Advanced digital marketing strategies in a data-driven era:
Gespeichert in:
Weitere Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Hershey, PA
Business Science Reference
[2021]
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Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | xix, 342 Seiten Illustrationen |
ISBN: | 9781799880042 9781799880035 |
Internformat
MARC
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020 | |a 9781799880035 |c hardcover |9 978-1-79988-003-5 | ||
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245 | 1 | 0 | |a Advanced digital marketing strategies in a data-driven era |c José Ramón Saura, editor |
264 | 1 | |a Hershey, PA |b Business Science Reference |c [2021] | |
300 | |a xix, 342 Seiten |b Illustrationen | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
500 | |a Includes bibliographical references and index | ||
650 | 0 | 7 | |a Big Data |0 (DE-588)4802620-7 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Digitalisierung |0 (DE-588)4123065-6 |2 gnd |9 rswk-swf |
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653 | 0 | |a Internet marketing | |
653 | 0 | |a Internet marketing / Statistical methods | |
653 | 0 | |a Internet marketing | |
689 | 0 | 0 | |a Online-Marketing |0 (DE-588)7706419-7 |D s |
689 | 0 | 1 | |a Big Data |0 (DE-588)4802620-7 |D s |
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Datensatz im Suchindex
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adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author2 | Saura, José Ramón 1992- |
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author_GND | (DE-588)1127532502 |
author_facet | Saura, José Ramón 1992- |
building | Verbundindex |
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classification_rvk | QP 650 |
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dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/72 |
dewey-search | 658.8/72 |
dewey-sort | 3658.8 272 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV047499723 |
illustrated | Illustrated |
index_date | 2024-07-03T18:18:27Z |
indexdate | 2024-07-10T09:13:48Z |
institution | BVB |
isbn | 9781799880042 9781799880035 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032900800 |
oclc_num | 1256555547 |
open_access_boolean | |
owner | DE-355 DE-BY-UBR |
owner_facet | DE-355 DE-BY-UBR |
physical | xix, 342 Seiten Illustrationen |
publishDate | 2021 |
publishDateSearch | 2021 |
publishDateSort | 2021 |
publisher | Business Science Reference |
record_format | marc |
spelling | Advanced digital marketing strategies in a data-driven era José Ramón Saura, editor Hershey, PA Business Science Reference [2021] xix, 342 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Big Data (DE-588)4802620-7 gnd rswk-swf Digitalisierung (DE-588)4123065-6 gnd rswk-swf Online-Marketing (DE-588)7706419-7 gnd rswk-swf Internet marketing Internet marketing / Statistical methods Online-Marketing (DE-588)7706419-7 s Big Data (DE-588)4802620-7 s Digitalisierung (DE-588)4123065-6 s DE-604 Saura, José Ramón 1992- (DE-588)1127532502 edt Erscheint auch als Online-Ausgabe 978-1-79988-005-9 https://www.gbv.de/dms/bowker/toc/9781799880059.pdf 2022-07-28 Aggregator Inhaltsverzeichnis |
spellingShingle | Advanced digital marketing strategies in a data-driven era Big Data (DE-588)4802620-7 gnd Digitalisierung (DE-588)4123065-6 gnd Online-Marketing (DE-588)7706419-7 gnd |
subject_GND | (DE-588)4802620-7 (DE-588)4123065-6 (DE-588)7706419-7 |
title | Advanced digital marketing strategies in a data-driven era |
title_auth | Advanced digital marketing strategies in a data-driven era |
title_exact_search | Advanced digital marketing strategies in a data-driven era |
title_exact_search_txtP | Advanced digital marketing strategies in a data-driven era |
title_full | Advanced digital marketing strategies in a data-driven era José Ramón Saura, editor |
title_fullStr | Advanced digital marketing strategies in a data-driven era José Ramón Saura, editor |
title_full_unstemmed | Advanced digital marketing strategies in a data-driven era José Ramón Saura, editor |
title_short | Advanced digital marketing strategies in a data-driven era |
title_sort | advanced digital marketing strategies in a data driven era |
topic | Big Data (DE-588)4802620-7 gnd Digitalisierung (DE-588)4123065-6 gnd Online-Marketing (DE-588)7706419-7 gnd |
topic_facet | Big Data Digitalisierung Online-Marketing |
url | https://www.gbv.de/dms/bowker/toc/9781799880059.pdf |
work_keys_str_mv | AT saurajoseramon advanceddigitalmarketingstrategiesinadatadrivenera |