APA (7th ed.) Citation

Dawes, J. (2021). Marketing planning & strategy: A practical introduction. Sage.

Chicago Style (17th ed.) Citation

Dawes, John. Marketing Planning & Strategy: A Practical Introduction. Los Angeles: Sage, 2021.

MLA (9th ed.) Citation

Dawes, John. Marketing Planning & Strategy: A Practical Introduction. Sage, 2021.

Warning: These citations may not always be 100% accurate.