The AI marketing canvas: a five-stage road map to implementing artificial intelligence in marketing
Gespeichert in:
Hauptverfasser: | , |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Stanford, California
Stanford University Press
[2021]
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Schlagworte: | |
Beschreibung: | XII,250 Seiten Diagramme |
ISBN: | 9781503613164 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
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035 | |a (OCoLC)1226373733 | ||
035 | |a (DE-599)BVBBV047574512 | ||
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049 | |a DE-862 | ||
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
084 | |a QP 650 |0 (DE-625)141922: |2 rvk | ||
100 | 1 | |a Venkatesan, Rajkumar |0 (DE-588)1237087295 |4 aut | |
245 | 1 | 0 | |a The AI marketing canvas |b a five-stage road map to implementing artificial intelligence in marketing |c Rajkumar Venkatesan & Jim Lecinski |
264 | 1 | |a Stanford, California |b Stanford University Press |c [2021] | |
264 | 4 | |c © 2021 | |
300 | |a XII,250 Seiten |b Diagramme | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
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700 | 1 | |a Lecinski, Jim |d ca. 20. Jh. |0 (DE-588)1237087406 |4 aut | |
776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-1-5036-2804-5 |
943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-032960047 |
Datensatz im Suchindex
DE-BY-862_location | 2000 |
---|---|
DE-BY-FWS_call_number | 2000/QP 650 V461 |
DE-BY-FWS_katkey | 929308 |
DE-BY-FWS_media_number | 083000524506 |
_version_ | 1806528488165867520 |
adam_text | |
adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author | Venkatesan, Rajkumar Lecinski, Jim ca. 20. Jh |
author_GND | (DE-588)1237087295 (DE-588)1237087406 |
author_facet | Venkatesan, Rajkumar Lecinski, Jim ca. 20. Jh |
author_role | aut aut |
author_sort | Venkatesan, Rajkumar |
author_variant | r v rv j l jl |
building | Verbundindex |
bvnumber | BV047574512 |
classification_rvk | QP 600 QP 650 |
ctrlnum | (OCoLC)1226373733 (DE-599)BVBBV047574512 |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV047574512 |
illustrated | Not Illustrated |
index_date | 2024-07-03T18:31:34Z |
indexdate | 2024-08-05T08:37:00Z |
institution | BVB |
isbn | 9781503613164 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032960047 |
oclc_num | 1226373733 |
open_access_boolean | |
owner | DE-862 DE-BY-FWS |
owner_facet | DE-862 DE-BY-FWS |
physical | XII,250 Seiten Diagramme |
publishDate | 2021 |
publishDateSearch | 2021 |
publishDateSort | 2021 |
publisher | Stanford University Press |
record_format | marc |
spellingShingle | Venkatesan, Rajkumar Lecinski, Jim ca. 20. Jh The AI marketing canvas a five-stage road map to implementing artificial intelligence in marketing Künstliche Intelligenz (DE-588)4033447-8 gnd Marketingstrategie (DE-588)4120697-6 gnd |
subject_GND | (DE-588)4033447-8 (DE-588)4120697-6 |
title | The AI marketing canvas a five-stage road map to implementing artificial intelligence in marketing |
title_auth | The AI marketing canvas a five-stage road map to implementing artificial intelligence in marketing |
title_exact_search | The AI marketing canvas a five-stage road map to implementing artificial intelligence in marketing |
title_exact_search_txtP | The AI marketing canvas a five-stage road map to implementing artificial intelligence in marketing |
title_full | The AI marketing canvas a five-stage road map to implementing artificial intelligence in marketing Rajkumar Venkatesan & Jim Lecinski |
title_fullStr | The AI marketing canvas a five-stage road map to implementing artificial intelligence in marketing Rajkumar Venkatesan & Jim Lecinski |
title_full_unstemmed | The AI marketing canvas a five-stage road map to implementing artificial intelligence in marketing Rajkumar Venkatesan & Jim Lecinski |
title_short | The AI marketing canvas |
title_sort | the ai marketing canvas a five stage road map to implementing artificial intelligence in marketing |
title_sub | a five-stage road map to implementing artificial intelligence in marketing |
topic | Künstliche Intelligenz (DE-588)4033447-8 gnd Marketingstrategie (DE-588)4120697-6 gnd |
topic_facet | Künstliche Intelligenz Marketingstrategie |
work_keys_str_mv | AT venkatesanrajkumar theaimarketingcanvasafivestageroadmaptoimplementingartificialintelligenceinmarketing AT lecinskijim theaimarketingcanvasafivestageroadmaptoimplementingartificialintelligenceinmarketing |
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2000 QP 650 V461 |
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