Create Content!: Konzeption, Kreation, Content-Management
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Elektronisch E-Book |
Sprache: | German |
Veröffentlicht: |
Bonn
Rheinwerk
2021
|
Ausgabe: | 1. Auflage |
Schriftenreihe: | Rheinwerk Computing
|
Schlagworte: | |
Online-Zugang: | FAW01 FAW02 FWS01 FWS02 |
Beschreibung: | Auf dem Umschlag: +1, 2, 3 ... Content für Print, Digital und Social Media; +Kreative Ideen, innovative Formate, erfolgreiche Vermarktung; +Schritt für Schritt zur eigenen Content-Marketing-Strategie |
Beschreibung: | 1 Online-Ressource (573 Seiten) Illustrationen, Diagramme |
ISBN: | 9783836280457 |
Internformat
MARC
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Datensatz im Suchindex
DE-BY-FWS_katkey | 928765 |
---|---|
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adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author | Berens, Andreas Bolk, Carsten |
author_GND | (DE-588)1243267844 (DE-588)1243268204 |
author_facet | Berens, Andreas Bolk, Carsten |
author_role | aut aut |
author_sort | Berens, Andreas |
author_variant | a b ab c b cb |
building | Verbundindex |
bvnumber | BV047565956 |
classification_rvk | ST 505 QP 650 |
collection | ZDB-30-PQE ZDB-4-NLEBK |
ctrlnum | (OCoLC)1284792578 (DE-599)BVBBV047565956 |
discipline | Informatik Wirtschaftswissenschaften |
discipline_str_mv | Informatik Wirtschaftswissenschaften |
edition | 1. Auflage |
format | Electronic eBook |
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id | DE-604.BV047565956 |
illustrated | Not Illustrated |
index_date | 2024-07-03T18:28:42Z |
indexdate | 2024-08-01T16:15:02Z |
institution | BVB |
institution_GND | (DE-588)1081738405 |
isbn | 9783836280457 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032941299 |
oclc_num | 1284792578 |
open_access_boolean | |
owner | DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-1046 DE-1047 |
owner_facet | DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-1046 DE-1047 |
physical | 1 Online-Ressource (573 Seiten) Illustrationen, Diagramme |
psigel | ZDB-30-PQE ZDB-4-NLEBK ZDB-4-NLEBK Einzelkauf |
publishDate | 2021 |
publishDateSearch | 2021 |
publishDateSort | 2021 |
publisher | Rheinwerk |
record_format | marc |
series2 | Rheinwerk Computing |
spellingShingle | Berens, Andreas Bolk, Carsten Create Content! Konzeption, Kreation, Content-Management Content Management (DE-588)4673954-3 gnd Online-Marketing (DE-588)7706419-7 gnd |
subject_GND | (DE-588)4673954-3 (DE-588)7706419-7 |
title | Create Content! Konzeption, Kreation, Content-Management |
title_auth | Create Content! Konzeption, Kreation, Content-Management |
title_exact_search | Create Content! Konzeption, Kreation, Content-Management |
title_exact_search_txtP | Create Content! Konzeption, Kreation, Content-Management |
title_full | Create Content! Konzeption, Kreation, Content-Management Andreas Berens, Carsten Bolk |
title_fullStr | Create Content! Konzeption, Kreation, Content-Management Andreas Berens, Carsten Bolk |
title_full_unstemmed | Create Content! Konzeption, Kreation, Content-Management Andreas Berens, Carsten Bolk |
title_short | Create Content! |
title_sort | create content konzeption kreation content management |
title_sub | Konzeption, Kreation, Content-Management |
topic | Content Management (DE-588)4673954-3 gnd Online-Marketing (DE-588)7706419-7 gnd |
topic_facet | Content Management Online-Marketing |
work_keys_str_mv | AT berensandreas createcontentkonzeptionkreationcontentmanagement AT bolkcarsten createcontentkonzeptionkreationcontentmanagement AT rheinwerkverlag createcontentkonzeptionkreationcontentmanagement |