The 2020 presidential campaign: a communications perspective
Gespeichert in:
| Weitere Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Lanham ; Boulder ; New York ; London
Rowman & Littlefield
[2021]
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| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis Titelblatt |
| Beschreibung: | xviii, 252 Seiten |
| ISBN: | 9781538156346 9781538156285 |
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Datensatz im Suchindex
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| adam_text | Contents Preface Acknowledgments SECTION I: POLITICAL CAMPAIGN COMMUNICATION IN THE 2020 PRESIDENTIAL CAMPAIGN ix xvii 1 1 Setting the Stage: Surfacing for 2020 Craig Allen Smith and Kathy B. Smith 2 The 2020 Conventions: As Productions, a Departure; as Rhetorical Exercises, Business as Usual Theodore F. Sheckels 23 Presidential Debates 2020 47 3 3 Benjamin Voth 4 5 Political Advertising in the 2020 U.S. Presidential Election John C. Tedesco and Scott Dunn 57 The Social Media Campaign of 2020 77 John Allen Hendricks and Dan Schill 6 Media Coverage and the Practice of Journalism in the 2020 Presidential Campaign Robert E. Denton Jr. 93
Contents viii SECTION И: STUDIES OF COMMUNICATION IN THE 2020 PRESIDENTIAL CAMPAIGN 7 8 Political Branding in a Digital Age: The Role of Design- and Image-Based Messaging Strategies in the 2020 Presidential Campaign Lisa M. Burns and Courtney Marchese The Politics of Food in the2020 PresidentialCampaign 113 115 135 Emily J. H. Contois SECTION III: THE 2020 PRESIDENTIALELECTION 9 10 153 Campaign Finance and Its Impact on the 2020 Presidential Campaign Саусе Myers 155 The 2020 General Election Vote in a Divided American Electorate Kate Kenski and Henry C. Kenski 173 Epilogue 191 Notes 195 Index 237 About the Contributors 2020 249
As he has done for each presidential campaign since 1992, Robert E. Denton Jr. gathers a diverse collection of communications scholars to analyze spe cific areas of the most recent campaign season. Topics include early campaign rhetoric, the nomination process and conventions, candidate strategies, presi dential debates, political advertising, the use of new media, and coverage of the campaigns. This voiume Sooks at the 2020 presidential campaign from three perspectives. The first section addresses the major political campaign communication areas, including pre-primary/candidate surfacing, the conventions, the debates, polit ical advertising, social media, and news coverage of the campaign. The second section indudes two unique perspectives on political branding and the politics of food in the 2020 campaign. The finai section of the volume provides the broad overview s of campaign spending and finance as well as the national per spective of explaining the vote. Thus, the chapters cluster around the themes of campaign communication, studies of unique or special topics relevant to the campaigns, and the overall election.
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| adam_txt |
Contents Preface Acknowledgments SECTION I: POLITICAL CAMPAIGN COMMUNICATION IN THE 2020 PRESIDENTIAL CAMPAIGN ix xvii 1 1 Setting the Stage: Surfacing for 2020 Craig Allen Smith and Kathy B. Smith 2 The 2020 Conventions: As Productions, a Departure; as Rhetorical Exercises, Business as Usual Theodore F. Sheckels 23 Presidential Debates 2020 47 3 3 Benjamin Voth 4 5 Political Advertising in the 2020 U.S. Presidential Election John C. Tedesco and Scott Dunn 57 The Social Media Campaign of 2020 77 John Allen Hendricks and Dan Schill 6 Media Coverage and the Practice of Journalism in the 2020 Presidential Campaign Robert E. Denton Jr. 93
Contents viii SECTION И: STUDIES OF COMMUNICATION IN THE 2020 PRESIDENTIAL CAMPAIGN 7 8 Political Branding in a Digital Age: The Role of Design- and Image-Based Messaging Strategies in the 2020 Presidential Campaign Lisa M. Burns and Courtney Marchese The Politics of Food in the2020 PresidentialCampaign 113 115 135 Emily J. H. Contois SECTION III: THE 2020 PRESIDENTIALELECTION 9 10 153 Campaign Finance and Its Impact on the 2020 Presidential Campaign Саусе Myers 155 The 2020 General Election Vote in a Divided American Electorate Kate Kenski and Henry C. Kenski 173 Epilogue 191 Notes 195 Index 237 About the Contributors 2020 249
As he has done for each presidential campaign since 1992, Robert E. Denton Jr. gathers a diverse collection of communications scholars to analyze spe cific areas of the most recent campaign season. Topics include early campaign rhetoric, the nomination process and conventions, candidate strategies, presi dential debates, political advertising, the use of new media, and coverage of the campaigns. This voiume Sooks at the 2020 presidential campaign from three perspectives. The first section addresses the major political campaign communication areas, including pre-primary/candidate surfacing, the conventions, the debates, polit ical advertising, social media, and news coverage of the campaign. The second section indudes two unique perspectives on political branding and the politics of food in the 2020 campaign. The finai section of the volume provides the broad overview's of campaign spending and finance as well as the national per spective of explaining the vote. Thus, the chapters cluster around the themes of campaign communication, studies of unique or special topics relevant to the campaigns, and the overall election. |
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| illustrated | Not Illustrated |
| index_date | 2024-07-03T17:40:48Z |
| indexdate | 2024-07-10T09:09:58Z |
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| isbn | 9781538156346 9781538156285 |
| language | English |
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| spelling | The 2020 presidential campaign a communications perspective edited by Robert E. Denton Lanham ; Boulder ; New York ; London Rowman & Littlefield [2021] xviii, 252 Seiten txt rdacontent n rdamedia nc rdacarrier Geschichte 2020 gnd rswk-swf Presidents - Election - 2020 - United States Political campaigns - History - 21st century - United States Communication in politics - United States Rhetoric - Political aspects - History - 21st century - United States Präsidentenwahl (DE-588)4047020-9 gnd rswk-swf Politische Kommunikation (DE-588)4134262-8 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content USA (DE-588)4078704-7 g Präsidentenwahl (DE-588)4047020-9 s Politische Kommunikation (DE-588)4134262-8 s Geschichte 2020 z DE-604 Denton, Robert E. Jr. 1953- (DE-588)132121190 edt Erscheint auch als Online-Ausgabe 978-1-5381-5630-8 Digitalisierung UB Augsburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=032761812&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis Digitalisierung UB Augsburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=032761812&sequence=000003&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA Titelblatt |
| spellingShingle | The 2020 presidential campaign a communications perspective Presidents - Election - 2020 - United States Political campaigns - History - 21st century - United States Communication in politics - United States Rhetoric - Political aspects - History - 21st century - United States Präsidentenwahl (DE-588)4047020-9 gnd Politische Kommunikation (DE-588)4134262-8 gnd |
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| title | The 2020 presidential campaign a communications perspective |
| title_auth | The 2020 presidential campaign a communications perspective |
| title_exact_search | The 2020 presidential campaign a communications perspective |
| title_exact_search_txtP | The 2020 presidential campaign a communications perspective |
| title_full | The 2020 presidential campaign a communications perspective edited by Robert E. Denton |
| title_fullStr | The 2020 presidential campaign a communications perspective edited by Robert E. Denton |
| title_full_unstemmed | The 2020 presidential campaign a communications perspective edited by Robert E. Denton |
| title_short | The 2020 presidential campaign |
| title_sort | the 2020 presidential campaign a communications perspective |
| title_sub | a communications perspective |
| topic | Presidents - Election - 2020 - United States Political campaigns - History - 21st century - United States Communication in politics - United States Rhetoric - Political aspects - History - 21st century - United States Präsidentenwahl (DE-588)4047020-9 gnd Politische Kommunikation (DE-588)4134262-8 gnd |
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