The entrepreneurial process: seeing and seizing opportunities
"This book provides an understanding of 'opportunity recognition' as a catalyst and crux of the entrepreneurial process. Grounded in research, it introduces the key concepts at the heart of entrepreneurship theory and practice and demonstrates how entrepreneurship differs from managem...
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
London ; New York
Routledge
2021
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Schlagworte: | |
Online-Zugang: | UBR01 Volltext |
Zusammenfassung: | "This book provides an understanding of 'opportunity recognition' as a catalyst and crux of the entrepreneurial process. Grounded in research, it introduces the key concepts at the heart of entrepreneurship theory and practice and demonstrates how entrepreneurship differs from management in language, priorities and practice. The book's central framework is mapped around 'seeing and acting on opportunities', where the entrepreneur enters a situation, eventually sees an opportunity and takes it through a process of idea development into an actionable entrepreneurial initiative. This captures the book's four core elements: person, environment, opportunity and process. The Entrepreneurial Process is unique in its explanation of how key concepts are related and how they can be applied practically to business models, plans and action. Case studies from real life organizations, reflective questions and short exercises throughout encourage student learning and enable true engagement with the subject matter, building students' entrepreneurial efficacy. A 'one stop shop' of key theoretical perspectives on entrepreneurship, opportunity recognition and business modelling, this textbook is essential for undergraduate and postgraduate students on introductory entrepreneurship and enterprise courses. Its practical and applied nature also makes it suitable for MBA and Executive Education. Online resources include chapter-by-chapter PowerPoint slides and a test bank of questions"-- |
Beschreibung: | 1 Online-Ressource (xiii, 254 Seiten) Illustrationen, Diagramme |
ISBN: | 9781003098225 |
DOI: | 10.4324/9781003098225 |
Internformat
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Datensatz im Suchindex
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author | Nilsson, Nils 1951- |
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dewey-sort | 3658.1 11 |
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discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
doi_str_mv | 10.4324/9781003098225 |
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illustrated | Not Illustrated |
index_date | 2024-07-03T17:30:37Z |
indexdate | 2024-07-10T09:08:56Z |
institution | BVB |
isbn | 9781003098225 |
language | English |
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physical | 1 Online-Ressource (xiii, 254 Seiten) Illustrationen, Diagramme |
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publishDate | 2021 |
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spelling | Nilsson, Nils 1951- Verfasser (DE-588)123349290X aut The entrepreneurial process seeing and seizing opportunities Nils Nilsson London ; New York Routledge 2021 1 Online-Ressource (xiii, 254 Seiten) Illustrationen, Diagramme txt rdacontent c rdamedia cr rdacarrier "This book provides an understanding of 'opportunity recognition' as a catalyst and crux of the entrepreneurial process. Grounded in research, it introduces the key concepts at the heart of entrepreneurship theory and practice and demonstrates how entrepreneurship differs from management in language, priorities and practice. The book's central framework is mapped around 'seeing and acting on opportunities', where the entrepreneur enters a situation, eventually sees an opportunity and takes it through a process of idea development into an actionable entrepreneurial initiative. This captures the book's four core elements: person, environment, opportunity and process. The Entrepreneurial Process is unique in its explanation of how key concepts are related and how they can be applied practically to business models, plans and action. Case studies from real life organizations, reflective questions and short exercises throughout encourage student learning and enable true engagement with the subject matter, building students' entrepreneurial efficacy. A 'one stop shop' of key theoretical perspectives on entrepreneurship, opportunity recognition and business modelling, this textbook is essential for undergraduate and postgraduate students on introductory entrepreneurship and enterprise courses. Its practical and applied nature also makes it suitable for MBA and Executive Education. Online resources include chapter-by-chapter PowerPoint slides and a test bank of questions"-- Entrepreneurship (DE-588)7588126-3 gnd rswk-swf Möglichkeit (DE-588)4170344-3 gnd rswk-swf Theorie (DE-588)4059787-8 gnd rswk-swf Erkennung (DE-588)4328500-4 gnd rswk-swf Entrepreneurship Success in business New business enterprises Entrepreneurship (DE-588)7588126-3 s Möglichkeit (DE-588)4170344-3 s Erkennung (DE-588)4328500-4 s Theorie (DE-588)4059787-8 s DE-604 Erscheint auch als Druck-Ausgabe, Paperback 978-0-367-56534-3 Erscheint auch als Druck-Ausgabe, Hardcover 978-0-367-56532-9 https://doi.org/10.4324/9781003098225 Verlag URL des Erstveröffentlichers Volltext |
spellingShingle | Nilsson, Nils 1951- The entrepreneurial process seeing and seizing opportunities Entrepreneurship (DE-588)7588126-3 gnd Möglichkeit (DE-588)4170344-3 gnd Theorie (DE-588)4059787-8 gnd Erkennung (DE-588)4328500-4 gnd |
subject_GND | (DE-588)7588126-3 (DE-588)4170344-3 (DE-588)4059787-8 (DE-588)4328500-4 |
title | The entrepreneurial process seeing and seizing opportunities |
title_auth | The entrepreneurial process seeing and seizing opportunities |
title_exact_search | The entrepreneurial process seeing and seizing opportunities |
title_exact_search_txtP | The entrepreneurial process seeing and seizing opportunities |
title_full | The entrepreneurial process seeing and seizing opportunities Nils Nilsson |
title_fullStr | The entrepreneurial process seeing and seizing opportunities Nils Nilsson |
title_full_unstemmed | The entrepreneurial process seeing and seizing opportunities Nils Nilsson |
title_short | The entrepreneurial process |
title_sort | the entrepreneurial process seeing and seizing opportunities |
title_sub | seeing and seizing opportunities |
topic | Entrepreneurship (DE-588)7588126-3 gnd Möglichkeit (DE-588)4170344-3 gnd Theorie (DE-588)4059787-8 gnd Erkennung (DE-588)4328500-4 gnd |
topic_facet | Entrepreneurship Möglichkeit Theorie Erkennung |
url | https://doi.org/10.4324/9781003098225 |
work_keys_str_mv | AT nilssonnils theentrepreneurialprocessseeingandseizingopportunities |