Impact of ICTs on event management and marketing:

"This book explores the impact of new information and communications technologies on event management and marketing"--

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Bibliographic Details
Other Authors: Birdir, Kemal (Editor), Birdir, Sevda 1969- (Editor), Dalgic, Ali 1987- (Editor), Toksoz, Derya 1990- (Editor)
Format: Electronic eBook
Language:English
Published: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) IGI Global 2021
Subjects:
Online Access:DE-91
DE-898
DE-706
DE-573
DE-1050
DE-1049
DE-83
Volltext
Summary:"This book explores the impact of new information and communications technologies on event management and marketing"--
Item Description:Includes bibliographical references and index. - Description based on title screen (IGI Global, viewed 11/28/2020)
Physical Description:1 Online-Ressource(23 1 online resource (357 pages))
ISBN:9781799849551
1799849554
9781799857013

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