Media leicht gemacht: ein praktisches Arbeitshandbuch
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Elektronisch E-Book |
Sprache: | German |
Veröffentlicht: |
Freiburg ; München ; Stuttgart
Haufe Group
2021
|
Ausgabe: | 1. Auflage |
Schlagworte: | |
Online-Zugang: | DE-B768 DE-12 DE-526 DE-1043 DE-1102 DE-858 DE-Aug4 DE-1050 DE-573 DE-M347 DE-92 DE-1051 DE-898 DE-860 DE-1049 DE-861 DE-863 DE-862 DE-523 DE-2070s DE-91 DE-473 DE-19 DE-355 DE-703 DE-20 DE-706 DE-824 DE-29 DE-521 DE-384 DE-739 DE-634 DE-859 |
Beschreibung: | 1 Online-Ressource (85 Seiten) Illustrationen, Diagramme |
ISBN: | 9783648152102 9783648152096 |
Internformat
MARC
LEADER | 00000nam a22000008c 4500 | ||
---|---|---|---|
001 | BV047664684 | ||
003 | DE-604 | ||
005 | 20231107 | ||
007 | cr|uuu---uuuuu | ||
008 | 220111s2021 gw a||| o|||| 00||| ger d | ||
020 | |a 9783648152102 |9 978-3-648-15210-2 | ||
020 | |a 9783648152096 |9 978-3-648-15209-6 | ||
035 | |a (OCoLC)1296361902 | ||
035 | |a (DE-599)BVBBV047664684 | ||
040 | |a DE-604 |b ger |e rda | ||
041 | 0 | |a ger | |
044 | |a gw |c XA-DE-BW | ||
049 | |a DE-384 |a DE-739 |a DE-521 |a DE-12 |a DE-91 |a DE-898 |a DE-703 |a DE-706 |a DE-19 |a DE-355 |a DE-20 |a DE-1051 |a DE-860 |a DE-92 |a DE-861 |a DE-473 |a DE-29 |a DE-824 |a DE-573 |a DE-1050 |a DE-858 |a DE-1043 |a DE-Aug4 |a DE-1102 |a DE-863 |a DE-862 |a DE-M347 |a DE-523 |a DE-1049 |a DE-2070s |a DE-526 |a DE-B768 |a DE-634 |a DE-859 | ||
084 | |a QP 633 |0 (DE-625)141919: |2 rvk | ||
100 | 1 | |a Koch, Thomas |d 1952- |e Verfasser |0 (DE-588)1061057151 |4 aut | |
245 | 1 | 0 | |a Media leicht gemacht |b ein praktisches Arbeitshandbuch |c Thomas Koch & zurgams Kommunikationsagentur |
250 | |a 1. Auflage | ||
264 | 1 | |a Freiburg ; München ; Stuttgart |b Haufe Group |c 2021 | |
300 | |a 1 Online-Ressource (85 Seiten) |b Illustrationen, Diagramme | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
650 | 0 | 7 | |a Werbeplanung |0 (DE-588)4130474-3 |2 gnd |9 rswk-swf |
653 | |a Mediaplanung | ||
653 | |a Mediakommunikation | ||
653 | |a Budgetplanung | ||
653 | |a Werbung | ||
653 | |a Marketing | ||
653 | |a Werbemittel | ||
653 | |a Mediastrategie | ||
653 | |a Werbeplattform | ||
689 | 0 | 0 | |a Werbeplanung |0 (DE-588)4130474-3 |D s |
689 | 0 | |5 DE-604 | |
710 | 2 | |a Haufe-Lexware GmbH & Co. KG |0 (DE-588)1065786050 |4 pbl | |
776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |z 978-3-648-15207-2 |
912 | |a ZDB-5-WMW | ||
943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-033049440 | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-B768 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-12 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-526 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-1043 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-1102 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-858 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-Aug4 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-1050 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-573 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-M347 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-92 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-1051 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-898 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-860 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-1049 |p ZDB-5-WMW |x Verlag |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-861 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-863 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-862 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-523 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-2070s |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-91 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-473 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-19 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-355 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-703 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-20 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-706 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-824 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-29 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF__86ab3680e7d323e7a9288ed0a55dd7e33a3b14b1 |l DE-521 |p ZDB-5-WMW |x Verlag |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF__86ab3680e7d323e7a9288ed0a55dd7e33a3b14b1 |l DE-384 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF__86ab3680e7d323e7a9288ed0a55dd7e33a3b14b1 |l DE-739 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-634 |p ZDB-5-WMW |x Aggregator |3 Volltext | |
966 | e | |u https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286 |l DE-859 |p ZDB-5-WMW |x Aggregator |3 Volltext |
Datensatz im Suchindex
DE-BY-FWS_katkey | 986954 |
---|---|
_version_ | 1824554069453176833 |
adam_text | |
adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author | Koch, Thomas 1952- |
author_GND | (DE-588)1061057151 |
author_facet | Koch, Thomas 1952- |
author_role | aut |
author_sort | Koch, Thomas 1952- |
author_variant | t k tk |
building | Verbundindex |
bvnumber | BV047664684 |
classification_rvk | QP 633 |
collection | ZDB-5-WMW |
ctrlnum | (OCoLC)1296361902 (DE-599)BVBBV047664684 |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
edition | 1. Auflage |
format | Electronic eBook |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00000nam a22000008c 4500</leader><controlfield tag="001">BV047664684</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20231107</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">220111s2021 gw a||| o|||| 00||| ger d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783648152102</subfield><subfield code="9">978-3-648-15210-2</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783648152096</subfield><subfield code="9">978-3-648-15209-6</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1296361902</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV047664684</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">gw</subfield><subfield code="c">XA-DE-BW</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-384</subfield><subfield code="a">DE-739</subfield><subfield code="a">DE-521</subfield><subfield code="a">DE-12</subfield><subfield code="a">DE-91</subfield><subfield code="a">DE-898</subfield><subfield code="a">DE-703</subfield><subfield code="a">DE-706</subfield><subfield code="a">DE-19</subfield><subfield code="a">DE-355</subfield><subfield code="a">DE-20</subfield><subfield code="a">DE-1051</subfield><subfield code="a">DE-860</subfield><subfield code="a">DE-92</subfield><subfield code="a">DE-861</subfield><subfield code="a">DE-473</subfield><subfield code="a">DE-29</subfield><subfield code="a">DE-824</subfield><subfield code="a">DE-573</subfield><subfield code="a">DE-1050</subfield><subfield code="a">DE-858</subfield><subfield code="a">DE-1043</subfield><subfield code="a">DE-Aug4</subfield><subfield code="a">DE-1102</subfield><subfield code="a">DE-863</subfield><subfield code="a">DE-862</subfield><subfield code="a">DE-M347</subfield><subfield code="a">DE-523</subfield><subfield code="a">DE-1049</subfield><subfield code="a">DE-2070s</subfield><subfield code="a">DE-526</subfield><subfield code="a">DE-B768</subfield><subfield code="a">DE-634</subfield><subfield code="a">DE-859</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 633</subfield><subfield code="0">(DE-625)141919:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Koch, Thomas</subfield><subfield code="d">1952-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)1061057151</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Media leicht gemacht</subfield><subfield code="b">ein praktisches Arbeitshandbuch</subfield><subfield code="c">Thomas Koch & zurgams Kommunikationsagentur</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">1. Auflage</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Freiburg ; München ; Stuttgart</subfield><subfield code="b">Haufe Group</subfield><subfield code="c">2021</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (85 Seiten)</subfield><subfield code="b">Illustrationen, Diagramme</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Werbeplanung</subfield><subfield code="0">(DE-588)4130474-3</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Mediaplanung</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Mediakommunikation</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Budgetplanung</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Werbung</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Marketing</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Werbemittel</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Mediastrategie</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Werbeplattform</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Werbeplanung</subfield><subfield code="0">(DE-588)4130474-3</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="710" ind1="2" ind2=" "><subfield code="a">Haufe-Lexware GmbH & Co. KG</subfield><subfield code="0">(DE-588)1065786050</subfield><subfield code="4">pbl</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="z">978-3-648-15207-2</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-5-WMW</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-033049440</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-B768</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-12</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-526</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-1043</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-1102</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-858</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-Aug4</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-1050</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-573</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-M347</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-92</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-1051</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-898</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-860</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-1049</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-861</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-863</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-862</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-523</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-2070s</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-91</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-473</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-19</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-355</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-703</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-20</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-706</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-824</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-29</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF__86ab3680e7d323e7a9288ed0a55dd7e33a3b14b1</subfield><subfield code="l">DE-521</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF__86ab3680e7d323e7a9288ed0a55dd7e33a3b14b1</subfield><subfield code="l">DE-384</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF__86ab3680e7d323e7a9288ed0a55dd7e33a3b14b1</subfield><subfield code="l">DE-739</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-634</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://www.wiso-net.de/document/HAUF,AHAU,VHAU__978364815210286</subfield><subfield code="l">DE-859</subfield><subfield code="p">ZDB-5-WMW</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
id | DE-604.BV047664684 |
illustrated | Illustrated |
index_date | 2024-07-03T18:53:34Z |
indexdate | 2025-02-20T06:45:54Z |
institution | BVB |
institution_GND | (DE-588)1065786050 |
isbn | 9783648152102 9783648152096 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-033049440 |
oclc_num | 1296361902 |
open_access_boolean | |
owner | DE-384 DE-739 DE-521 DE-12 DE-91 DE-BY-TUM DE-898 DE-BY-UBR DE-703 DE-706 DE-19 DE-BY-UBM DE-355 DE-BY-UBR DE-20 DE-1051 DE-860 DE-92 DE-861 DE-473 DE-BY-UBG DE-29 DE-824 DE-573 DE-1050 DE-858 DE-1043 DE-Aug4 DE-1102 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-M347 DE-523 DE-1049 DE-2070s DE-526 DE-B768 DE-634 DE-859 |
owner_facet | DE-384 DE-739 DE-521 DE-12 DE-91 DE-BY-TUM DE-898 DE-BY-UBR DE-703 DE-706 DE-19 DE-BY-UBM DE-355 DE-BY-UBR DE-20 DE-1051 DE-860 DE-92 DE-861 DE-473 DE-BY-UBG DE-29 DE-824 DE-573 DE-1050 DE-858 DE-1043 DE-Aug4 DE-1102 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-M347 DE-523 DE-1049 DE-2070s DE-526 DE-B768 DE-634 DE-859 |
physical | 1 Online-Ressource (85 Seiten) Illustrationen, Diagramme |
psigel | ZDB-5-WMW |
publishDate | 2021 |
publishDateSearch | 2021 |
publishDateSort | 2021 |
publisher | Haufe Group |
record_format | marc |
spellingShingle | Koch, Thomas 1952- Media leicht gemacht ein praktisches Arbeitshandbuch Werbeplanung (DE-588)4130474-3 gnd |
subject_GND | (DE-588)4130474-3 |
title | Media leicht gemacht ein praktisches Arbeitshandbuch |
title_auth | Media leicht gemacht ein praktisches Arbeitshandbuch |
title_exact_search | Media leicht gemacht ein praktisches Arbeitshandbuch |
title_exact_search_txtP | Media leicht gemacht ein praktisches Arbeitshandbuch |
title_full | Media leicht gemacht ein praktisches Arbeitshandbuch Thomas Koch & zurgams Kommunikationsagentur |
title_fullStr | Media leicht gemacht ein praktisches Arbeitshandbuch Thomas Koch & zurgams Kommunikationsagentur |
title_full_unstemmed | Media leicht gemacht ein praktisches Arbeitshandbuch Thomas Koch & zurgams Kommunikationsagentur |
title_short | Media leicht gemacht |
title_sort | media leicht gemacht ein praktisches arbeitshandbuch |
title_sub | ein praktisches Arbeitshandbuch |
topic | Werbeplanung (DE-588)4130474-3 gnd |
topic_facet | Werbeplanung |
work_keys_str_mv | AT kochthomas medialeichtgemachteinpraktischesarbeitshandbuch AT haufelexwaregmbhcokg medialeichtgemachteinpraktischesarbeitshandbuch |