Marketing strategy: based on first principles and data analytics
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London
Red Globe Press, an imprint of Macmillan Education Limited
2021
|
| Ausgabe: | Second edition |
| Beschreibung: | xl, 373 Seiten Illustrationen, Diagramme |
| ISBN: | 9781352011463 |
Internformat
MARC
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| 250 | |a Second edition | ||
| 264 | 1 | |a London |b Red Globe Press, an imprint of Macmillan Education Limited |c 2021 | |
| 300 | |a xl, 373 Seiten |b Illustrationen, Diagramme | ||
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Datensatz im Suchindex
| _version_ | 1804182393471369216 |
|---|---|
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| author | Palmatier, Robert W. Sridhar, Shrihari |
| author_GND | (DE-588)1081904445 (DE-588)1014941423 |
| author_facet | Palmatier, Robert W. Sridhar, Shrihari |
| author_role | aut aut |
| author_sort | Palmatier, Robert W. |
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| building | Verbundindex |
| bvnumber | BV047250621 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)1241738102 (DE-599)KXP1735397644 |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | Second edition |
| format | Book |
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| id | DE-604.BV047250621 |
| illustrated | Illustrated |
| index_date | 2024-07-03T17:07:33Z |
| indexdate | 2024-07-10T09:06:50Z |
| institution | BVB |
| isbn | 9781352011463 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032654714 |
| oclc_num | 1241738102 |
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| owner_facet | DE-11 |
| physical | xl, 373 Seiten Illustrationen, Diagramme |
| publishDate | 2021 |
| publishDateSearch | 2021 |
| publishDateSort | 2021 |
| publisher | Red Globe Press, an imprint of Macmillan Education Limited |
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| spelling | Palmatier, Robert W. Verfasser (DE-588)1081904445 aut Marketing strategy based on first principles and data analytics Robert W. Palmatier, Shrihari Sridhar Second edition London Red Globe Press, an imprint of Macmillan Education Limited 2021 xl, 373 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Sridhar, Shrihari Verfasser (DE-588)1014941423 aut |
| spellingShingle | Palmatier, Robert W. Sridhar, Shrihari Marketing strategy based on first principles and data analytics |
| title | Marketing strategy based on first principles and data analytics |
| title_auth | Marketing strategy based on first principles and data analytics |
| title_exact_search | Marketing strategy based on first principles and data analytics |
| title_exact_search_txtP | Marketing strategy based on first principles and data analytics |
| title_full | Marketing strategy based on first principles and data analytics Robert W. Palmatier, Shrihari Sridhar |
| title_fullStr | Marketing strategy based on first principles and data analytics Robert W. Palmatier, Shrihari Sridhar |
| title_full_unstemmed | Marketing strategy based on first principles and data analytics Robert W. Palmatier, Shrihari Sridhar |
| title_short | Marketing strategy |
| title_sort | marketing strategy based on first principles and data analytics |
| title_sub | based on first principles and data analytics |
| work_keys_str_mv | AT palmatierrobertw marketingstrategybasedonfirstprinciplesanddataanalytics AT sridharshrihari marketingstrategybasedonfirstprinciplesanddataanalytics |