is the fastest-growing destination in Slovenia, with an international reputation that has been rising over the last 10 years. This is largely due to a growing demand Europe-wide for active outdoor tourism, but also to quality product development at the local level, backed by well-coo...
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| Hauptverfasser: | , , |
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Wallingford
CABI in association with team
[2021]
|
| Schriftenreihe: | Tourism Cases
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| Schlagworte: | |
| Online-Zugang: | FKE01 Volltext |
| Zusammenfassung: | The Soca Valley is the fastest-growing destination in Slovenia, with an international reputation that has been rising over the last 10 years. This is largely due to a growing demand Europe-wide for active outdoor tourism, but also to quality product development at the local level, backed by well-coordinated marketing and distribution. The case offers a glimpse into the inner workings of the Soca Valley Tourist Board, including its activities, resources, and budgeting. It recounts the Board's concerns regarding the long-tern sustainability of the current tourism models, as the Valley faces challenges relating to infrastructure, seasonality, capacity, and quality of services. Even before the Covid-19 pandemic, the strategies of the Tourist Board were shifting. In 2019 work began on a new tourism development and marketing strategy for the period up to 2025, based on different goals and values, affecting the entire Soca Valley |
| Beschreibung: | 1 Online-Ressource (9 Seiten) Karte, Diagramme |
| DOI: | 10.1079/tourism.2021.0004 |
Internformat
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Datensatz im Suchindex
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| adam_txt | |
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| author | Connolly, Gaëlle Carter, Roger Ward-Perkins, David |
| author2 | Humar, Janko |
| author2_role | ctb |
| author2_variant | j h jh |
| author_corporate | CAB International |
| author_corporate_role | ctb |
| author_facet | Connolly, Gaëlle Carter, Roger Ward-Perkins, David Humar, Janko CAB International |
| author_role | aut aut aut |
| author_sort | Connolly, Gaëlle |
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| dewey-full | 910.68 |
| dewey-hundreds | 900 - History & geography |
| dewey-ones | 910 - Geography and travel |
| dewey-raw | 910.68 |
| dewey-search | 910.68 |
| dewey-sort | 3910.68 |
| dewey-tens | 910 - Geography and travel |
| discipline | Wirtschaftswissenschaften Geographie |
| discipline_str_mv | Wirtschaftswissenschaften Geographie |
| doi_str_mv | 10.1079/tourism.2021.0004 |
| format | Electronic eBook |
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| geographic | Isonzo (DE-588)4331887-3 gnd Slowenien (DE-588)4055302-4 gnd |
| geographic_facet | Isonzo Slowenien |
| id | DE-604.BV047670722 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T18:55:16Z |
| indexdate | 2024-07-10T09:18:52Z |
| institution | BVB |
| institution_GND | (DE-588)672894-7 |
| language | English |
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| physical | 1 Online-Ressource (9 Seiten) Karte, Diagramme |
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| publishDate | 2021 |
| publishDateSearch | 2021 |
| publishDateSort | 2021 |
| publisher | CABI in association with team |
| record_format | marc |
| series2 | Tourism Cases |
| spelling | Connolly, Gaëlle Verfasser aut Managing tourism expansion in the Soca Valley (Slovenia) Gaëlle Connolly, Roger Carter, David Ward-Perkins ; from material provided by Janko Humar Wallingford CABI in association with team [2021] 1 Online-Ressource (9 Seiten) Karte, Diagramme txt rdacontent c rdamedia cr rdacarrier Tourism Cases The Soca Valley is the fastest-growing destination in Slovenia, with an international reputation that has been rising over the last 10 years. This is largely due to a growing demand Europe-wide for active outdoor tourism, but also to quality product development at the local level, backed by well-coordinated marketing and distribution. The case offers a glimpse into the inner workings of the Soca Valley Tourist Board, including its activities, resources, and budgeting. It recounts the Board's concerns regarding the long-tern sustainability of the current tourism models, as the Valley faces challenges relating to infrastructure, seasonality, capacity, and quality of services. Even before the Covid-19 pandemic, the strategies of the Tourist Board were shifting. In 2019 work began on a new tourism development and marketing strategy for the period up to 2025, based on different goals and values, affecting the entire Soca Valley Fallstudie (DE-588)4124897-1 gnd rswk-swf Destinationsmarketing (DE-588)1024713873 gnd rswk-swf Tourismus (DE-588)4018406-7 gnd rswk-swf Isonzo (DE-588)4331887-3 gnd rswk-swf Slowenien (DE-588)4055302-4 gnd rswk-swf Tourism / Case studies / Management Active outdoor tourism Covid-19 Sustainability, cooperation, marketing Rurality and food Adventure and sport Exploring the world Managing natural environments Destination strategy, planning Marketing Digital tools and resources Case studies Tourism development Tourism Management Sustainability Tourism organizations Destinations marketing Constraints Slovenia Soca Valley Balkans Southern Europe Europe Central Europe Developed Countries European Union Countries Mediterranean Region Tourismus (DE-588)4018406-7 s Fallstudie (DE-588)4124897-1 s DE-604 Slowenien (DE-588)4055302-4 g Isonzo (DE-588)4331887-3 g Destinationsmarketing (DE-588)1024713873 s Carter, Roger Verfasser aut Ward-Perkins, David Verfasser aut Humar, Janko ctb CAB International (DE-588)672894-7 ctb https://dx.doi.org/10.1079/tourism.2021.0004 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Connolly, Gaëlle Carter, Roger Ward-Perkins, David Managing tourism expansion in the Soca Valley (Slovenia) Fallstudie (DE-588)4124897-1 gnd Destinationsmarketing (DE-588)1024713873 gnd Tourismus (DE-588)4018406-7 gnd |
| subject_GND | (DE-588)4124897-1 (DE-588)1024713873 (DE-588)4018406-7 (DE-588)4331887-3 (DE-588)4055302-4 |
| title | Managing tourism expansion in the Soca Valley (Slovenia) |
| title_auth | Managing tourism expansion in the Soca Valley (Slovenia) |
| title_exact_search | Managing tourism expansion in the Soca Valley (Slovenia) |
| title_exact_search_txtP | Managing tourism expansion in the Soca Valley (Slovenia) |
| title_full | Managing tourism expansion in the Soca Valley (Slovenia) Gaëlle Connolly, Roger Carter, David Ward-Perkins ; from material provided by Janko Humar |
| title_fullStr | Managing tourism expansion in the Soca Valley (Slovenia) Gaëlle Connolly, Roger Carter, David Ward-Perkins ; from material provided by Janko Humar |
| title_full_unstemmed | Managing tourism expansion in the Soca Valley (Slovenia) Gaëlle Connolly, Roger Carter, David Ward-Perkins ; from material provided by Janko Humar |
| title_short | Managing tourism expansion in the Soca Valley (Slovenia) |
| title_sort | managing tourism expansion in the soca valley slovenia |
| topic | Fallstudie (DE-588)4124897-1 gnd Destinationsmarketing (DE-588)1024713873 gnd Tourismus (DE-588)4018406-7 gnd |
| topic_facet | Fallstudie Destinationsmarketing Tourismus Isonzo Slowenien |
| url | https://dx.doi.org/10.1079/tourism.2021.0004 |
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