Verfügbarkeit: Marketing concept - the St. Gallen management approach

Marketing concept - the St. Gallen management approach:

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Bibliographische Detailangaben
1. Verfasser:	Bieger, Thomas 1961- (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	Bern Haupt Verlag 2021
Ausgabe:	2nd, revised edition
Schriftenreihe:	utb 4464
Schlagworte:	Marketingmanagement Sankt Galler Modell St. Gallener Management Marketing Concept Marketing Betriebswirtschaftslehre BWL Design Distribution Innovation Kommunikation Management-Modell Marketing Tools Marketingkonzept Marketing-Konzept St. Galler Management-Modell St.Gallen 1100: Studien- und Arbeitsbücher 1550: Grundlagen (Bachelor) 2060: Betriebswirtschaftslehre 2070: Marketing Lehrbuch
Online-Zugang:	DE-1052 DE-1043 DE-1046 DE-1047 DE-858 DE-1028 DE-Aug4 DE-573 DE-M347 DE-92 DE-898 DE-859 DE-860 DE-863 DE-862 DE-523 DE-M483 DE-1949 DE-150 DE-384 DE-706 DE-824 DE-29 DE-739 Volltext
Beschreibung:	1 Online-Ressource (201 Seiten)
ISBN:	9783838557526

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MARC


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Datensatz im Suchindex

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genre	(DE-588)4123623-3 Lehrbuch gnd-content
genre_facet	Lehrbuch
id	DE-604.BV047480834
illustrated	Not Illustrated
index_date	2024-07-03T18:12:28Z
indexdate	2024-08-05T08:26:56Z
institution	BVB
institution_GND	(DE-588)5161273-2 (DE-588)2017785-9
isbn	9783838557526
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-032882342
oclc_num	1269397181
open_access_boolean
owner	DE-384 DE-739 DE-706 DE-150 DE-860 DE-92 DE-B1533 DE-1052 DE-Aug4 DE-824 DE-M483 DE-1949 DE-1046 DE-1047 DE-1043 DE-573 DE-29 DE-523 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-1028 DE-858 DE-M347 DE-898 DE-BY-UBR
owner_facet	DE-384 DE-739 DE-706 DE-150 DE-860 DE-92 DE-B1533 DE-1052 DE-Aug4 DE-824 DE-M483 DE-1949 DE-1046 DE-1047 DE-1043 DE-573 DE-29 DE-523 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-1028 DE-858 DE-M347 DE-898 DE-BY-UBR
physical	1 Online-Ressource (201 Seiten)
psigel	ZDB-41-UTB ZDB-41-UTBA ZDB-41-UTB FCO_PDA_UTB ZDB-41-UTB FFW_Einzelkauf ZDB-41-UTB FHM_PDA_UTB ZDB-41-UTBA ZDB-41-UTBA22 ZDB-41-UTB FKE_PDA_UTB
publishDate	2021
publishDateSearch	2021
publishDateSort	2021
publisher	Haupt Verlag
record_format	marc
series	utb
series2	utb
spellingShingle	Bieger, Thomas 1961- Marketing concept - the St. Gallen management approach utb Marketingmanagement (DE-588)4168907-0 gnd Sankt Galler Modell (DE-588)4281855-2 gnd
subject_GND	(DE-588)4168907-0 (DE-588)4281855-2 (DE-588)4123623-3
title	Marketing concept - the St. Gallen management approach
title_auth	Marketing concept - the St. Gallen management approach
title_exact_search	Marketing concept - the St. Gallen management approach
title_exact_search_txtP	Marketing concept - the St. Gallen management approach
title_full	Marketing concept - the St. Gallen management approach Thomas Bieger
title_fullStr	Marketing concept - the St. Gallen management approach Thomas Bieger
title_full_unstemmed	Marketing concept - the St. Gallen management approach Thomas Bieger
title_short	Marketing concept - the St. Gallen management approach
title_sort	marketing concept the st gallen management approach
topic	Marketingmanagement (DE-588)4168907-0 gnd Sankt Galler Modell (DE-588)4281855-2 gnd
topic_facet	Marketingmanagement Sankt Galler Modell Lehrbuch
url	https://elibrary.utb.de/doi/book/10.36198/9783838557526
volume_link	(DE-604)BV045262040
work_keys_str_mv	AT biegerthomas marketingconceptthestgallenmanagementapproach AT unitaschenbuchergmbh marketingconceptthestgallenmanagementapproach AT hauptverlag marketingconceptthestgallenmanagementapproach

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