Drivers and barriers of consumer behavior regarding new technologies and digital channels: investigating the phenomenon of anthropomorphism and new online consumption forms
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Abschlussarbeit Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Wiesbaden
Springer Fachmedien Wiesbaden
[2021]
Wiesbaden Springer Gabler |
| Schriftenreihe: | Handel und Internationales Marketing. Retailing and international marketing
Research |
| Schlagworte: | |
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| Beschreibung: | 1 Online-Ressource (xvii, 243 Seiten) Illustrationen, Diagramme |
| ISBN: | 9783658351502 |
| ISSN: | 2626-3335 |
| DOI: | 10.1007/978-3-658-35150-2 |
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| format | Thesis Electronic eBook |
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| genre | (DE-588)4113937-9 Hochschulschrift gnd-content |
| genre_facet | Hochschulschrift |
| id | DE-604.BV047463511 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T18:07:09Z |
| indexdate | 2024-08-01T16:14:41Z |
| institution | BVB |
| isbn | 9783658351502 |
| issn | 2626-3335 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032865240 |
| oclc_num | 1268196659 |
| open_access_boolean | |
| owner | DE-573 DE-860 DE-91 DE-BY-TUM DE-19 DE-BY-UBM DE-83 DE-858 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-188 DE-523 DE-1049 DE-859 DE-473 DE-BY-UBG DE-863 DE-BY-FWS DE-20 DE-1051 DE-862 DE-BY-FWS DE-92 DE-824 DE-522 DE-M347 DE-703 DE-706 DE-739 DE-634 DE-526 DE-355 DE-BY-UBR DE-2070s DE-11 |
| owner_facet | DE-573 DE-860 DE-91 DE-BY-TUM DE-19 DE-BY-UBM DE-83 DE-858 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-188 DE-523 DE-1049 DE-859 DE-473 DE-BY-UBG DE-863 DE-BY-FWS DE-20 DE-1051 DE-862 DE-BY-FWS DE-92 DE-824 DE-522 DE-M347 DE-703 DE-706 DE-739 DE-634 DE-526 DE-355 DE-BY-UBR DE-2070s DE-11 |
| physical | 1 Online-Ressource (xvii, 243 Seiten) Illustrationen, Diagramme |
| psigel | ZDB-2-BUM ZDB-4-NLEBK ZDB-2-BUM_2021 ZDB-4-NLEBK Pick&Choose 2021 40_3 |
| publishDate | 2021 |
| publishDateSearch | 2021 |
| publishDateSort | 2021 |
| publisher | Springer Fachmedien Wiesbaden Springer Gabler |
| record_format | marc |
| series2 | Handel und Internationales Marketing. Retailing and international marketing Research |
| spellingShingle | Wagner, Katja Drivers and barriers of consumer behavior regarding new technologies and digital channels investigating the phenomenon of anthropomorphism and new online consumption forms Business and Management, general Marketing Business Management science Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)4062644-1 (DE-588)4113937-9 |
| title | Drivers and barriers of consumer behavior regarding new technologies and digital channels investigating the phenomenon of anthropomorphism and new online consumption forms |
| title_alt | Drivers and barriers of consumer behaviour regarding new technologies and digital channels |
| title_auth | Drivers and barriers of consumer behavior regarding new technologies and digital channels investigating the phenomenon of anthropomorphism and new online consumption forms |
| title_exact_search | Drivers and barriers of consumer behavior regarding new technologies and digital channels investigating the phenomenon of anthropomorphism and new online consumption forms |
| title_exact_search_txtP | Drivers and barriers of consumer behavior regarding new technologies and digital channels investigating the phenomenon of anthropomorphism and new online consumption forms |
| title_full | Drivers and barriers of consumer behavior regarding new technologies and digital channels investigating the phenomenon of anthropomorphism and new online consumption forms Katja Wagner |
| title_fullStr | Drivers and barriers of consumer behavior regarding new technologies and digital channels investigating the phenomenon of anthropomorphism and new online consumption forms Katja Wagner |
| title_full_unstemmed | Drivers and barriers of consumer behavior regarding new technologies and digital channels investigating the phenomenon of anthropomorphism and new online consumption forms Katja Wagner |
| title_short | Drivers and barriers of consumer behavior regarding new technologies and digital channels |
| title_sort | drivers and barriers of consumer behavior regarding new technologies and digital channels investigating the phenomenon of anthropomorphism and new online consumption forms |
| title_sub | investigating the phenomenon of anthropomorphism and new online consumption forms |
| topic | Business and Management, general Marketing Business Management science Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Business and Management, general Marketing Business Management science Verbraucherverhalten Hochschulschrift |
| url | https://doi.org/10.1007/978-3-658-35150-2 |
| work_keys_str_mv | AT wagnerkatja driversandbarriersofconsumerbehaviorregardingnewtechnologiesanddigitalchannelsinvestigatingthephenomenonofanthropomorphismandnewonlineconsumptionforms AT wagnerkatja driversandbarriersofconsumerbehaviourregardingnewtechnologiesanddigitalchannels |