Macro-social marketing insights: systems thinking for wicked problems
Gespeichert in:
| Weitere Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York ; London
Routledge
2020
|
| Schriftenreihe: | Routledge interpretive marketing research
|
| Schlagworte: | |
| Beschreibung: | vi, 273 Seiten |
| ISBN: | 9780367785475 9781138322080 |
Internformat
MARC
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| 008 | 210525s2020 xx |||| 00||| eng d | ||
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| 020 | |a 9781138322080 |c hbk |9 978-1-138-32208-0 | ||
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| 300 | |a vi, 273 Seiten | ||
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Datensatz im Suchindex
| _version_ | 1817704728818089984 |
|---|---|
| adam_text | |
| adam_txt | |
| any_adam_object | |
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| author2 | Kennedy, Ann-Marie |
| author2_role | edt |
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| author_GND | (DE-588)1235691292 |
| author_facet | Kennedy, Ann-Marie |
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| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV047294504 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T17:21:17Z |
| indexdate | 2024-12-06T15:18:34Z |
| institution | BVB |
| isbn | 9780367785475 9781138322080 |
| language | English |
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| physical | vi, 273 Seiten |
| publishDate | 2020 |
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| publisher | Routledge |
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| series2 | Routledge interpretive marketing research |
| spelling | Macro-social marketing insights systems thinking for wicked problems edited by Ann-Marie Kennedy New York ; London Routledge 2020 vi, 273 Seiten txt rdacontent n rdamedia nc rdacarrier Routledge interpretive marketing research Social marketing Social problems Kennedy, Ann-Marie (DE-588)1235691292 edt |
| spellingShingle | Macro-social marketing insights systems thinking for wicked problems Social marketing Social problems |
| title | Macro-social marketing insights systems thinking for wicked problems |
| title_auth | Macro-social marketing insights systems thinking for wicked problems |
| title_exact_search | Macro-social marketing insights systems thinking for wicked problems |
| title_exact_search_txtP | Macro-social marketing insights systems thinking for wicked problems |
| title_full | Macro-social marketing insights systems thinking for wicked problems edited by Ann-Marie Kennedy |
| title_fullStr | Macro-social marketing insights systems thinking for wicked problems edited by Ann-Marie Kennedy |
| title_full_unstemmed | Macro-social marketing insights systems thinking for wicked problems edited by Ann-Marie Kennedy |
| title_short | Macro-social marketing insights |
| title_sort | macro social marketing insights systems thinking for wicked problems |
| title_sub | systems thinking for wicked problems |
| topic | Social marketing Social problems |
| topic_facet | Social marketing Social problems |
| work_keys_str_mv | AT kennedyannmarie macrosocialmarketinginsightssystemsthinkingforwickedproblems |