Pelsmacker, P. d., Geuens, M., & Van den Bergh, J. (2021). Marketing communications: A European perspective (Seventh edition.). Pearson.
Chicago Style (17th ed.) CitationPelsmacker, Patrick de, Maggie Geuens, and Joeri Van den Bergh. Marketing Communications: A European Perspective. Seventh edition. Harlow, England: Pearson, 2021.
MLA (9th ed.) CitationPelsmacker, Patrick de, et al. Marketing Communications: A European Perspective. Seventh edition. Pearson, 2021.
Warning: These citations may not always be 100% accurate.